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Şeyda Ok Res. Assist. Dr. OSTİM TEKNİK ÜNİVERSİTESİ
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5 Publication
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Research Fields

Digital Marketing Consumer Behaviour Product and Brand Management

Institution

OSTİM TEKNİK ÜNİVERSİTESİ

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A Fuzzy AHP Analysis of the Barriers to Digital Transformation in Turkish SMEs
Authors: Şeyda Ok , Sena Altın, Serdar Celik
DOI: 10.55549/epstem.1518392
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