Research Fields
Integrated Marketing Communication
Marketing
Digital Marketing
Consumer Behaviour
Consumer-Oriented Product or Service Development
Institution
YAŞAR ÜNİVERSİTESİ
Publications
Articles published in
Reviews
There are no Crossref cited.
Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites.
CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number).
^: Citation numbers are reflected in the system by DergiPark at certain periods.
: Click to get information about the DergiPark User Badge.
: Click to get information about the DergiPark User Badge.
Interactive Guide Tool
If you want to see the panel introduction, you can click Start Tour.