Süheyla Ayvaz profile image
Süheyla Ayvaz Res. Assist. Dr. SELÇUK ÜNİVERSİTESİ
Publication 8 Review 2 CrossRef Cited 17 TR Dizin Cited 12
8 Publication
2 Review
17 CrossRef Cited
12 TR Dizin Cited

Research Fields

Consumer Behaviour Communication Technology and Digital Media Studies Advertising Studies Advertising Strategies Entertainment Sociology Communication Sociology Advertisement

Institution

SELÇUK ÜNİVERSİTESİ

Popular Publications

1

3

2409

Construction of the Father Body in Advertising: The Case of Father’s Day
DOI: 10.31123/akil.618591
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 2272

2

2

2272

0

1

5863

Publications

The Digital Circulation of Emotions Around The Zara Controversy: Affective Publics on Ekşi Sözlük
Published: 2026 , Moment Journal
DOI: 10.17572/mj2026.1.89-127
FAVORITE 0 TOTAL DOWNLOAD COUNT 379

0

379

0

2154

3

2409

0

1368

2

2272

Social Class in Advertising: A Discourse Analysis in Automobile Ad
DOI: 10.17680/erciyesiletisim.518553
FAVORITE 0 TOTAL DOWNLOAD COUNT 6994

0

6994

Reinterpretation of Love through Consumption Culture: The Case of Markafoni
DOI: 10.24955/ilef.312851
FAVORITE 0 TOTAL DOWNLOAD COUNT 4258

0

4258

1

5863

Publications

1

0

2154

1

3

2409

Construction of the Father Body in Advertising: The Case of Father’s Day
DOI: 10.31123/akil.618591
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 2272

2

2

2272

Social Class in Advertising: A Discourse Analysis in Automobile Ad
DOI: 10.17680/erciyesiletisim.518553
CITED 11 FAVORITE 0 TOTAL DOWNLOAD COUNT 6994

11

0

6994

Reinterpretation of Love through Consumption Culture: The Case of Markafoni
DOI: 10.24955/ilef.312851
CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 4258

2

0

4258