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Semra Doğan Assoc. Prof. Dr. KÜTAHYA DUMLUPINAR ÜNİVERSİTESİ
Publication 3 Review 15 CrossRef Cited 7 TR Dizin Cited 20
3 Publication
15 Review
7 CrossRef Cited
20 TR Dizin Cited

Research Fields

Product and Brand Management Marketing Pricing Marketing Research Methodology Marketing Communications Social Marketing Consumer Behaviour

Institution

KÜTAHYA DUMLUPINAR ÜNİVERSİTESİ

Popular Publications

How Conscious Is a Compulsive Buyer? A Case Study
DOI: 10.17541/optimum.976890
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