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Mehmet Emin Keke Asst. Prof. Dr. İSTANBUL GELİŞİM ÜNİVERSİTESİ
Publication 4 Review 5
4 Publication
5 Review
0000-0001-5638-673X
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Research Fields

Digital Marketing Consumer Behaviour Product and Brand Management

Institution

İSTANBUL GELİŞİM ÜNİVERSİTESİ

Popular Publications

THE MEDIATING ROLE OF DIGITAL MARKETING IN THE IMPACT OF UNIVERSITY STUDENTS' SOCIAL MEDIA USE ON MOBILE SHOPPING
Authors: Mehmet Emin Keke , Büşra Karacan
Published: 2024 , Dumlupınar Üniversitesi İİBF Dergisi
DOI: 10.58627/dpuiibf.1486751
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 825

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1

825

THE MEDİATİNG ROLE OF BRAND LOYALTY İN THE EFFECT OF GREEN MARKETİNG ON ENVİRONMENTAL SUSTAİNABİLİTY
Authors: Mehmet Emin Keke
Published: 2025 , Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.1680663
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 708

0

1

708

THE MEDIATING ROLE OF DIGITAL MARKETING IN THE IMPACT OF UNIVERSITY STUDENTS' SOCIAL MEDIA USE ON MOBILE SHOPPING
Authors: Mehmet Emin Keke , Büşra Karacan
Published: 2025 , Dumlupınar Üniversitesi İİBF Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 177

0

1

177

Publications

THE MEDİATİNG ROLE OF BRAND LOYALTY İN THE EFFECT OF GREEN MARKETİNG ON ENVİRONMENTAL SUSTAİNABİLİTY
Authors: Mehmet Emin Keke
Published: 2025 , Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.1680663
FAVORITE 1 TOTAL DOWNLOAD COUNT 708

1

708

THE MEDIATING ROLE OF DIGITAL MARKETING IN THE IMPACT OF UNIVERSITY STUDENTS' SOCIAL MEDIA USE ON MOBILE SHOPPING
Authors: Mehmet Emin Keke , Büşra Karacan
Published: 2025 , Dumlupınar Üniversitesi İİBF Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 177

1

177

The Evolution of Digital Marketing: Sustainable Strategies in the Age of AI and Blockchain
Authors: Mehmet Emin Keke
Published: 2025 , Journal of Sustainable Economics and Management Studies
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1590

0

1590

THE MEDIATING ROLE OF DIGITAL MARKETING IN THE IMPACT OF UNIVERSITY STUDENTS' SOCIAL MEDIA USE ON MOBILE SHOPPING
Authors: Mehmet Emin Keke , Büşra Karacan
Published: 2024 , Dumlupınar Üniversitesi İİBF Dergisi
DOI: 10.58627/dpuiibf.1486751
FAVORITE 1 TOTAL DOWNLOAD COUNT 825

1

825

Articles published in
Dumlupınar Üniversitesi İİBF Dergisi
Dumlupınar Üniversitesi İİBF Dergisi
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
Journal of Sustainable Economics and Management Studies
Journal of Sustainable Economics and Management Studies

Reviews

AJIT-e: Online Academic Journal of Information Technology
AJIT-e: Online Academic Journal of Information Technology
İzlek Akademik Dergi
İzlek Akademik Dergi
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