Researchers Mahmoda Akter
Mahmoda Akter profile image
Mahmoda Akter Lecturer Jatiya Kabi Kazi Nazrul Islam University
Publication 2 Review 0
2 Publication
0 Review

Research Fields

Digital Marketing Service Marketing Advertisement Consumer Behaviour Product and Brand Management Tourism Marketing

Institution

Jatiya Kabi Kazi Nazrul Islam University

Publications

The impact of management by objectives (MBO) on employee satisfaction and performance appraisal: An analysis using structural equation modeling (SEM)
Authors: Sunjida Parven , Tusher Ghosh , Mahmoda Akter
Published: 2024 , Journal of Ekonomi
DOI: 10.58251/ekonomi.1496304
FAVORITE 0 TOTAL DOWNLOAD COUNT 32

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32

Establishing brand loyalty in the fashion and lifestyle industry of Bangladesh: A qualitative investigation
Authors: Md. Abdul Momen , Mahmoda Akter , Seyama Sultana , Sumona Akther Sumi , Md. Nurul Islam Nepo
Published: 2024 , Journal of Ekonomi
DOI: 10.58251/ekonomi.1511984
FAVORITE 0 TOTAL DOWNLOAD COUNT 7

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7

Articles published in
Journal of Ekonomi
Journal of Ekonomi
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