The effect of environmental culture, corporate social responsibility and green image on environmental performance

Erdem Baydeniz

doi:10.53601/tourismandrecreation.1652859

EN TR

The effect of environmental culture, corporate social responsibility and green image on environmental performance

Öz

The purpose of this study is to examine the effects of environmental culture, corporate social responsibility and green image on environmental performance. The population of the study consists of 439 managers working in various departments in green star hotels and partial least squares based structural equation modeling was used in data analysis. The results show that environmental culture, corporate social responsibility and green image have a significant positive effect on environmental performance. Hotels that attach importance to developing environmental culture and actively engage in corporate social responsibility practices exhibit a more positive and trustworthy green image. This creates a strong impact on environmentally conscious consumers. Furthermore, the study confirms that a positive green image plays a key role in achieving impressive environmental performance. When businesses are perceived positively for their environmental efforts, they are more successful in environmental management, paving the way for sustainable, responsible business practices.

Anahtar Kelimeler

environmental sustainability, corporate social responsibility, environmental culture, green image, environmental performance

Çevresel kültür, kurumsal sosyal sorumluluk ve yeşil imajın çevresel performansa etkisi

Öz

Bu çalışmanın amacı, çevresel kültür, kurumsal sosyal sorumluluk ve yeşil imajın çevresel performans üzerindeki etkilerini incelemektir. Araştırmanın evrenini yeşil yıldızlı otellerde çeşitli departmanlarda görev yapan 439 yönetici oluşturmakta olup veri analizinde kısmi en küçük kareler temelli yapısal eşitlik modeli kullanılmıştır. Sonuçlar, işletmelerin çevresel kültür, kurumsal sosyal sorumluluk ve yeşil imajının çevresel performans üzerinde pozitif yönlü anlamlı bir etkisi olduğu belirlenmiştir. Çevre kültürünü geliştirmeye önem veren ve aktif olarak kurumsal sosyal sorumluluk uygulamaları yürüten oteller, daha olumlu ve güvenilir bir yeşil imaj sergilemektedir. Bu durum, çevreye duyarlı tüketicilerde güçlü bir etki yaratmaktadır. Ayrıca, çalışma olumlu bir yeşil imajın etkileyici çevresel performans elde edilmesinde kilit rol oynadığını doğrulamaktadır. İşletmeler, çevresel çabalarıyla olumlu algılandıklarında, çevre yönetiminde daha başarılı olmakta ve bu durum sürdürülebilir, sorumlu iş uygulamalarının önünü açmaktadır.

Anahtar Kelimeler

çevresel sürdürülebilirlik, kurumsal sosyal sorumluluk, çevre kültürü, yeşil imaj, çevresel performans

Etik Beyan

Bu çalışmada kullanılan anket yöntemi için, Aydın Adnan Menderes Üniversitesi Rektörlüğü Sosyal ve Beşeri Bilimler Etik Kurulu'nun 16/08/2024 tarihli ve 16/07 numaralı kararı uyarınca izin alınmıştır. Herhangi bir aksi durum tespit edilirse, TO&RE Dergisi hiçbir sorumluluk taşımayacak olup, tüm sorumluluk çalışmanın yazarına aittir.

Kaynakça

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Ayrıntılar

Birincil Dil

İngilizce

Konular

Turizm Politikası

Bölüm

Araştırma Makalesi

Yazarlar

Erdem Baydeniz ^*
0000-0003-1003-0521
Türkiye

Yayımlanma Tarihi

31 Aralık 2025

Gönderilme Tarihi

6 Mart 2025

Kabul Tarihi

11 Ekim 2025

Yayımlandığı Sayı

Yıl 2025 Cilt: 7 Sayı: 2

DOI

https://doi.org/10.53601/tourismandrecreation.1652859

IZ

https://izlik.org/JA54AP22NR

APA

Baydeniz, E. (2025). The effect of environmental culture, corporate social responsibility and green image on environmental performance. Tourism and Recreation, 7(2), 419-429. https://doi.org/10.53601/tourismandrecreation.1652859

AMA

1.Baydeniz E. The effect of environmental culture, corporate social responsibility and green image on environmental performance. TO&RE. 2025;7(2):419-429. doi:10.53601/tourismandrecreation.1652859

Chicago

Baydeniz, Erdem. 2025. “The effect of environmental culture, corporate social responsibility and green image on environmental performance”. Tourism and Recreation 7 (2): 419-29. https://doi.org/10.53601/tourismandrecreation.1652859.

EndNote

Baydeniz E (01 Aralık 2025) The effect of environmental culture, corporate social responsibility and green image on environmental performance. Tourism and Recreation 7 2 419–429.

IEEE

[1]E. Baydeniz, “The effect of environmental culture, corporate social responsibility and green image on environmental performance”, TO&RE, c. 7, sy 2, ss. 419–429, Ara. 2025, doi: 10.53601/tourismandrecreation.1652859.

ISNAD

Baydeniz, Erdem. “The effect of environmental culture, corporate social responsibility and green image on environmental performance”. Tourism and Recreation 7/2 (01 Aralık 2025): 419-429. https://doi.org/10.53601/tourismandrecreation.1652859.

JAMA

1.Baydeniz E. The effect of environmental culture, corporate social responsibility and green image on environmental performance. TO&RE. 2025;7:419–429.

MLA

Baydeniz, Erdem. “The effect of environmental culture, corporate social responsibility and green image on environmental performance”. Tourism and Recreation, c. 7, sy 2, Aralık 2025, ss. 419-2, doi:10.53601/tourismandrecreation.1652859.

Vancouver

1.Erdem Baydeniz. The effect of environmental culture, corporate social responsibility and green image on environmental performance. TO&RE. 01 Aralık 2025;7(2):419-2. doi:10.53601/tourismandrecreation.1652859

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The effect of environmental culture, corporate social responsibility and green image on environmental performance

Öz

Anahtar Kelimeler

Çevresel kültür, kurumsal sosyal sorumluluk ve yeşil imajın çevresel performansa etkisi

Öz

Anahtar Kelimeler

Etik Beyan

Kaynakça

Ayrıntılar

Birincil Dil

Konular

Bölüm

Yazarlar

Yayımlanma Tarihi

Gönderilme Tarihi

Kabul Tarihi

Yayımlandığı Sayı

DOI

IZ

Kaynak Göster