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Beste Burcu Kasap Dr. Instructor KIRKLARELİ ÜNİVERSİTESİ, BABAESKİ MESLEK YÜKSEKOKULU
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Marketing Digital Marketing

Institution

KIRKLARELİ ÜNİVERSİTESİ, BABAESKİ MESLEK YÜKSEKOKULU

Publications

THE IMPORTANCE OF TRANSMEDIA STORYTELLING IN MARKETING AND BRANDING: THE NILOYA CASE
Authors: Murat Selim Selvi , Beste Burcu Kasap
Published: 2024 , Uluslararası Anadolu Sosyal Bilimler Dergisi
DOI: 10.47525/ulasbid.1516679
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Uluslararası Anadolu Sosyal Bilimler Dergisi
Uluslararası Anadolu Sosyal Bilimler Dergisi
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