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Zeynep Özdemir Post Graduate Sakarya Üniversitesi
Publication 3 Review 1
3 Publication
1 Review
0000-0002-1706-5770

Research Fields

Digital Marketing Consumer Behaviour Product and Brand Management

Institution

Sakarya Üniversitesi

Popular Publications

BRAND LOYALTY AND ITS ANTECEDENTS IN THE CLOTHING INDUSTRY: THE MODERATOR ROLE OF BRAND TRUST
Authors: Zeynep Özdemir
Published: 2025 ,
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2480

0

1

2480

Publications

The mediating role of trust in the effect of consumers brand perceptions on loyalty
Authors: Zeynep Özdemir
Published: 2026 , ODTÜ Gelişme Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 241

0

241

THE IMPACT OF DIGITALISATION APPLICATIONS ON CONSUMER BEHAVIOUR: A CONCEPTUAL REVIEW
Authors: Zeynep Özdemir
Published: 2026 , Tarsus Üniversitesi Uygulamalı Bilimler Fakültesi Dergisi
DOI: 10.66316/tauubf.1769617
FAVORITE 0 TOTAL DOWNLOAD COUNT 842

0

842

BRAND LOYALTY AND ITS ANTECEDENTS IN THE CLOTHING INDUSTRY: THE MODERATOR ROLE OF BRAND TRUST
Authors: Zeynep Özdemir
Published: 2025 ,
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2480

1

2480

Articles published in
ODTÜ Gelişme Dergisi
ODTÜ Gelişme Dergisi
Tarsus Üniversitesi Uygulamalı Bilimler Fakültesi Dergisi
Tarsus Üniversitesi Uygulamalı Bilimler Fakültesi Dergisi

Reviews

Journal Of Agriculture and Nature
Journal Of Agriculture and Nature
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