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Duygu Talih Akkaya
Assoc. Prof.
YALOVA ÜNİVERSİTESİ, YALOVA MESLEK YÜKSEKOKULU, PAZARLAMA VE REKLAMCILIK BÖLÜMÜ, PAZARLAMA PR.
Publication
5
Review
4
CrossRef Cited
5
5
Publication
4
Review
5
CrossRef Cited
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Summary
Publications
Peer Review
Cited
Research Fields
Communication and Media Studies
Institution
YALOVA ÜNİVERSİTESİ, YALOVA MESLEK YÜKSEKOKULU, PAZARLAMA VE REKLAMCILIK BÖLÜMÜ, PAZARLAMA PR.
Popular Publications
A COMPARISON OF CONSUMER PERCEPTIONS ON SOCIAL MEDIA ADVERTISEMENTS ACCORDING TO DEMOGRAFIC AND SOCIO ECONOMIC VARIABLES
Authors:
Duygu Talih Akkaya
Published: 2019 ,
Trakya University Journal of Social Science
DOI: 10.26468/trakyasobed.506940
CITED
1
FAVORITE
2
TOTAL DOWNLOAD COUNT
1105
1
CITED
2
FAVORITE
1105
TOTAL DOWNLOAD COUNT
The Effects of Materialism and Hedonic Shopping Value on the Impulse Buying Behavior: A Study on University Students in Turkey
Authors:
Bora Açan
,
Şeniz Özhan
,
Duygu Talih Akkaya
Published: 2021 ,
OPUS International Journal of Society Researches
DOI: 10.26466/opus.778848
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
2465
0
CITED
1
FAVORITE
2465
TOTAL DOWNLOAD COUNT
The Effect of Parents' Perceptions on Their Attitude and Mediation in Television Advertising Toward Children: A Research in Kocaeli (Golcuk)
Authors:
Duygu Talih Akkaya
,
Şeniz Özhan
Published: 2021 ,
Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.890969
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
1056
0
CITED
1
FAVORITE
1056
TOTAL DOWNLOAD COUNT
Publications
The Effect of Parents' Perceptions on Their Attitude and Mediation in Television Advertising Toward Children: A Research in Kocaeli (Golcuk)
Authors:
Duygu Talih Akkaya
,
Şeniz Özhan
Published: 2021 ,
Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.890969
FAVORITE
1
TOTAL DOWNLOAD COUNT
1056
1
FAVORITE
1056
TOTAL DOWNLOAD COUNT
The Effects of Materialism and Hedonic Shopping Value on the Impulse Buying Behavior: A Study on University Students in Turkey
Authors:
Bora Açan
,
Şeniz Özhan
,
Duygu Talih Akkaya
Published: 2021 ,
OPUS International Journal of Society Researches
DOI: 10.26466/opus.778848
FAVORITE
1
TOTAL DOWNLOAD COUNT
2465
1
FAVORITE
2465
TOTAL DOWNLOAD COUNT
A REVIEW OF TURKISH RESEARCH ON PRIVATE LABEL BRAND'S
Authors:
Ozge Habiboglu
,
Şeniz Özhan
,
Duygu Talih Akkaya
Published: 2020 ,
Journal of Management and Economics Research
DOI: 10.11611/yead.574654
FAVORITE
0
TOTAL DOWNLOAD COUNT
1006
0
FAVORITE
1006
TOTAL DOWNLOAD COUNT
A COMPARISON OF CONSUMER PERCEPTIONS ON SOCIAL MEDIA ADVERTISEMENTS ACCORDING TO DEMOGRAFIC AND SOCIO ECONOMIC VARIABLES
Authors:
Duygu Talih Akkaya
Published: 2019 ,
Trakya University Journal of Social Science
DOI: 10.26468/trakyasobed.506940
FAVORITE
2
TOTAL DOWNLOAD COUNT
1105
2
FAVORITE
1105
TOTAL DOWNLOAD COUNT
Kişilik Özelliklerinin Kompülsif Satın Alma Eğilimi Üzerindeki Etkisi
Authors:
Şeniz Özhan
,
Duygu Talih Akkaya
Published: 2018 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.552691
FAVORITE
0
TOTAL DOWNLOAD COUNT
1847
0
FAVORITE
1847
TOTAL DOWNLOAD COUNT
Articles published in
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Journal of Erciyes Communication
Journal of Management and Economics Research
OPUS International Journal of Society Researches
Trakya University Journal of Social Science
Reviews
Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Journal of Internet Applications and Management
Journal of Medeniyet Art
Nevşehir Hacı Bektaş Veli University Journal of ISS
Publications
A COMPARISON OF CONSUMER PERCEPTIONS ON SOCIAL MEDIA ADVERTISEMENTS ACCORDING TO DEMOGRAFIC AND SOCIO ECONOMIC VARIABLES
Authors:
Duygu Talih Akkaya
Published: 2019 ,
Trakya University Journal of Social Science
DOI: 10.26468/trakyasobed.506940
CITED
1
FAVORITE
2
TOTAL DOWNLOAD COUNT
1105
1
CITED
2
FAVORITE
1105
TOTAL DOWNLOAD COUNT
Kişilik Özelliklerinin Kompülsif Satın Alma Eğilimi Üzerindeki Etkisi
Authors:
Şeniz Özhan
,
Duygu Talih Akkaya
Published: 2018 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.552691
CITED
4
FAVORITE
0
TOTAL DOWNLOAD COUNT
1847
4
CITED
0
FAVORITE
1847
TOTAL DOWNLOAD COUNT
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