Pamukkale University Journal of Business Research (PIAR) is an international, peer-reviewed, open-access academic journal that publishes original theoretical and empirical studies in the fields of business administration, economics, and other social sciences. The primary aim of the journal is to provide a multidisciplinary platform that brings together high-quality research contributing both to the academic literature and to business practice, and to disseminate these studies to scholars and practitioners.
PIAR seeks to ensure that research conducted at both national and international levels reaches a broad audience within the framework of open access, while also fostering interdisciplinary dialogue. The journal is published biannually, in June and December.
PIAR covers empirical, theoretical, comparative, and applied studies conducted not only in business and management but also in other social science disciplines. The journal publishes original research articles employing quantitative, qualitative, and mixed-method approaches, as well as systematic reviews, meta-analyses, case studies, and theoretical papers.
The main subject areas within the journal’s scope are listed alphabetically as follows:
- Finance and Banking
- Economics
- Business Administration
- Public Administration
- Public Finance
- Accounting and Auditing
- Organizational Behavior and Human Resource Management
- Marketing
- Healthcare Management
- Quantitative Methods and Business Analytics
- Tourism Management
- Production and Operations Management
- Management Information Systems
PIAR prioritizes submissions in business administration, economics, and closely related fields.
Review Principles
All manuscripts submitted to the journal are evaluated through a double-blind peer-review process based on criteria such as originality, the consistency between theoretical framework and methodology, the explanatory power of findings, the level of contribution to the field, and practical implications.
Target audience
The target audience of the journal includes academics and researchers in business and other social sciences, graduate students, private sector professionals, practitioners in public institutions, and policymakers.