The effect of environmental culture, corporate social responsibility and green image on environmental performance

Erdem Baydeniz

doi:10.53601/tourismandrecreation.1652859

EN TR

The effect of environmental culture, corporate social responsibility and green image on environmental performance

Abstract

The purpose of this study is to examine the effects of environmental culture, corporate social responsibility and green image on environmental performance. The population of the study consists of 439 managers working in various departments in green star hotels and partial least squares based structural equation modeling was used in data analysis. The results show that environmental culture, corporate social responsibility and green image have a significant positive effect on environmental performance. Hotels that attach importance to developing environmental culture and actively engage in corporate social responsibility practices exhibit a more positive and trustworthy green image. This creates a strong impact on environmentally conscious consumers. Furthermore, the study confirms that a positive green image plays a key role in achieving impressive environmental performance. When businesses are perceived positively for their environmental efforts, they are more successful in environmental management, paving the way for sustainable, responsible business practices.

Keywords

environmental sustainability, corporate social responsibility, environmental culture, green image, environmental performance

Çevresel kültür, kurumsal sosyal sorumluluk ve yeşil imajın çevresel performansa etkisi

Abstract

Bu çalışmanın amacı, çevresel kültür, kurumsal sosyal sorumluluk ve yeşil imajın çevresel performans üzerindeki etkilerini incelemektir. Araştırmanın evrenini yeşil yıldızlı otellerde çeşitli departmanlarda görev yapan 439 yönetici oluşturmakta olup veri analizinde kısmi en küçük kareler temelli yapısal eşitlik modeli kullanılmıştır. Sonuçlar, işletmelerin çevresel kültür, kurumsal sosyal sorumluluk ve yeşil imajının çevresel performans üzerinde pozitif yönlü anlamlı bir etkisi olduğu belirlenmiştir. Çevre kültürünü geliştirmeye önem veren ve aktif olarak kurumsal sosyal sorumluluk uygulamaları yürüten oteller, daha olumlu ve güvenilir bir yeşil imaj sergilemektedir. Bu durum, çevreye duyarlı tüketicilerde güçlü bir etki yaratmaktadır. Ayrıca, çalışma olumlu bir yeşil imajın etkileyici çevresel performans elde edilmesinde kilit rol oynadığını doğrulamaktadır. İşletmeler, çevresel çabalarıyla olumlu algılandıklarında, çevre yönetiminde daha başarılı olmakta ve bu durum sürdürülebilir, sorumlu iş uygulamalarının önünü açmaktadır.

Keywords

çevresel sürdürülebilirlik, kurumsal sosyal sorumluluk, çevre kültürü, yeşil imaj, çevresel performans

Ethical Statement

For the survey method used in this study, permission was obtained from the Ethics Committee for Scientific Research in Social and Human Sciences of the Rectorate of Aydın Adnan Menderes University, as per the decision of the meeting dated 16/08/2024, decision number 16/07. Should any contrary situation be detected, TO&RE Journal shall bear no responsibility, and all responsibility rests with the author of the study.

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Details

Primary Language

English

Subjects

Tourism Policy

Journal Section

Research Article

Authors

Erdem Baydeniz ^*
0000-0003-1003-0521
Türkiye

Publication Date

December 31, 2025

Submission Date

March 6, 2025

Acceptance Date

October 11, 2025

Published in Issue

Year 2025 Volume: 7 Number: 2

DOI

https://doi.org/10.53601/tourismandrecreation.1652859

IZ

https://izlik.org/JA54AP22NR

APA

Baydeniz, E. (2025). The effect of environmental culture, corporate social responsibility and green image on environmental performance. Tourism and Recreation, 7(2), 419-429. https://doi.org/10.53601/tourismandrecreation.1652859

AMA

1.Baydeniz E. The effect of environmental culture, corporate social responsibility and green image on environmental performance. TO&RE. 2025;7(2):419-429. doi:10.53601/tourismandrecreation.1652859

Chicago

Baydeniz, Erdem. 2025. “The Effect of Environmental Culture, Corporate Social Responsibility and Green Image on Environmental Performance”. Tourism and Recreation 7 (2): 419-29. https://doi.org/10.53601/tourismandrecreation.1652859.

EndNote

Baydeniz E (December 1, 2025) The effect of environmental culture, corporate social responsibility and green image on environmental performance. Tourism and Recreation 7 2 419–429.

IEEE

[1]E. Baydeniz, “The effect of environmental culture, corporate social responsibility and green image on environmental performance”, TO&RE, vol. 7, no. 2, pp. 419–429, Dec. 2025, doi: 10.53601/tourismandrecreation.1652859.

ISNAD

Baydeniz, Erdem. “The Effect of Environmental Culture, Corporate Social Responsibility and Green Image on Environmental Performance”. Tourism and Recreation 7/2 (December 1, 2025): 419-429. https://doi.org/10.53601/tourismandrecreation.1652859.

JAMA

1.Baydeniz E. The effect of environmental culture, corporate social responsibility and green image on environmental performance. TO&RE. 2025;7:419–429.

MLA

Baydeniz, Erdem. “The Effect of Environmental Culture, Corporate Social Responsibility and Green Image on Environmental Performance”. Tourism and Recreation, vol. 7, no. 2, Dec. 2025, pp. 419-2, doi:10.53601/tourismandrecreation.1652859.

Vancouver

1.Erdem Baydeniz. The effect of environmental culture, corporate social responsibility and green image on environmental performance. TO&RE. 2025 Dec. 1;7(2):419-2. doi:10.53601/tourismandrecreation.1652859

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The effect of environmental culture, corporate social responsibility and green image on environmental performance

Abstract

Keywords

Çevresel kültür, kurumsal sosyal sorumluluk ve yeşil imajın çevresel performansa etkisi

Abstract

Keywords

Ethical Statement

References

Details

Primary Language

Subjects

Journal Section

Authors

Publication Date

Submission Date

Acceptance Date

Published in Issue

DOI

IZ

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