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Researchers
Dilaysu Çınar
Dilaysu Çınar
Assoc. Prof. Dr.
BEYKENT ÜNİVERSİTESİ
Publication
7
Review
9
CrossRef Cited
3
7
Publication
9
Review
3
CrossRef Cited
0000-0002-5306-9031
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Summary
Publications
Peer Review
Cited
Research Fields
Marketing
Digital Marketing
Marketing Communications
Advertisement
Consumer Behaviour
Product and Brand Management
Institution
BEYKENT ÜNİVERSİTESİ
Popular Publications
THE EFFECT OF PERCEIVED ADVERTISING EXPENDITURES IN THE DIGITAL ENVIRONMENT ON THE CUSTOMER-BRAND ENGAGEMENT
Authors:
Dilaysu Çınar
Published: 2019 ,
Academic Review of Humanities and Social Sciences
DOI: -
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
949
0
CITED
1
FAVORITE
949
TOTAL DOWNLOAD COUNT
THE EVALUATION ON THE CONSUMERS’ RE-PREFERENCE TENDENCY THE BRAND FROM THE PERSPECTIVE OF SERVICE QUALITY PERCEPTION
Authors:
Dilaysu Çınar
,
Buket Deniz Ortanca
Published: 2021 ,
Journal of Management and Economics Research
DOI: 10.11611/yead.618580
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
586
0
CITED
1
FAVORITE
586
TOTAL DOWNLOAD COUNT
"Black Friday” as a Shopping Event: A Study on the Motivational Tendency of Generation Y Consumers in Digital Environment
Authors:
Dilaysu Çınar
Published: 2020 ,
İzmir Journal of Economics
DOI: 10.24988/ije.202035305
CITED
1
FAVORITE
1
TOTAL DOWNLOAD COUNT
1094
1
CITED
1
FAVORITE
1094
TOTAL DOWNLOAD COUNT
A research on the evaluation of consumers’ voluntary simplicity lifestyle tendency in the Covid-19 period
Authors:
Dilaysu Çınar
Published: 2021 ,
International Journal of Social Sciences and Education Research
DOI: 10.24289/ijsser.832065
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
902
2
CITED
1
FAVORITE
902
TOTAL DOWNLOAD COUNT
Publications
GREEN PRODUCT PLACEMENT IN TV SERIES: AN EVALUATION ON CONSUMER ATTITUDE AND PURCHASE INTENTION
Authors:
Tuğçe Arıcı
,
Dilaysu Çınar
Published: 2024 ,
Journal of Current Marketing Approaches and Research
DOI: 10.54439/gupayad.1410648
FAVORITE
0
TOTAL DOWNLOAD COUNT
197
0
FAVORITE
197
TOTAL DOWNLOAD COUNT
THE EVALUATION ON THE CONSUMERS’ RE-PREFERENCE TENDENCY THE BRAND FROM THE PERSPECTIVE OF SERVICE QUALITY PERCEPTION
Authors:
Dilaysu Çınar
,
Buket Deniz Ortanca
Published: 2021 ,
Journal of Management and Economics Research
DOI: 10.11611/yead.618580
FAVORITE
1
TOTAL DOWNLOAD COUNT
586
1
FAVORITE
586
TOTAL DOWNLOAD COUNT
A research on the evaluation of consumers’ voluntary simplicity lifestyle tendency in the Covid-19 period
Authors:
Dilaysu Çınar
Published: 2021 ,
International Journal of Social Sciences and Education Research
DOI: 10.24289/ijsser.832065
FAVORITE
1
TOTAL DOWNLOAD COUNT
902
1
FAVORITE
902
TOTAL DOWNLOAD COUNT
"Black Friday” as a Shopping Event: A Study on the Motivational Tendency of Generation Y Consumers in Digital Environment
Authors:
Dilaysu Çınar
Published: 2020 ,
İzmir Journal of Economics
DOI: 10.24988/ije.202035305
FAVORITE
1
TOTAL DOWNLOAD COUNT
1094
1
FAVORITE
1094
TOTAL DOWNLOAD COUNT
THE EFFECT OF PERCEIVED ADVERTISING EXPENDITURES IN THE DIGITAL ENVIRONMENT ON THE CUSTOMER-BRAND ENGAGEMENT
Authors:
Dilaysu Çınar
Published: 2019 ,
Academic Review of Humanities and Social Sciences
DOI: -
FAVORITE
1
TOTAL DOWNLOAD COUNT
949
1
FAVORITE
949
TOTAL DOWNLOAD COUNT
PROMOSYONEL ÜRÜNLERDE YEM ETKİSİ: TÜKETİCİ KARAR ALIM TARZLARI TEMELİNDE BİR DEĞERLENDİRME
Authors:
Dilaysu Çınar
Published: 2019 ,
International Journal of Economics Politics Humanities and Social Sciences
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
685
0
FAVORITE
685
TOTAL DOWNLOAD COUNT
NÜFUZLU PAZARLAMA YOLUYLA YAPILAN REKLAMLARA KARŞI TÜKETİCİ ŞÜPHECİLİĞİ: Y KUŞAĞI ÜZERİNDE KEŞİFSEL BİR ARAŞTIRMA
Authors:
Dilaysu Çınar
Published: 2019 ,
Trakya University E-Journal of the Faculty of Economics and Administrative Sciences
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
1136
0
FAVORITE
1136
TOTAL DOWNLOAD COUNT
Articles published in
Academic Review of Humanities and Social Sciences
İzmir Journal of Economics
International Journal of Economics Politics Humanities and Social Sciences
International Journal of Social Sciences and Education Research
Journal of Current Marketing Approaches and Research
Journal of Management and Economics Research
Trakya University E-Journal of the Faculty of Economics and Administrative Sciences
Editorial Board Memberships
International Journal of Social and Educational Sciences
Reviews
Akademik Hassasiyetler
Beykent Üniversitesi Sosyal Bilimler Dergisi
Istanbul Gelisim University Journal of Social Sciences
Journal of Cukurova University Faculty of Economics and Administrative Sciences
Pazarlama ve Pazarlama Araştırmaları Dergisi
Publications
A research on the evaluation of consumers’ voluntary simplicity lifestyle tendency in the Covid-19 period
Authors:
Dilaysu Çınar
Published: 2021 ,
International Journal of Social Sciences and Education Research
DOI: 10.24289/ijsser.832065
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
902
2
CITED
1
FAVORITE
902
TOTAL DOWNLOAD COUNT
"Black Friday” as a Shopping Event: A Study on the Motivational Tendency of Generation Y Consumers in Digital Environment
Authors:
Dilaysu Çınar
Published: 2020 ,
İzmir Journal of Economics
DOI: 10.24988/ije.202035305
CITED
1
FAVORITE
1
TOTAL DOWNLOAD COUNT
1094
1
CITED
1
FAVORITE
1094
TOTAL DOWNLOAD COUNT
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