Tuğçe Ozansoy Çadırcı profile image
Tuğçe Ozansoy Çadırcı
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Impact of Involvement and Cognitive Load on Affective Responses to Advergames and In-Game Advertising
Authors: Ayşegül Sağkaya Güngör, Tuğçe Ozansoy Çadırcı
Published: 2016 , Yildiz Social Science Review
DOI: -
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