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Mustafa Merdin Res. Assist. ANKARA HACI BAYRAM VELİ ÜNİVERSİTESİ
Publication 8 Review 0 CrossRef Cited 7 TR Dizin Cited 4
8 Publication
0 Review
7 CrossRef Cited
4 TR Dizin Cited
0000-0003-4698-0342

Research Fields

Internet Publishing Visual Communication Design Digital Advertising Computer-Assisted Design Communication Technology and Digital Media Studies Semiotics Advertising Studies Multimedia Design Advertising Interaction and Experience Design Advertising Strategies Computer Gaming and Animation

Institution

ANKARA HACI BAYRAM VELİ ÜNİVERSİTESİ

Popular Publications

Disaster Communication, Political Consumption and Social Media: The Case of 6th February Earthquakes in Kahramanmaras
Authors: Burçe Akcan , Mustafa Merdin , Merve Gençyürek Erdoğan
Published: 2023 , Yeni Medya
DOI: 10.55609/yenimedya.1269516
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 2970

3

2

2970

Hate Speech Produced by Players in Digital Game Ads
Authors: Mustafa Merdin
Published: 2023 , Journal of Selcuk Communication
DOI: 10.18094/josc.1203241
CITED 4 FAVORITE 2 TOTAL DOWNLOAD COUNT 1503

4

2

1503

Artificial intelligence in digital game design as an advertising tool
Authors: Mustafa Merdin
Published: 2026 , Nevşehir Hacı Bektaş Veli University Journal of ISS
DOI: 10.30783/nevsosbilen.1828112
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 105

0

1

105

The Effects of Graphic Interfaces in Mobile Games on Player Preferences: A Research on University Students
Authors: Mustafa Merdin
Published: 2021 , Karatay Sosyal Araştırmalar Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2669

0

1

2669

Balancing User Experience in Omnichannel Advertising Strategies: Interaction, Consistency, and Perception Management
Authors: Mustafa Merdin , Süleyman Karaçor
Published: 2025 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.1781509
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 404

0

1

404

Publications

Artificial intelligence in digital game design as an advertising tool
Authors: Mustafa Merdin
Published: 2026 , Nevşehir Hacı Bektaş Veli University Journal of ISS
DOI: 10.30783/nevsosbilen.1828112
FAVORITE 1 TOTAL DOWNLOAD COUNT 105

1

105

NEW NARRATIVES IN ADVERTISING WITH ANIME AND MANGA AESTHETICS: THE CASE OF JAPAN
Authors: Mustafa Merdin
Published: 2025 , The Journal of Asian Studies
DOI: 10.58640/asyar.1797750
FAVORITE 0 TOTAL DOWNLOAD COUNT 849

0

849

Game-Based Advertising Transformed by Artificial Intelligence: Next-Generation Digital Strategies
Authors: Mustafa Merdin
Published: 2025 ,
DOI: 10.53281/kritik.1800828
FAVORITE 1 TOTAL DOWNLOAD COUNT 573

1

573

Balancing User Experience in Omnichannel Advertising Strategies: Interaction, Consistency, and Perception Management
Authors: Mustafa Merdin , Süleyman Karaçor
Published: 2025 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.1781509
FAVORITE 1 TOTAL DOWNLOAD COUNT 404

1

404

Disaster Communication, Political Consumption and Social Media: The Case of 6th February Earthquakes in Kahramanmaras
Authors: Burçe Akcan , Mustafa Merdin , Merve Gençyürek Erdoğan
Published: 2023 , Yeni Medya
DOI: 10.55609/yenimedya.1269516
FAVORITE 2 TOTAL DOWNLOAD COUNT 2970

2

2970

Hate Speech Produced by Players in Digital Game Ads
Authors: Mustafa Merdin
Published: 2023 , Journal of Selcuk Communication
DOI: 10.18094/josc.1203241
FAVORITE 2 TOTAL DOWNLOAD COUNT 1503

2

1503

A Review of Research Studies into Consumer Mind and Neuromarketing in Recent Years
Authors: Mustafa Merdin
Published: 2022 , Karatay Sosyal Araştırmalar Dergisi
DOI: 10.54557/karataysad.1093377
FAVORITE 1 TOTAL DOWNLOAD COUNT 2158

1

2158

The Effects of Graphic Interfaces in Mobile Games on Player Preferences: A Research on University Students
Authors: Mustafa Merdin
Published: 2021 , Karatay Sosyal Araştırmalar Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2669

1

2669

Articles published in
Nevşehir Hacı Bektaş Veli University Journal of ISS
Nevşehir Hacı Bektaş Veli University Journal of ISS
The Journal of Asian Studies
The Journal of Asian Studies
Journal of Selcuk Communication
Journal of Selcuk Communication
Journal of Selçuk University Social Sciences Vocational School
Journal of Selçuk University Social Sciences Vocational School
Karatay Sosyal Araştırmalar Dergisi
Karatay Sosyal Araştırmalar Dergisi
Yeni Medya
Yeni Medya
Editorship
Copyeditor , Proofreader

Publications

Disaster Communication, Political Consumption and Social Media: The Case of 6th February Earthquakes in Kahramanmaras
Authors: Burçe Akcan , Mustafa Merdin , Merve Gençyürek Erdoğan
Published: 2023 , Yeni Medya
DOI: 10.55609/yenimedya.1269516
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 2970

3

2

2970

Hate Speech Produced by Players in Digital Game Ads
Authors: Mustafa Merdin
Published: 2023 , Journal of Selcuk Communication
DOI: 10.18094/josc.1203241
CITED 4 FAVORITE 2 TOTAL DOWNLOAD COUNT 1503

4

2

1503

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