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Ogulsuray Atayeva Post Graduate İSTANBUL TİCARET ÜNİVERSİTESİ, DIŞ TİCARET ENSTİTÜSÜ, ULUSLARARASI TİCARET (YL) (TEZLİ)
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0009-0009-6456-1679

Research Fields

International Trade (Other)

Institution

İSTANBUL TİCARET ÜNİVERSİTESİ, DIŞ TİCARET ENSTİTÜSÜ, ULUSLARARASI TİCARET (YL) (TEZLİ)

Publications

THE ROLE OF MOBILE APPLICATION–BASED EXPERIENCE DESIGN ON BRAND LOYALTY: PERCEPTION, TRUST, AND REPEAT PURCHASE BEHAVIOR IN THE CASE OF TURKISH AIRLINES (THY)
Authors: Merve Şimşek , Ogulsuray Atayeva , İfrah Artan Abdi , Najma Adam Abdilatif , Saeed Ghaffari , Abdülkadir Şencan
Published: 2026 , Anadolu Akademi Sosyal Bilimler Dergisi
DOI: -
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Anadolu Akademi Sosyal Bilimler Dergisi
Anadolu Akademi Sosyal Bilimler Dergisi
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