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Zeynep Öztürk
Université de Bordeaux
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Summary
Publications
Peer Review
Research Fields
Integrated Marketing Communication
Digital Marketing
Consumer Behaviour
Neuromarketing
Institution
Université de Bordeaux
Popular Publications
Neuromarketing as a Marketing Research Technique: Past, Present, and Future
Authors:
Zeynep Öztürk
Published: 2024 ,
GSU Managerial and Social Sciences Letters
DOI: -
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
146
0
CITED
1
FAVORITE
146
TOTAL DOWNLOAD COUNT
Publications
Neuromarketing as a Marketing Research Technique: Past, Present, and Future
Authors:
Zeynep Öztürk
Published: 2024 ,
GSU Managerial and Social Sciences Letters
DOI: -
FAVORITE
1
TOTAL DOWNLOAD COUNT
146
1
FAVORITE
146
TOTAL DOWNLOAD COUNT
Articles published in
GSU Managerial and Social Sciences Letters
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