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Berna Güner Post Graduate Akinon
Publication 1 Review 0
1 Publication
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0000-0002-0410-9914

Research Fields

Marketing

Institution

Akinon

Popular Publications

CREATING PARASOCIAL RELATIONSHIP WITH BRAND COMMUNITIES USING CONTENT AND STORYTELLING MARKETING: CASE OF BTS AND ARMY
Authors: Gül Banu Dayanç Kıyat , Berna Güner
Published: 2023 , Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1329

0

1

1329

Publications

CREATING PARASOCIAL RELATIONSHIP WITH BRAND COMMUNITIES USING CONTENT AND STORYTELLING MARKETING: CASE OF BTS AND ARMY
Authors: Gül Banu Dayanç Kıyat , Berna Güner
Published: 2023 , Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1329

1

1329

Articles published in
Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
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Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.
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