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Saranya Nair
Universiti Teknologi Malaysia
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Summary
Publications
Peer Review
Research Fields
Business Information Management
Institution
Universiti Teknologi Malaysia
Popular Publications
The Effectiveness of TikTok in Increasing Brand Awareness Among Users
Authors:
Nur Nadia Najihah Azadan
,
Logaıswarı Indıran
,
Saranya Nair
Published: 2024 ,
Journal of Current Marketing Approaches and Research
DOI: 10.54439/gupayad.1502120
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
302
0
CITED
1
FAVORITE
302
TOTAL DOWNLOAD COUNT
Publications
The Effectiveness of TikTok in Increasing Brand Awareness Among Users
Authors:
Nur Nadia Najihah Azadan
,
Logaıswarı Indıran
,
Saranya Nair
Published: 2024 ,
Journal of Current Marketing Approaches and Research
DOI: 10.54439/gupayad.1502120
FAVORITE
1
TOTAL DOWNLOAD COUNT
302
1
FAVORITE
302
TOTAL DOWNLOAD COUNT
Articles published in
Journal of Current Marketing Approaches and Research
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