Serkan Akgün profile image
Serkan Akgün Dr. İstanbul Kent Üniversitesi
Publication 3 Review 9 CrossRef Cited 1
3 Publication
9 Review
1 CrossRef Cited
0000-0002-4956-5438

Research Fields

Retail Advertising Strategies Customer Relationship Management Marketing Communications Sales Management Consumer Behaviour Product and Brand Management

Institution

İstanbul Kent Üniversitesi

Popular Publications

A FIELD RESEARCH ON TOURISTIC BRAND CITIES
Authors: İlay Demirer , Serkan Akgün
Published: 2022 , Uluslararası Akademik Yönetim Bilimleri Dergisi
DOI: 10.51947/yonbil.1094900
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 723

0

1

723

SUPERMARKET BRAND PREFERENCES OF NON-WORKING HOUSEWIVES AND THEIR EFFECTS ON SUPERMARKET SELECTION
Authors: Behruz Hemzeyev , Serkan Akgün
Published: 2025 , Uluslararası Akademik Yönetim Bilimleri Dergisi
DOI: 10.51947/yonbil.1644687
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 594

1

1

594

The Impact of Social Media on Patients' Selection of Oral and Dental Health Clinics in Istanbul
Authors: Parvız Mammadrzayev , Serkan Akgün
Published: 2025 , Uluslararası Akademik Yönetim Bilimleri Dergisi
DOI: 10.51947/yonbil.1757973
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 632

0

1

632

Publications

The Impact of Social Media on Patients' Selection of Oral and Dental Health Clinics in Istanbul
Authors: Parvız Mammadrzayev , Serkan Akgün
Published: 2025 , Uluslararası Akademik Yönetim Bilimleri Dergisi
DOI: 10.51947/yonbil.1757973
FAVORITE 1 TOTAL DOWNLOAD COUNT 632

1

632

SUPERMARKET BRAND PREFERENCES OF NON-WORKING HOUSEWIVES AND THEIR EFFECTS ON SUPERMARKET SELECTION
Authors: Behruz Hemzeyev , Serkan Akgün
Published: 2025 , Uluslararası Akademik Yönetim Bilimleri Dergisi
DOI: 10.51947/yonbil.1644687
FAVORITE 1 TOTAL DOWNLOAD COUNT 594

1

594

A FIELD RESEARCH ON TOURISTIC BRAND CITIES
Authors: İlay Demirer , Serkan Akgün
Published: 2022 , Uluslararası Akademik Yönetim Bilimleri Dergisi
DOI: 10.51947/yonbil.1094900
FAVORITE 1 TOTAL DOWNLOAD COUNT 723

1

723

Articles published in
Uluslararası Akademik Yönetim Bilimleri Dergisi
Uluslararası Akademik Yönetim Bilimleri Dergisi

Reviews

İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi
İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi
İstanbul Kent Üniversitesi İnsan ve Toplum Bilimleri Dergisi
İstanbul Kent Üniversitesi İnsan ve Toplum Bilimleri Dergisi
İş'te Davranış Dergisi
İş'te Davranış Dergisi
Management and Political Sciences Review
Management and Political Sciences Review

Publications

SUPERMARKET BRAND PREFERENCES OF NON-WORKING HOUSEWIVES AND THEIR EFFECTS ON SUPERMARKET SELECTION
Authors: Behruz Hemzeyev , Serkan Akgün
Published: 2025 , Uluslararası Akademik Yönetim Bilimleri Dergisi
DOI: 10.51947/yonbil.1644687
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 594

1

1

594

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.