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Esra Ablak
Post Graduate
İSTANBUL TİCARET ÜNİVERSİTESİ
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Customer Relationship Management
Institution
İSTANBUL TİCARET ÜNİVERSİTESİ
Popular Publications
The Serial Mediation Effect of Brand Love and Brand Reputation on The Effect of Celebrity Endorsements in Advertising on Consumer Behavioral Intention
Authors:
Esra Ablak
,
Mehmet Sağlam
Published: 2022 ,
Gümüşhane Üniversitesi Sosyal Bilimler Dergisi
DOI: -
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
611
0
CITED
1
FAVORITE
611
TOTAL DOWNLOAD COUNT
Publications
The Serial Mediation Effect of Brand Love and Brand Reputation on The Effect of Celebrity Endorsements in Advertising on Consumer Behavioral Intention
Authors:
Esra Ablak
,
Mehmet Sağlam
Published: 2022 ,
Gümüşhane Üniversitesi Sosyal Bilimler Dergisi
DOI: -
FAVORITE
1
TOTAL DOWNLOAD COUNT
611
1
FAVORITE
611
TOTAL DOWNLOAD COUNT
Articles published in
Gümüşhane Üniversitesi Sosyal Bilimler Dergisi
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