Koray Gündüz profile image
Koray Gündüz Asst. Prof. Dr. BİNGÖL ÜNİVERSİTESİ
Publication 4 Review 1 CrossRef Cited 2 TR Dizin Cited 5
4 Publication
1 Review
2 CrossRef Cited
5 TR Dizin Cited
0000-0002-9734-3290

Research Fields

Management Information Systems Human-Computer Interaction E-Trade Technology Management Digital Marketing Marketing Technology Neuromarketing

Institution

BİNGÖL ÜNİVERSİTESİ

Popular Publications

Examining Retro Marketing Ads From the Perspective of Neuromarketing: The Example of Nestle Brand
Authors: Nurcan Yücel , Atilla Yücel , Yunus Emre Gür , Koray Gündüz
Published: 2020 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: 10.18070/erciyesiibd.566698
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 2345

2

2

2345

Publications

ANALYSIS OF NATO PROPAGANDA POSTERS USING EYE TRACKING AND GSR METHODS
Authors: Koray Gündüz , Nurcan Yücel , Zülfükar Aytaç Kişman
Published: 2024 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.1385495
FAVORITE 0 TOTAL DOWNLOAD COUNT 287

0

287

An Overview Of Technology Trends That Are Transforming The Manufacturing Industry
Authors: Yunus Emre Gür , Koray Gündüz
Published: 2023 , Firat University Journal of Social Sciences
DOI: 10.18069/firatsbed.1297867
FAVORITE 0 TOTAL DOWNLOAD COUNT 950

0

950

Examining Retro Marketing Ads From the Perspective of Neuromarketing: The Example of Nestle Brand
Authors: Nurcan Yücel , Atilla Yücel , Yunus Emre Gür , Koray Gündüz
Published: 2020 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: 10.18070/erciyesiibd.566698
FAVORITE 2 TOTAL DOWNLOAD COUNT 2345

2

2345

KAMUDA GİRİŞİMCİLİK UYGULAMALARI: ELAZIĞ İLİ KAMU KURULUŞLARI İÇİN NİTEL BİR ARAŞTIRMA
Authors: Nurcan Yücel , Koray Gündüz , Zülküf Narlıkaya, Cesur Toprak
Published: 2017 , Firat University International Journal of Economics and Administrative Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1179

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1179

Articles published in
Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Firat University International Journal of Economics and Administrative Sciences
Firat University International Journal of Economics and Administrative Sciences
Firat University Journal of Social Sciences
Firat University Journal of Social Sciences
Pamukkale University Journal of Social Sciences Institute
Pamukkale University Journal of Social Sciences Institute

Reviews

Bingöl University Journal of Social Sciences Institute
Bingöl University Journal of Social Sciences Institute

Publications

Examining Retro Marketing Ads From the Perspective of Neuromarketing: The Example of Nestle Brand
Authors: Nurcan Yücel , Atilla Yücel , Yunus Emre Gür , Koray Gündüz
Published: 2020 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: 10.18070/erciyesiibd.566698
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 2345

2

2

2345

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.
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