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Edin Güçlü Sözer Assoc. Prof. Dr. OKAN ÜNİVERSİTESİ, İŞLETME VE YÖNETİM BİLİMLERİ FAKÜLTESİ
Publication 6 Review 1 CrossRef Cited 12
6 Publication
1 Review
12 CrossRef Cited

Institution

OKAN ÜNİVERSİTESİ, İŞLETME VE YÖNETİM BİLİMLERİ FAKÜLTESİ

Popular Publications

The Effect of Social Media Mix on Brand Switching Intention: The Mediating Role of Risk Perception
Authors: Edin Sözer
Published: 2019 , Yaşar Üniversitesi E-Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1540

0

1

1540

The Effect of Perceived Benefit on Consumer Based Brand Equity in Online Shopping Context
Authors: Edin Güçlü Sözer , Mustafa Emre Civelek
Published: 2018 , Ege Academic Review
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3534

0

1

3534

The Effect of Dynamic Pricing on Holiday Purchase Intentions: Moderated Mediation Role of Perceived Risk
Authors: Edin Güçlü Sözer
Published: 2019 , Advances in Hospitality and Tourism Research (AHTR)
DOI: 10.30519/ahtr.508933
CITED 9 FAVORITE 1 TOTAL DOWNLOAD COUNT 2223

9

1

2223

Side Effects of Pyschological Pricing: How Brand Trust is Affected?
Authors: Edin Güçlü Sözer
Published: 2019 , Türkiye Sosyal Araştırmalar Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1464

0

1

1464

The Interaction of Crowd, Message Content and Message Frame on Generating Purchase Intentions in Retailing
Authors: Edin Güçlü Sözer
Published: 2019 , Yönetim Bilimleri Dergisi
DOI: 10.35408/comuybd.553540
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1134

2

1

1134

Publications

Side Effects of Pyschological Pricing: How Brand Trust is Affected?
Authors: Edin Güçlü Sözer
Published: 2019 , Türkiye Sosyal Araştırmalar Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1464

1

1464

DETERMINANTS AND OUTCOMES OF MOBILE APP USAGE INTENTION OF GEN Z: A CROSS CATEGORY ASSESSMENT
Authors: Edin Güçlü Sözer
Published: 2019 , Beykoz Akademi Dergisi
DOI: 10.14514/byk.m.26515393.2019.7/2.239-265
FAVORITE 0 TOTAL DOWNLOAD COUNT 1316

0

1316

The Interaction of Crowd, Message Content and Message Frame on Generating Purchase Intentions in Retailing
Authors: Edin Güçlü Sözer
Published: 2019 , Yönetim Bilimleri Dergisi
DOI: 10.35408/comuybd.553540
FAVORITE 1 TOTAL DOWNLOAD COUNT 1134

1

1134

The Effect of Dynamic Pricing on Holiday Purchase Intentions: Moderated Mediation Role of Perceived Risk
Authors: Edin Güçlü Sözer
Published: 2019 , Advances in Hospitality and Tourism Research (AHTR)
DOI: 10.30519/ahtr.508933
FAVORITE 1 TOTAL DOWNLOAD COUNT 2223

1

2223

The Effect of Social Media Mix on Brand Switching Intention: The Mediating Role of Risk Perception
Authors: Edin Sözer
Published: 2019 , Yaşar Üniversitesi E-Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1540

1

1540

The Effect of Perceived Benefit on Consumer Based Brand Equity in Online Shopping Context
Authors: Edin Güçlü Sözer , Mustafa Emre Civelek
Published: 2018 , Ege Academic Review
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 3534

1

3534

Articles published in
Advances in Hospitality and Tourism Research (AHTR)
Advances in Hospitality and Tourism Research (AHTR)
Beykoz Akademi Dergisi
Beykoz Akademi Dergisi
Ege Academic Review
Ege Academic Review
Türkiye Sosyal Araştırmalar Dergisi
Türkiye Sosyal Araştırmalar Dergisi
Yaşar Üniversitesi E-Dergisi
Yaşar Üniversitesi E-Dergisi
Yönetim Bilimleri Dergisi
Yönetim Bilimleri Dergisi

Reviews

Yönetim Bilimleri Dergisi
Yönetim Bilimleri Dergisi

Publications

DETERMINANTS AND OUTCOMES OF MOBILE APP USAGE INTENTION OF GEN Z: A CROSS CATEGORY ASSESSMENT
Authors: Edin Güçlü Sözer
Published: 2019 , Beykoz Akademi Dergisi
DOI: 10.14514/byk.m.26515393.2019.7/2.239-265
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1316

1

0

1316

The Interaction of Crowd, Message Content and Message Frame on Generating Purchase Intentions in Retailing
Authors: Edin Güçlü Sözer
Published: 2019 , Yönetim Bilimleri Dergisi
DOI: 10.35408/comuybd.553540
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1134

2

1

1134

The Effect of Dynamic Pricing on Holiday Purchase Intentions: Moderated Mediation Role of Perceived Risk
Authors: Edin Güçlü Sözer
Published: 2019 , Advances in Hospitality and Tourism Research (AHTR)
DOI: 10.30519/ahtr.508933
CITED 9 FAVORITE 1 TOTAL DOWNLOAD COUNT 2223

9

1

2223

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