HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ

İbrahim Yemez; Tuğba Delice Akca

doi:10.18074/ckuiibfd.1361572

HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ

Öz

Helal sertifika özellikle İslam dinine tabii olan bireyler için mal ve hizmet satın alırken dikkat ettikleri, önem verdikleri ve satın alma karar süreçlerinde etkili olan bir unsurdur. Bununla beraber helal sertifikalı ürünlerin diğer ürünlere göre fiyatlarının da farklı olduğu bilinmektedir. Bu bağlamda bu çalışmada tüketicilerin helal sertifikalı gıda tüketimi için daha yüksek fiyat ödeme istekliliğinde dini bağlılığın düzenleyicilik rolünün olup olmadığı incelenmek istenmiştir. 5-30 Nisan 2021 tarihlerinde çevrimiçi örnekleme metoduyla 18 yaşından büyük 506 tüketiciden veriler toplanmıştır. Elde edilen verilere ilk olarak Faktör Analizi uygulanmıştır. Bu analizle kullanılan ölçeğin uyum ve ayrışma geçerliliği ile iç tutarlılığı ortaya konmuş ve ölçeğin geçerli ve güvenilir olduğu görülmüştür. Daha sonra araştırma modeli YEM altında düzenleyicilik analizine tabi tutulmuştur. Analiz sonucunda depolama ve taşıma faktörü ile helal logo faktörünün yüksek fiyat ödeme istekliliği üzerindeki etkisinde dini bağlılığın düzenleyicilik rolü olduğu görülmüştür. Ancak kesim şekli, menşei ülke, fiyat bilinci ve gıda kalitesi faktörlerinin yüksek fiyat ödeme istekliliği üzerindeki etkisinde dini bağlılığın düzenleyicilik rolü olmadığı bulunmuştur.

Anahtar Kelimeler

Kaynakça

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Ayrıntılar

Birincil Dil

Türkçe

Konular

İşletme

Bölüm

Araştırma Makalesi

Yazarlar

İbrahim Yemez ^*
0000-0003-3176-6394
Türkiye

Tuğba Delice Akca
0000-0002-3626-0424
Türkiye

Erken Görünüm Tarihi

27 Haziran 2024

Yayımlanma Tarihi

30 Haziran 2024

Gönderilme Tarihi

17 Eylül 2023

Kabul Tarihi

20 Mayıs 2024

Yayımlandığı Sayı

Yıl 2024 Cilt: 14 Sayı: 2

DOI

https://doi.org/10.18074/ckuiibfd.1361572

IZ

https://izlik.org/JA98ZL67HG

Kaynak Göster

RIS / Bibtex

APA

Yemez, İ., & Delice Akca, T. (2024). HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ. Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 14(2), 384-420. https://doi.org/10.18074/ckuiibfd.1361572

AMA

1.Yemez İ, Delice Akca T. HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ. Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi. 2024;14(2):384-420. doi:10.18074/ckuiibfd.1361572

Chicago

Yemez, İbrahim, ve Tuğba Delice Akca. 2024. “HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ”. Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi 14 (2): 384-420. https://doi.org/10.18074/ckuiibfd.1361572.

EndNote

Yemez İ, Delice Akca T (01 Haziran 2024) HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ. Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi 14 2 384–420.

IEEE

[1]İ. Yemez ve T. Delice Akca, “HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ”, Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, c. 14, sy 2, ss. 384–420, Haz. 2024, doi: 10.18074/ckuiibfd.1361572.

ISNAD

Yemez, İbrahim - Delice Akca, Tuğba. “HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ”. Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi 14/2 (01 Haziran 2024): 384-420. https://doi.org/10.18074/ckuiibfd.1361572.

JAMA

1.Yemez İ, Delice Akca T. HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ. Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi. 2024;14:384–420.

MLA

Yemez, İbrahim, ve Tuğba Delice Akca. “HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ”. Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, c. 14, sy 2, Haziran 2024, ss. 384-20, doi:10.18074/ckuiibfd.1361572.

Vancouver

1.İbrahim Yemez, Tuğba Delice Akca. HELAL SERTİFİKALI GIDA TÜKETİMİ İÇİN BİREYLERİN DAHA YÜKSEK FİYAT ÖDEME İSTEKLİLİĞİNDE DİNİ BAĞLILIĞIN DÜZENLEYİCİLİK ROLÜ. Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi. 01 Haziran 2024;14(2):384-420. doi:10.18074/ckuiibfd.1361572

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