ROL FARKLILAŞMASININ AHLAKİ YARGILAR ÜZERINDEKİ ETKİSİ: TÜKETİCİ AHLAKI VE İŞ AHLAKI ÇERÇEVESİNDE KARŞILAŞTIRMALI BİR ARAŞTIRMA

Yıl 2001, Cilt: 19 Sayı: 2, 79 - 96, 31.12.2001

Bahtışen Kavak

Öz

Bu çalışmanın temel amacı, bireyin, farklı
rolleri gereği farklı ahlaki yargılarının olabileceği varsayımını test
etmektir. Bu amaçla, 123 yöneticinin tüketici ahlakı ve iş ahlakı konusundaki
yargıları, anket yöntemiyle araştırılmıştır. Sonuçlara göre, bireyin ahlaki
yargıları, tüketici olarak daha kuvvetli, yönetici olarak daha zayıftır. Ancak,
eğitim düzeyi arttıkça, bu durumun tersi oluşmakta; yani, eğitim düzeyi
arttıkça bireylerin tüketici ahlakı konusundaki yargıları zayıflamakta, buna
karşın işlerindeki ahlaki yargıları kuvvetlenmektedir. Çalışmada ayrıca,
işletmelerin gözönünde bulundurmaları gereken diğer sonuçlara ve
değerlendirmelere de yer verilmiştir.

 

Anahtar Kelimeler

Rol farklılaşması, tüketici ahlakı yargıları, iş ahlakı yargıları

The Effect Of Role Differentiation On Ethical Judgments: A Comparative Investigation On Consumer Ethics And Work Ethics

Öz

The basic purpose of this
study is to test the assumption that an individual may have different ethical
judgments due to his/her different roles that she or he has. For this purpose,
the ethical judgments of 123 managers on consumer ethics and work ethics are
investigated by means of a questionnaire. The results indicate that  the ethical judgments of an individual as a
consumer are stronger than those of individual’s  as a manager. 
As the formal education level increases, the individuals’ judgments on
consumer ethics are getting weaker while the work ethics judgments of the
surveyed group are becoming stronger. In addition to these findings,  there are some other results and conclusions
that should be considered by firms.   

Anahtar Kelimeler

Role differentiation, consumer ethics judgments, work ethics judgments

Kaynakça

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