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Nazım Ekrem Demirkapu Post Graduate KÜTAHYA DUMLUPINAR ÜNİVERSİTESİ
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0009-0003-7210-0887

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Graphic Design Visual Communication Design (Other)

Institution

KÜTAHYA DUMLUPINAR ÜNİVERSİTESİ

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THE USE OF ARTIFICIAL INTELLIGENCE STRATEGIES IN MARKETING: AN EXAMPLE OF ARTIFICIAL INTELLIGENCE-BASED PACKAGING DESIGN IN THE CONTEXT OF HOFSTEDE'S CULTURAL DIMENSIONS
Authors: Nazım Ekrem Demirkapu , Emine Pınar Saygın
Published: 2025 , Stratejik Yönetim Araştırmaları Dergisi
DOI: 10.54993/syad.1769719
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Stratejik Yönetim Araştırmaları Dergisi
Stratejik Yönetim Araştırmaları Dergisi
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