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Hilal Kılıç
Asst. Prof. Dr.
İSTANBUL GELİŞİM ÜNİVERSİTESİ
Publication
6
Review
9
CrossRef Cited
4
6
Publication
9
Review
4
CrossRef Cited
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Summary
Publications
Peer Review
Cited
Research Fields
Communication and Media Studies (Other)
Integrated Marketing Communication
Public Relations
Institution
İSTANBUL GELİŞİM ÜNİVERSİTESİ
Popular Publications
BÜYÜK VERİ (BIGDATA) VE MÜŞTERİ İLİŞKİLERİ YÖNETİMİ (CRM) İŞBİRLİĞİNİN PAZARLAMA İLETİŞİMİ STRATEJİLERİNDEKİ ROLÜ: BÜYÜK ÖLÇEKLİ ÖZEL BİR BANKA ÖRNEĞİ
Authors:
Hilal Kılıç
,
Emine Atalay
,
Ahmet Esad Yurtsever
Published: 2019 ,
Stratejik ve Sosyal Araştırmalar Dergisi
DOI: 10.30692/sisad.574133
CITED
4
FAVORITE
2
TOTAL DOWNLOAD COUNT
8190
4
CITED
2
FAVORITE
8190
TOTAL DOWNLOAD COUNT
Moderator Role of Word of Mouth Marketing on The Impact of Public Relations on Purchase Intention From an Integrated Marketing Communications Perspective
Authors:
Hande Ayhan Gökcek
,
Hilal Kılıç
,
Onur Türker
Published: 2023 ,
Yalova Sosyal Bilimler Dergisi
DOI: -
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
425
0
CITED
2
FAVORITE
425
TOTAL DOWNLOAD COUNT
The Impact of Elements of Integrated Marketing Communication on Planned Brand Identity
Authors:
Hilal Kılıç
,
Tariq Elhadary
,
Onur Türker
Published: 2022 ,
Kastamonu İletişim Araştırmaları Dergisi
DOI: 10.56676/kiad.1109448
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
1504
0
CITED
1
FAVORITE
1504
TOTAL DOWNLOAD COUNT
THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ACTIVITIES ON BRAND IMAGE AND BUYING BEHAVIOUR: COMPARATIVE ANALYSIS OF TURKEY-MALAYSIA COCA-COLA CONSUMERS
Authors:
Hilal Kılıç
,
Onur Türker
,
Ahmet Esad Yurtsever
,
Uchechi Cynthia Ohajionu
Published: 2023 ,
Abant Sosyal Bilimler Dergisi
DOI: 10.11616/asbi.1218052
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
811
0
CITED
1
FAVORITE
811
TOTAL DOWNLOAD COUNT
Impact of Customer Value, Public Relations Perception and Brand Image on Customer Loyalty toward GSM Operators in Turkey
Authors:
Hilal Kılıç
,
Hamidou Taffa Abdoul-azize
,
Onur Türker
Published: 2023 ,
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.1290682
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
322
0
CITED
1
FAVORITE
322
TOTAL DOWNLOAD COUNT
Publications
Impact of Customer Value, Public Relations Perception and Brand Image on Customer Loyalty toward GSM Operators in Turkey
Authors:
Hilal Kılıç
,
Hamidou Taffa Abdoul-azize
,
Onur Türker
Published: 2023 ,
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.1290682
FAVORITE
1
TOTAL DOWNLOAD COUNT
322
1
FAVORITE
322
TOTAL DOWNLOAD COUNT
Moderator Role of Word of Mouth Marketing on The Impact of Public Relations on Purchase Intention From an Integrated Marketing Communications Perspective
Authors:
Hande Ayhan Gökcek
,
Hilal Kılıç
,
Onur Türker
Published: 2023 ,
Yalova Sosyal Bilimler Dergisi
DOI: -
FAVORITE
2
TOTAL DOWNLOAD COUNT
425
2
FAVORITE
425
TOTAL DOWNLOAD COUNT
THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ACTIVITIES ON BRAND IMAGE AND BUYING BEHAVIOUR: COMPARATIVE ANALYSIS OF TURKEY-MALAYSIA COCA-COLA CONSUMERS
Authors:
Hilal Kılıç
,
Onur Türker
,
Ahmet Esad Yurtsever
,
Uchechi Cynthia Ohajionu
Published: 2023 ,
Abant Sosyal Bilimler Dergisi
DOI: 10.11616/asbi.1218052
FAVORITE
1
TOTAL DOWNLOAD COUNT
811
1
FAVORITE
811
TOTAL DOWNLOAD COUNT
The Impact of Elements of Integrated Marketing Communication on Planned Brand Identity
Authors:
Hilal Kılıç
,
Tariq Elhadary
,
Onur Türker
Published: 2022 ,
Kastamonu İletişim Araştırmaları Dergisi
DOI: 10.56676/kiad.1109448
FAVORITE
1
TOTAL DOWNLOAD COUNT
1504
1
FAVORITE
1504
TOTAL DOWNLOAD COUNT
TÜRKİYE’DEKİ HALKLA İLİŞKİLER LİSANS BÖLÜMLERİNİN MÜFREDATLARININ DİJİTALLEŞME BAĞLAMINDA İNCELENMESİ
Authors:
Hilal Kılıç
,
Onur Türker
Published: 2021 ,
Iğdır Üniversitesi Sosyal Bilimler Dergisi
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
591
0
FAVORITE
591
TOTAL DOWNLOAD COUNT
BÜYÜK VERİ (BIGDATA) VE MÜŞTERİ İLİŞKİLERİ YÖNETİMİ (CRM) İŞBİRLİĞİNİN PAZARLAMA İLETİŞİMİ STRATEJİLERİNDEKİ ROLÜ: BÜYÜK ÖLÇEKLİ ÖZEL BİR BANKA ÖRNEĞİ
Authors:
Hilal Kılıç
,
Emine Atalay
,
Ahmet Esad Yurtsever
Published: 2019 ,
Stratejik ve Sosyal Araştırmalar Dergisi
DOI: 10.30692/sisad.574133
FAVORITE
2
TOTAL DOWNLOAD COUNT
8190
2
FAVORITE
8190
TOTAL DOWNLOAD COUNT
Articles published in
Abant Sosyal Bilimler Dergisi
Iğdır Üniversitesi Sosyal Bilimler Dergisi
Kastamonu İletişim Araştırmaları Dergisi
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
Stratejik ve Sosyal Araştırmalar Dergisi
Yalova Sosyal Bilimler Dergisi
Reviews
Namık Kemal Üniversitesi Sosyal Bilimler Meslek Yüksek Okulu Dergisi
OPUS International Journal of Society Researches
Stratejik ve Sosyal Araştırmalar Dergisi
Publications
BÜYÜK VERİ (BIGDATA) VE MÜŞTERİ İLİŞKİLERİ YÖNETİMİ (CRM) İŞBİRLİĞİNİN PAZARLAMA İLETİŞİMİ STRATEJİLERİNDEKİ ROLÜ: BÜYÜK ÖLÇEKLİ ÖZEL BİR BANKA ÖRNEĞİ
Authors:
Hilal Kılıç
,
Emine Atalay
,
Ahmet Esad Yurtsever
Published: 2019 ,
Stratejik ve Sosyal Araştırmalar Dergisi
DOI: 10.30692/sisad.574133
CITED
4
FAVORITE
2
TOTAL DOWNLOAD COUNT
8190
4
CITED
2
FAVORITE
8190
TOTAL DOWNLOAD COUNT
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