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Zeynep Erdoğan Res. Assist. NİĞDE ÖMER HALİSDEMİR ÜNİVERSİTESİ
Publication 8 Review 0 CrossRef Cited 11
8 Publication
0 Review
11 CrossRef Cited

Research Fields

Marketing Advertisement Customer Relationship Management Consumer Behaviour

Institution

NİĞDE ÖMER HALİSDEMİR ÜNİVERSİTESİ

Popular Publications

The Effect Of Advertising Content Dimensions Towards Feminist Advertising Value On Women
Authors: Zeynep Erdoğan
Published: 2022 , Uluslararası Sosyal Bilimler Akademi Dergisi
DOI: 10.47994/usbad.1002772
CITED 5 FAVORITE 2 TOTAL DOWNLOAD COUNT 1781

5

2

1781

SÜRDÜRÜLEBİLİR PAZARLAMADA EKONOMİK, SOSYAL VE ÇEVRESEL FAKTÖRLERİN ÖNEM DERECESİNİN BELİRLENMESİ: SÜT ÜRÜNLERİ ÜRETİCİSİ FİRMA ÖRNEĞİ
Authors: Zeynep Erdoğan , İsmail Çağrı Kılıç , Yasin Afşar , Arzum Büyükkeklik
Published: 2022 , Toros Üniversitesi İİSBF Sosyal Bilimler Dergisi
DOI: 10.54709/iisbf.1149713
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1988

0

2

1988

SUSTAINABILITY APPROACH ON VEGAN CONSUMPTION PRACTICES
Authors: Zeynep Erdoğan , Esen Gürbüz
Published: 2023 ,
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 6384

0

1

6384

Shrinkflation and skimpflation strategies affecting marketing mix applications during inflation periods
Authors: Zeynep Erdoğan , Esen Gürbüz
Published: 2023 , Journal of Politics Economy and Management
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2284

0

1

2284

The Impact of Second-Hand Products on Consumers' Purchase Intentions Towards Sustainability, Electronic Word-of-Mouth (eWOM) and Economic Motivations
Authors: Zeynep Erdoğan , Buket Özoğlu
Published: 2024 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.1491870
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1037

2

1

1037

Publications

Metaverse Ethics from The Perspective of Metaverse and Ethics: A Bibliometric Analysis
Authors: Zeynep Erdoğan , Esen Gürbüz
Published: 2025 , İzmir Journal of Social Sciences
DOI: 10.47899/ijss.1818389
FAVORITE 0 TOTAL DOWNLOAD COUNT 633

0

633

A Study on Foreign Viewers' Perceptions of Turkish Series and the Marketing of Turkish Series
Authors: Zeynep Erdoğan , Feyza Akdede Şahin
Published: 2024 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.1591316
FAVORITE 1 TOTAL DOWNLOAD COUNT 5075

1

5075

The Impact of Second-Hand Products on Consumers' Purchase Intentions Towards Sustainability, Electronic Word-of-Mouth (eWOM) and Economic Motivations
Authors: Zeynep Erdoğan , Buket Özoğlu
Published: 2024 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.1491870
FAVORITE 1 TOTAL DOWNLOAD COUNT 1037

1

1037

Shrinkflation and skimpflation strategies affecting marketing mix applications during inflation periods
Authors: Zeynep Erdoğan , Esen Gürbüz
Published: 2023 , Journal of Politics Economy and Management
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2284

1

2284

SUSTAINABILITY APPROACH ON VEGAN CONSUMPTION PRACTICES
Authors: Zeynep Erdoğan , Esen Gürbüz
Published: 2023 ,
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 6384

1

6384

Netflix's Machine Learning, Personalization, Culture Effect and its Evolution in Covid-19
Authors: Zeynep Erdoğan
Published: 2023 , Intermedia International E-journal
DOI: 10.56133/intermedia.1066604
FAVORITE 0 TOTAL DOWNLOAD COUNT 9804

0

9804

SÜRDÜRÜLEBİLİR PAZARLAMADA EKONOMİK, SOSYAL VE ÇEVRESEL FAKTÖRLERİN ÖNEM DERECESİNİN BELİRLENMESİ: SÜT ÜRÜNLERİ ÜRETİCİSİ FİRMA ÖRNEĞİ
Authors: Zeynep Erdoğan , İsmail Çağrı Kılıç , Yasin Afşar , Arzum Büyükkeklik
Published: 2022 , Toros Üniversitesi İİSBF Sosyal Bilimler Dergisi
DOI: 10.54709/iisbf.1149713
FAVORITE 2 TOTAL DOWNLOAD COUNT 1988

2

1988

The Effect Of Advertising Content Dimensions Towards Feminist Advertising Value On Women
Authors: Zeynep Erdoğan
Published: 2022 , Uluslararası Sosyal Bilimler Akademi Dergisi
DOI: 10.47994/usbad.1002772
FAVORITE 2 TOTAL DOWNLOAD COUNT 1781

2

1781

Articles published in
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
İzmir Journal of Social Sciences
İzmir Journal of Social Sciences
Journal of Politics Economy and Management
Journal of Politics Economy and Management
Süleyman Demirel University Visionary Journal
Süleyman Demirel University Visionary Journal
Intermedia International E-journal
Intermedia International E-journal
Toros Üniversitesi İİSBF Sosyal Bilimler Dergisi
Toros Üniversitesi İİSBF Sosyal Bilimler Dergisi
Uluslararası Sosyal Bilimler Akademi Dergisi
Uluslararası Sosyal Bilimler Akademi Dergisi
Editorship
Niğde Ömer Halisdemir Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Niğde Ömer Halisdemir Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Co-Editor
Editorial Board Memberships
Niğde Ömer Halisdemir Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Niğde Ömer Halisdemir Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

Publications

A Study on Foreign Viewers' Perceptions of Turkish Series and the Marketing of Turkish Series
Authors: Zeynep Erdoğan , Feyza Akdede Şahin
Published: 2024 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.1591316
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 5075

2

1

5075

The Impact of Second-Hand Products on Consumers' Purchase Intentions Towards Sustainability, Electronic Word-of-Mouth (eWOM) and Economic Motivations
Authors: Zeynep Erdoğan , Buket Özoğlu
Published: 2024 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.1491870
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1037

2

1

1037

Netflix's Machine Learning, Personalization, Culture Effect and its Evolution in Covid-19
Authors: Zeynep Erdoğan
Published: 2023 , Intermedia International E-journal
DOI: 10.56133/intermedia.1066604
CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 9804

2

0

9804

The Effect Of Advertising Content Dimensions Towards Feminist Advertising Value On Women
Authors: Zeynep Erdoğan
Published: 2022 , Uluslararası Sosyal Bilimler Akademi Dergisi
DOI: 10.47994/usbad.1002772
CITED 5 FAVORITE 2 TOTAL DOWNLOAD COUNT 1781

5

2

1781

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.