Research Fields
Digital Health
Health Care Administration
Public Relations
Business Administration
Digital Marketing
Industrial Marketing
Pricing
Service Marketing
Customer Relationship Management
Marketing Communications
Marketing Management
Sales Management
Consumer Behaviour
Consumer-Oriented Product or Service Development
Institution
BİNGÖL ÜNİVERSİTESİ, SAĞLIK BİLİMLERİ FAKÜLTESİ, SAĞLIK YÖNETİMİ BÖLÜMÜ, SAĞLIK EKONOMİSİ ANABİLİM DALI