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Musa Çakır Asst. Prof. Dr. Siirt Üniversitesi, İ.İ.İB.F. İşletme Bölümü
Publication 13 Review 10 CrossRef Cited 1
13 Publication
10 Review
1 CrossRef Cited

Research Fields

Business Administration Marketing Management

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Siirt Üniversitesi, İ.İ.İB.F. İşletme Bölümü

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Accounting of Advertising Component and Advertising Costs in the Context of Marketing Communication
Authors: Musa Çakır , Tunay Aslan
DOI: 10.33206/mjss.591766
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