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Gözde Güsan Köse
Dr.
Marmara Üniversitesi
Publication
3
Review
1
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2
3
Publication
1
Review
2
CrossRef Cited
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Marketing
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Marketing Research Methodology
Consumer Behaviour
Product and Brand Management
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Marmara Üniversitesi
Popular Publications
ANALYSING THE CUSTOMER-BASED BRAND EQUITY OF CELEBRITIES: THE CASE “KIVANÇ TATLITUĞ”
Authors:
Gülpınar Kelemci
,
Gözde Güsan
Published: 2017 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.323416
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
2831
2
CITED
1
FAVORITE
2831
TOTAL DOWNLOAD COUNT
Publications
A BIBLIOMETRIC ANALYSIS OF THE EXAMINATION OF PRICE PROMOTIONS WITHIN THE FRAMEWORK OF BEHAVIORAL ECONOMY THEORIES
Authors:
Gözde Güsan Köse
,
Zehra Bozbay
Published: 2023 ,
Oneri
DOI: 10.14783/maruoneri.1258322
FAVORITE
0
TOTAL DOWNLOAD COUNT
384
0
FAVORITE
384
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THE RELATIONSHIP BETWEEN INVESTOR-BASED BRAND EQUITY, INTENTION TO INVEST AND FINANCIAL RISK TOLERANCE BY CONSIDERING BORSA ISTANBUL
Authors:
Gülpınar Kelemci
,
Gözde Güsan Köse
,
Meltem Ulusan Polat
Published: 2021 ,
International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.811179
FAVORITE
0
TOTAL DOWNLOAD COUNT
846
0
FAVORITE
846
TOTAL DOWNLOAD COUNT
ANALYSING THE CUSTOMER-BASED BRAND EQUITY OF CELEBRITIES: THE CASE “KIVANÇ TATLITUĞ”
Authors:
Gülpınar Kelemci
,
Gözde Güsan
Published: 2017 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.323416
FAVORITE
1
TOTAL DOWNLOAD COUNT
2831
1
FAVORITE
2831
TOTAL DOWNLOAD COUNT
Articles published in
International Journal of Economics and Administrative Studies
International Journal of Management Economics and Business
Oneri
Reviews
Journal of Current Marketing Approaches and Research
Publications
ANALYSING THE CUSTOMER-BASED BRAND EQUITY OF CELEBRITIES: THE CASE “KIVANÇ TATLITUĞ”
Authors:
Gülpınar Kelemci
,
Gözde Güsan
Published: 2017 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.323416
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
2831
2
CITED
1
FAVORITE
2831
TOTAL DOWNLOAD COUNT
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