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Aslı Tolunay
Assoc. Prof.
YEDITEPE UNIVERSITY
Publication
3
Review
3
CrossRef Cited
4
TR Dizin Cited
7
3
Publication
3
Review
4
CrossRef Cited
7
TR Dizin Cited
0000-0003-3856-8518
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Summary
Publications
Peer Review
Cited
Research Fields
Marketing
Consumer Behaviour
Product and Brand Management
Institution
YEDITEPE UNIVERSITY
Popular Publications
Analyzing Online Shopping Behavior from the Perspective of Youtube: Do Vlog Content and Vlogger Characteristics Matter
Authors:
Aslı Tolunay
,
Hüseyin Ekizler
Published: 2021 ,
OPUS International Journal of Society Researches
DOI: 10.26466/opus.874722
CITED
4
FAVORITE
1
TOTAL DOWNLOAD COUNT
3488
4
CITED
1
FAVORITE
3488
TOTAL DOWNLOAD COUNT
An Empirical Investigation on Influencer Marketing: the Impact of Content-related, Follower-related and Influencer-related Factors on Consumers’ Purchase Intentions
Authors:
Sarra Daimi
,
Aslı Tolunay
Published: 2021 ,
Istanbul Management Journal
DOI: 10.26650/imj.2021.91.003
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
2344
0
CITED
1
FAVORITE
2344
TOTAL DOWNLOAD COUNT
Publications
Challenging Perfection: A Systematic Review of Suboptimal Food Consumption
Authors:
Yudum Tuğçe Erkli
,
Aslı Tolunay
Published: 2025 ,
Journal of Tourism Intelligence and Smartness
DOI: 10.58636/jtis.1814159
FAVORITE
0
TOTAL DOWNLOAD COUNT
107
0
FAVORITE
107
TOTAL DOWNLOAD COUNT
An Empirical Investigation on Influencer Marketing: the Impact of Content-related, Follower-related and Influencer-related Factors on Consumers’ Purchase Intentions
Authors:
Sarra Daimi
,
Aslı Tolunay
Published: 2021 ,
Istanbul Management Journal
DOI: 10.26650/imj.2021.91.003
FAVORITE
1
TOTAL DOWNLOAD COUNT
2344
1
FAVORITE
2344
TOTAL DOWNLOAD COUNT
Analyzing Online Shopping Behavior from the Perspective of Youtube: Do Vlog Content and Vlogger Characteristics Matter
Authors:
Aslı Tolunay
,
Hüseyin Ekizler
Published: 2021 ,
OPUS International Journal of Society Researches
DOI: 10.26466/opus.874722
FAVORITE
1
TOTAL DOWNLOAD COUNT
3488
1
FAVORITE
3488
TOTAL DOWNLOAD COUNT
Articles published in
Istanbul Management Journal
Journal of Tourism Intelligence and Smartness
OPUS International Journal of Society Researches
Reviews
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
Journal of Suleyman Demirel University Institute of Social Sciences
Publications
Analyzing Online Shopping Behavior from the Perspective of Youtube: Do Vlog Content and Vlogger Characteristics Matter
Authors:
Aslı Tolunay
,
Hüseyin Ekizler
Published: 2021 ,
OPUS International Journal of Society Researches
DOI: 10.26466/opus.874722
CITED
4
FAVORITE
1
TOTAL DOWNLOAD COUNT
3488
4
CITED
1
FAVORITE
3488
TOTAL DOWNLOAD COUNT