Ebru Enginkaya profile image
Ebru Enginkaya Assoc. Prof. Dr. YILDIZ TEKNİK ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ
Publication 8 Review 5 CrossRef Cited 4
8 Publication
5 Review
4 CrossRef Cited

Research Fields

Marketing Management

Institution

YILDIZ TEKNİK ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ

Popular Publications

FUTBOL TARAFTARLARININ SPONSOR MARKALARA İLİŞKİN TUTUM, SATIN ALMA NİYETİ VE TAKIMLA ÖZDEŞLEŞMELERİ ARASINDAKİ İLİŞKİ
Authors: Ebru Enginkaya
Published: 2015 , Marmara University Journal of Economic and Administrative Sciences
DOI: 10.14780/iibd.75351
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 3381

3

1

3381

THE FACTORS AFFECTING THE ATTITUDE OF CONSUMERS' PURCHASING PRIVATE LABELS
Authors: Ebru Enginkaya
Published: 2017 , Research Journal of Business and Management
DOI: 10.17261/Pressacademia.2017.368
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3866

0

1

3866

CUSTOMER ENGAGEMENT’S ROLE OVER POSITIVE WORD-OF-MOUTH INTENTION: A STUDY ON SMARTPHONES SECTOR
Authors: Berker Pandir, Ebru Enginkaya
Published: 2018 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2018.871
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3147

0

1

3147

CONSUMER NEGATIVITY TOWARDS BRANDS: BRAND HATE OR BRAND SWITCH?
Authors: Fatih Pinarbasi, Ebru Enginkaya
Published: 2019 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2019.1070
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1441

0

1

1441

Svod Brands’ Communications On Twitter: From Netflix To Blutv
Authors: Mehmet Yalçın Parmaksız , Ebru Enginkaya
Published: 2019 , Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.11616/basbed.v19i51339.606179
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1180

0

1

1180

Publications

Understanding Marketplace Vulnerability from the Perspective of Displacement
Authors: Tuğba Özbek , Ebru Enginkaya
Published: 2024 , Yıldız Social Sciences Institute Journal
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 233

0

233

DIMENSIONS OF EXPERIENTIAL CONSUMPTION AT MUSEUM VISITS
Authors: Hasan Hüseyin Erdoğan , Ebru Enginkaya
Published: 2023 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.1213770
FAVORITE 1 TOTAL DOWNLOAD COUNT 703

1

703

EXAMINING THE RELATIONS BETWEEN EMPLOYEES’ PERCEPTION OF CORPORATE SOCIAL RESPONSIBILITY, CUSTOMER ORIENTATION AND PERCEIVED PERFORMANCE
Authors: Ebru Enginkaya , Gizem Köse
Published: 2022 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
DOI: 10.30798/makuiibf.912775
FAVORITE 1 TOTAL DOWNLOAD COUNT 899

1

899

Svod Brands’ Communications On Twitter: From Netflix To Blutv
Authors: Mehmet Yalçın Parmaksız , Ebru Enginkaya
Published: 2019 , Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.11616/basbed.v19i51339.606179
FAVORITE 1 TOTAL DOWNLOAD COUNT 1180

1

1180

CONSUMER NEGATIVITY TOWARDS BRANDS: BRAND HATE OR BRAND SWITCH?
Authors: Fatih Pinarbasi, Ebru Enginkaya
Published: 2019 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2019.1070
FAVORITE 1 TOTAL DOWNLOAD COUNT 1441

1

1441

CUSTOMER ENGAGEMENT’S ROLE OVER POSITIVE WORD-OF-MOUTH INTENTION: A STUDY ON SMARTPHONES SECTOR
Authors: Berker Pandir, Ebru Enginkaya
Published: 2018 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2018.871
FAVORITE 1 TOTAL DOWNLOAD COUNT 3147

1

3147

THE FACTORS AFFECTING THE ATTITUDE OF CONSUMERS' PURCHASING PRIVATE LABELS
Authors: Ebru Enginkaya
Published: 2017 , Research Journal of Business and Management
DOI: 10.17261/Pressacademia.2017.368
FAVORITE 1 TOTAL DOWNLOAD COUNT 3866

1

3866

FUTBOL TARAFTARLARININ SPONSOR MARKALARA İLİŞKİN TUTUM, SATIN ALMA NİYETİ VE TAKIMLA ÖZDEŞLEŞMELERİ ARASINDAKİ İLİŞKİ
Authors: Ebru Enginkaya
Published: 2015 , Marmara University Journal of Economic and Administrative Sciences
DOI: 10.14780/iibd.75351
FAVORITE 1 TOTAL DOWNLOAD COUNT 3381

1

3381

Articles published in
Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Marmara University Journal of Economic and Administrative Sciences
Marmara University Journal of Economic and Administrative Sciences
Pamukkale University Journal of Social Sciences Institute
Pamukkale University Journal of Social Sciences Institute
PressAcademia Procedia
PressAcademia Procedia
Research Journal of Business and Management
Research Journal of Business and Management
Yıldız Social Sciences Institute Journal
Yıldız Social Sciences Institute Journal

Reviews

Aurum Journal of Social Sciences
Aurum Journal of Social Sciences
Ege Academic Review
Ege Academic Review
Istanbul Business Research
Istanbul Business Research
Yildiz Social Science Review
Yildiz Social Science Review

Publications

DIMENSIONS OF EXPERIENTIAL CONSUMPTION AT MUSEUM VISITS
Authors: Hasan Hüseyin Erdoğan , Ebru Enginkaya
Published: 2023 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.1213770
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 703

1

1

703

FUTBOL TARAFTARLARININ SPONSOR MARKALARA İLİŞKİN TUTUM, SATIN ALMA NİYETİ VE TAKIMLA ÖZDEŞLEŞMELERİ ARASINDAKİ İLİŞKİ
Authors: Ebru Enginkaya
Published: 2015 , Marmara University Journal of Economic and Administrative Sciences
DOI: 10.14780/iibd.75351
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 3381

3

1

3381

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.
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