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Sami Sever Asst. Prof. Dr. İNÖNÜ ÜNİVERSİTESİ
Publication 9 Review 2 CrossRef Cited 7 TR Dizin Cited 10
9 Publication
2 Review
7 CrossRef Cited
10 TR Dizin Cited

Research Fields

Consumer Behaviour Product and Brand Management Marketing (Other)

Institution

İNÖNÜ ÜNİVERSİTESİ

Popular Publications

THE EFFECT OF CONSUMER PERSONALITY IN BRAND PREFERENCE ON BRAND PERSONALITY PERCEPTION
Authors: Kübra Arslan, Kahraman Çatı , Sami Sever
DOI: 10.54439/gupayad.1008956
CITED 1 FAVORITE 3 TOTAL DOWNLOAD COUNT 1620

1

3

1620

3

1

5428

Publications

0

665

3

1620

1

5428

Publications

1

0

665

THE EFFECT OF CONSUMER PERSONALITY IN BRAND PREFERENCE ON BRAND PERSONALITY PERCEPTION
Authors: Kübra Arslan, Kahraman Çatı , Sami Sever
DOI: 10.54439/gupayad.1008956
CITED 1 FAVORITE 3 TOTAL DOWNLOAD COUNT 1620

1

3

1620

2

0

789

3

1

5428

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