Deniz Müezzinoğlu profile image
Deniz Müezzinoğlu Res. Assist. BAHÇEŞEHİR ÜNİVERSİTESİ
Publication 3 Review 0 CrossRef Cited 1
3 Publication
0 Review
1 CrossRef Cited

Publications

Cultural pathways to intention toward augmented reality applications: the mediating roles of habit and resistance
Authors: Deniz Müezzinoğlu , Ceyda Aysuna Türkyılmaz
Published: 2026 , International Journal of Social and Educational Sciences
DOI: 10.67567/usbed.1969101
FAVORITE 1 TOTAL DOWNLOAD COUNT 117

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117

Mediating and Moderating Effects Influencing Ethnocentric Consumers' Preference for Foreign Brands and Xenocentric Consumers' Preference for Domestic Brands: An Examination Through Streaming Platforms
Authors: Deniz Müezzinoğlu , Hüseyin Ekizler
Published: 2024 , Trends in Business and Economics
DOI: 10.16951/trendbusecon.1509523
FAVORITE 1 TOTAL DOWNLOAD COUNT 2102

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2102

THE EFFECT OF PERCEIVED BRAND LOCALNESS ON BRAND PREFERENCE FOR DOMESTIC DIGITAL PLATFORMS AND THE MODERATOR ROLE OF PERCEIVED PRICE VALUE, PERCEIVED QUALITY VALUE AND CONSUMER SELF-CONGRUITY IN THIS EFFECT
Authors: Gizem Eda Gülöz , Deniz Müezzinoğlu , Özlen Onurlu
Published: 2022 , International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.1009504
FAVORITE 1 TOTAL DOWNLOAD COUNT 2444

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2444

Articles published in
International Journal of Management Economics and Business
International Journal of Management Economics and Business
International Journal of Social and Educational Sciences
International Journal of Social and Educational Sciences
Trends in Business and Economics
Trends in Business and Economics
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Publications

THE EFFECT OF PERCEIVED BRAND LOCALNESS ON BRAND PREFERENCE FOR DOMESTIC DIGITAL PLATFORMS AND THE MODERATOR ROLE OF PERCEIVED PRICE VALUE, PERCEIVED QUALITY VALUE AND CONSUMER SELF-CONGRUITY IN THIS EFFECT
Authors: Gizem Eda Gülöz , Deniz Müezzinoğlu , Özlen Onurlu
Published: 2022 , International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.1009504
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 2444

1

1

2444

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