Süheyla Ayvaz profile image
Süheyla Ayvaz Res. Assist. Dr. SELÇUK ÜNİVERSİTESİ
Publication 8 Review 2 CrossRef Cited 16 TR Dizin Cited 12
8 Publication
2 Review
16 CrossRef Cited
12 TR Dizin Cited

Research Fields

Consumer Behaviour Communication Technology and Digital Media Studies Advertising Studies Advertising Strategies Entertainment Sociology Communication Sociology Advertisement

Institution

SELÇUK ÜNİVERSİTESİ

Popular Publications

1

3

2335

Construction of the Father Body in Advertising: The Case of Father’s Day
DOI: 10.31123/akil.618591
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 2222

2

2

2222

0

1

5832

Publications

The Digital Circulation of Emotions Around The Zara Controversy: Affective Publics on Ekşi Sözlük
Published: 2026 , Moment Journal
DOI: 10.17572/mj2026.1.89-127
FAVORITE 0 TOTAL DOWNLOAD COUNT 139

0

139

0

1946

3

2335

0

1287

2

2222

Social Class in Advertising: A Discourse Analysis in Automobile Ad
DOI: 10.17680/erciyesiletisim.518553
FAVORITE 0 TOTAL DOWNLOAD COUNT 6922

0

6922

Reinterpretation of Love through Consumption Culture: The Case of Markafoni
DOI: 10.24955/ilef.312851
FAVORITE 0 TOTAL DOWNLOAD COUNT 4194

0

4194

1

5832

Publications

1

0

1946

1

3

2335

Construction of the Father Body in Advertising: The Case of Father’s Day
DOI: 10.31123/akil.618591
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 2222

2

2

2222

Social Class in Advertising: A Discourse Analysis in Automobile Ad
DOI: 10.17680/erciyesiletisim.518553
CITED 10 FAVORITE 0 TOTAL DOWNLOAD COUNT 6922

10

0

6922

Reinterpretation of Love through Consumption Culture: The Case of Markafoni
DOI: 10.24955/ilef.312851
CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 4194

2

0

4194