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Nilay Sayan Dr. MARMARA ÜNİVERSİTESİ
Publication 3 Review 1 CrossRef Cited 6 TR Dizin Cited 2
3 Publication
1 Review
6 CrossRef Cited
2 TR Dizin Cited
0000-0002-3539-4359

Research Fields

Product and Brand Management Marketing Digital Marketing Marketing Theory Consumer Behaviour

Institution

MARMARA ÜNİVERSİTESİ

Popular Publications

THE RISE OF REFURBISHED PRODUCTS: THE SEARCH FOR SOLUTIONS ON PRODUCTION AND CONSUMPTION FOR A SUSTAINABLE ECONOMY
Authors: Nilay Sayan , Tuncay Taşkın
Published: 2024 , Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1380906
CITED 3 FAVORITE 3 TOTAL DOWNLOAD COUNT 2143

3

3

2143

DIGITAL NATIVES AS A NEW CONSUMERS: THE EFFECT OF ROLE MODEL ON BEHAVIROURAL INTENTION IN GENERATION Z
Authors: Yesevi Alperen Yasa , Ahmet Salim Kuş, Nilay Sayan
Published: 2022 , International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.1011812
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 1567

3

2

1567

THE EFFECT OF FOMO, PERCEIVED SCARCITY AND ONLINE IMPULSE BUYING BEHAVIOR ON ONLINE REPURCHASE INTENTION
Authors: Nilay Sayan , Aypar Uslu
Published: 2025 , Journal of Research in Business
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1978

0

2

1978

Publications

THE EFFECT OF FOMO, PERCEIVED SCARCITY AND ONLINE IMPULSE BUYING BEHAVIOR ON ONLINE REPURCHASE INTENTION
Authors: Nilay Sayan , Aypar Uslu
Published: 2025 , Journal of Research in Business
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 1978

2

1978

THE RISE OF REFURBISHED PRODUCTS: THE SEARCH FOR SOLUTIONS ON PRODUCTION AND CONSUMPTION FOR A SUSTAINABLE ECONOMY
Authors: Nilay Sayan , Tuncay Taşkın
Published: 2024 , Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1380906
FAVORITE 3 TOTAL DOWNLOAD COUNT 2143

3

2143

DIGITAL NATIVES AS A NEW CONSUMERS: THE EFFECT OF ROLE MODEL ON BEHAVIROURAL INTENTION IN GENERATION Z
Authors: Yesevi Alperen Yasa , Ahmet Salim Kuş, Nilay Sayan
Published: 2022 , International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.1011812
FAVORITE 2 TOTAL DOWNLOAD COUNT 1567

2

1567

Articles published in
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylul University The Journal of Graduate School of Social Sciences
International Journal of Management Economics and Business
International Journal of Management Economics and Business
Journal of Research in Business
Journal of Research in Business

Reviews

Anadolu Üniversitesi Sosyal Bilimler Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi

Publications

THE RISE OF REFURBISHED PRODUCTS: THE SEARCH FOR SOLUTIONS ON PRODUCTION AND CONSUMPTION FOR A SUSTAINABLE ECONOMY
Authors: Nilay Sayan , Tuncay Taşkın
Published: 2024 , Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1380906
CITED 3 FAVORITE 3 TOTAL DOWNLOAD COUNT 2143

3

3

2143

DIGITAL NATIVES AS A NEW CONSUMERS: THE EFFECT OF ROLE MODEL ON BEHAVIROURAL INTENTION IN GENERATION Z
Authors: Yesevi Alperen Yasa , Ahmet Salim Kuş, Nilay Sayan
Published: 2022 , International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.1011812
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 1567

3

2

1567

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