Meltem Canoğlu profile image
Meltem Canoğlu Assoc. Prof. Dr. Osmaniye Korkut Ata Üniversitesi
Publication 9 Review 28 CrossRef Cited 3
9 Publication
28 Review
3 CrossRef Cited
0000-0001-7712-1650

Research Fields

Integrated Marketing Communication Marketing Consumer Behaviour

Institution

Osmaniye Korkut Ata Üniversitesi

Popular Publications

POPÜLER KÜLTÜR, BATIL İNANÇLAR VE FAL BAKTIRMAK: MÜŞTERİ GÖRÜŞLERİNİN BELİRLENMESİ ÜZERİNE KEŞİFSEL BİR ÇALIŞMA
Authors: Meltem Canoğlu , Eda Yaşa Özeltürkay
Published: 2018 , Çağ University Journal of Social Sciences
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 6134

0

2

6134

Sahiplik Etkisinin Araç Paylaşımına Yönelik Tutum ve Niyet Üzerindeki Etkisinin Analizi
Authors: Mutlu Yüksel Avcılar , Meltem Canoğlu , Akın Alkevli
Published: 2019 , Çağ University Journal of Social Sciences
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1822

0

1

1822

Para-Social Interaction, Attitude Toward Brands And Intention To Purchase: A Review Of Video Bloggers
Authors: Meltem Canoğlu , Bülent Öz , Gülhan Yenilmez
Published: 2021 , Gençlik Araştırmaları Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1651

0

1

1651

Social Media Marketing Effectiveness of Non-Profit Organizations: An Analysis on Environmentalist Organizations
Authors: Zübeyde Yalçın , Meltem Canoğlu
Published: 2021 , OPUS International Journal of Society Researches
DOI: 10.26466/opus.918660
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1581

0

1

1581

A Study on The Effect of Fans’ Image Congruence with The Professional Sports Team on Their Intention to Purchase Licensed Sports Products and Services
Authors: Sefa Üstüner , Meltem Canoğlu , Serap Çabuk
Published: 2022 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.940943
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1429

1

1

1429

Publications

The Influence of Human and Artificial Intelligence Sourced Information Credibility on Consumer Purchase Intention on Digital Platforms
Authors: Sefa Üstüner , Meltem Canoğlu , Gülhan Yenilmez
Published: 2026 , Hacettepe University Journal of Economics and Administrative Sciences
DOI: 10.17065/huniibf.1795073
FAVORITE 1 TOTAL DOWNLOAD COUNT 178

1

178

THE MODERATING ROLE OF SELF-ESTEEM AND SELFAWARENESS IN THE EFFECT OF PEER BULLYING ON BRAND PREFERENCE
Authors: Sefa Üstüner , Meltem Canoğlu
Published: 2026 ,
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 737

1

737

Tüketicilerin Sürdürülebilir Tüketim Davranışları: Bibliyometrik Analizi (1996-2024)
Authors: Sefa Üstüner , Meltem Canoğlu
Published: 2025 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.1628491
FAVORITE 0 TOTAL DOWNLOAD COUNT 1188

0

1188

A Study on The Effect of Fans’ Image Congruence with The Professional Sports Team on Their Intention to Purchase Licensed Sports Products and Services
Authors: Sefa Üstüner , Meltem Canoğlu , Serap Çabuk
Published: 2022 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.940943
FAVORITE 1 TOTAL DOWNLOAD COUNT 1429

1

1429

Para-Social Interaction, Attitude Toward Brands And Intention To Purchase: A Review Of Video Bloggers
Authors: Meltem Canoğlu , Bülent Öz , Gülhan Yenilmez
Published: 2021 , Gençlik Araştırmaları Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1651

1

1651

Social Media Marketing Effectiveness of Non-Profit Organizations: An Analysis on Environmentalist Organizations
Authors: Zübeyde Yalçın , Meltem Canoğlu
Published: 2021 , OPUS International Journal of Society Researches
DOI: 10.26466/opus.918660
FAVORITE 1 TOTAL DOWNLOAD COUNT 1581

1

1581

Sahiplik Etkisinin Araç Paylaşımına Yönelik Tutum ve Niyet Üzerindeki Etkisinin Analizi
Authors: Mutlu Yüksel Avcılar , Meltem Canoğlu , Akın Alkevli
Published: 2019 , Çağ University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1822

1

1822

POPÜLER KÜLTÜR, BATIL İNANÇLAR VE FAL BAKTIRMAK: MÜŞTERİ GÖRÜŞLERİNİN BELİRLENMESİ ÜZERİNE KEŞİFSEL BİR ÇALIŞMA
Authors: Meltem Canoğlu , Eda Yaşa Özeltürkay
Published: 2018 , Çağ University Journal of Social Sciences
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 6134

2

6134

THE EFFECT OF STORE IMAGE AND WORD-OF-MOUTH MARKETING ON CUSTOMER SATISFACTION: A RESEARCH IN ÇANAKKALE PROVINCE
Authors: Polat Yucekaya , Omer Faruk Rencber , Meltem Canoglu
Published: 2017 , Journal of Management Marketing and Logistics
DOI: 10.17261/Pressacademia.2017.731
FAVORITE 1 TOTAL DOWNLOAD COUNT 882

1

882

Articles published in
Hacettepe University Journal of Economics and Administrative Sciences
Hacettepe University Journal of Economics and Administrative Sciences
Çağ University Journal of Social Sciences
Çağ University Journal of Social Sciences
Gençlik Araştırmaları Dergisi
Gençlik Araştırmaları Dergisi
Journal of Management Marketing and Logistics
Journal of Management Marketing and Logistics
OPUS International Journal of Society Researches
OPUS International Journal of Society Researches
Yaşar Üniversitesi E-Dergisi
Yaşar Üniversitesi E-Dergisi

Reviews

Çağ University Journal of Social Sciences
Çağ University Journal of Social Sciences
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Dynamics in Social Sciences and Humanities
Dynamics in Social Sciences and Humanities
Erzincan Binali Yıldırım Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Erzincan Binali Yıldırım Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
İstanbul Arel Üniversitesi İletişim Çalışmaları Dergisi
İstanbul Arel Üniversitesi İletişim Çalışmaları Dergisi
Journal of Social Sciences Institute of Mersin University
Journal of Social Sciences Institute of Mersin University
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
OPUS International Journal of Society Researches
OPUS International Journal of Society Researches
Osmaniye Korkut Ata University Journal of Economics and Administrative Sciences
Osmaniye Korkut Ata University Journal of Economics and Administrative Sciences
Tarsus Üniversitesi Uygulamalı Bilimler Fakültesi Dergisi
Tarsus Üniversitesi Uygulamalı Bilimler Fakültesi Dergisi
Turar Turizm ve Araştırma Dergisi
Turar Turizm ve Araştırma Dergisi
Uluslararası Sosyal Bilimler Akademi Dergisi
Uluslararası Sosyal Bilimler Akademi Dergisi

Publications

Tüketicilerin Sürdürülebilir Tüketim Davranışları: Bibliyometrik Analizi (1996-2024)
Authors: Sefa Üstüner , Meltem Canoğlu
Published: 2025 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.1628491
CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 1188

2

0

1188

A Study on The Effect of Fans’ Image Congruence with The Professional Sports Team on Their Intention to Purchase Licensed Sports Products and Services
Authors: Sefa Üstüner , Meltem Canoğlu , Serap Çabuk
Published: 2022 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.940943
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1429

1

1

1429

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.