Berna Güner profile image
Berna Güner Post Graduate Akinon
Publication 3 Review 0
3 Publication
0 Review
0000-0002-0410-9914

Research Fields

Marketing

Institution

Akinon

Popular Publications

CREATING PARASOCIAL RELATIONSHIP WITH BRAND COMMUNITIES USING CONTENT AND STORYTELLING MARKETING: CASE OF BTS AND ARMY
Authors: Gül Banu Dayanç Kıyat , Berna Güner
Published: 2023 , Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2190

0

1

2190

Publications

Making Sensory Conflicts Visible: Modelling the Risk of Conflict in the Workplace Using LLM-Based Simulations
Authors: Seçil Pelin Aka , Berna Güner
Published: 2026 , Journal of Productivity
DOI: 10.51551/verimlilik.1936064
FAVORITE 0 TOTAL DOWNLOAD COUNT 13

0

13

YAPAY ZEKA K-POP İDOL GRUBU PLAVE VE HAYRAN TOPLULUKLARI İLE ARASINDAKİ PARASOSYAL İLİŞKİ
Authors: Berna Güner
Published: 2025 , Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 805

0

805

CREATING PARASOCIAL RELATIONSHIP WITH BRAND COMMUNITIES USING CONTENT AND STORYTELLING MARKETING: CASE OF BTS AND ARMY
Authors: Gül Banu Dayanç Kıyat , Berna Güner
Published: 2023 , Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2190

1

2190

Articles published in
Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
Journal of Productivity
Journal of Productivity
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