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Sema Gumus
Doctoral
It is not affiliated with an institution
Publication
3
Review
1
3
Publication
1
Review
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Summary
Publications
Peer Review
Research Fields
Digitalization
Communication and Media Studies
Product and Brand Management
Institution
It is not affiliated with an institution
Popular Publications
PAZARLAMA İLETİŞİMİ BAĞLAMINDA MARKANIN TESCİLİ SONRASI KONUMU: ETİ, ÜLKER VE TORKU ÖRNEKLERİ
Authors:
Sema Gümüş
, And Algül
Published: 2018 ,
e-Journal of New Media
DOI: -
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
5509
0
CITED
2
FAVORITE
5509
TOTAL DOWNLOAD COUNT
Kamu Kurumlarındaki Dijitalleşmenin Örgütsel İletişime Etkisi: Türk Patent ve Marka Kurumu Örneği
Authors:
Sema Gumus
Published: 2023 ,
Milli Kültür Araştırmaları Dergisi
DOI: 10.55774/mikad.1392592
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
316
0
CITED
2
FAVORITE
316
TOTAL DOWNLOAD COUNT
ROLEX AND APPLE RELATIONSHIP BETWEEN BRAND REPUTATION AND BRAND VALUE CONCEPTS AND TRADEMARK REGISTRATION IN THE CONTEXT OF GLOBALIZATION
Authors:
Aysun Köktener
,
Sema Gumus
,
Seda Şahar
Published: 2020 ,
Türkiye Mesleki ve Sosyal Bilimler Dergisi
DOI: 10.46236/jovosst.699900
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
1507
0
CITED
1
FAVORITE
1507
TOTAL DOWNLOAD COUNT
Publications
Kamu Kurumlarındaki Dijitalleşmenin Örgütsel İletişime Etkisi: Türk Patent ve Marka Kurumu Örneği
Authors:
Sema Gumus
Published: 2023 ,
Milli Kültür Araştırmaları Dergisi
DOI: 10.55774/mikad.1392592
FAVORITE
2
TOTAL DOWNLOAD COUNT
316
2
FAVORITE
316
TOTAL DOWNLOAD COUNT
ROLEX AND APPLE RELATIONSHIP BETWEEN BRAND REPUTATION AND BRAND VALUE CONCEPTS AND TRADEMARK REGISTRATION IN THE CONTEXT OF GLOBALIZATION
Authors:
Aysun Köktener
,
Sema Gumus
,
Seda Şahar
Published: 2020 ,
Türkiye Mesleki ve Sosyal Bilimler Dergisi
DOI: 10.46236/jovosst.699900
FAVORITE
1
TOTAL DOWNLOAD COUNT
1507
1
FAVORITE
1507
TOTAL DOWNLOAD COUNT
PAZARLAMA İLETİŞİMİ BAĞLAMINDA MARKANIN TESCİLİ SONRASI KONUMU: ETİ, ÜLKER VE TORKU ÖRNEKLERİ
Authors:
Sema Gümüş
, And Algül
Published: 2018 ,
e-Journal of New Media
DOI: -
FAVORITE
2
TOTAL DOWNLOAD COUNT
5509
2
FAVORITE
5509
TOTAL DOWNLOAD COUNT
Articles published in
e-Journal of New Media
Milli Kültür Araştırmaları Dergisi
Türkiye Mesleki ve Sosyal Bilimler Dergisi
Reviews
EUropean Journal of Managerial Research (EUJMR)
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