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Musa Çakır Asst. Prof. Dr. Siirt Üniversitesi, İ.İ.İB.F. İşletme Bölümü
Publication 14 Review 11 CrossRef Cited 2
14 Publication
11 Review
2 CrossRef Cited

Research Fields

Business Administration Marketing Management

Institution

Siirt Üniversitesi, İ.İ.İB.F. İşletme Bölümü

Popular Publications

The Impact on Buying Behaviour of Branding Product Preferences of Consumers in Social Media
Authors: Musa Çakır
Published: 2017 , İktisadi Yenilik Dergisi
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 4060

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2

4060

YEŞİL ÜRÜN GRUPLARI ÇERÇEVESİNDE MARKA VE MARKALAMA KARARLARI
Authors: Musa Çakır
Published: 2017 , Journal of Social Sciences Institute
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 6173

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1

6173

İNTERNET PERAKENDECİLİĞİNİN İNOVATİF ODAKLI GİRİŞİMCİLİĞE ETKİLERİ
Authors: Musa Çakır
Published: 2018 , Journal of Economics and Administrative Sciences
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2189

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1

2189

HİZMET SEKTÖRÜNDE MARKA FARKINDALIĞININ AVRASYALI TURİSTİK TÜKETİCİLER ÜZERİNDEKİ ÖNEMİ: MARKA KENTLER
Authors: Musa Çakır
Published: 2018 , Cappadocia Academic Review
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2275

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1

2275

YÖRESEL ÜRÜNLERDE SATIN ALMAYI ETKİLEYEN FAKTÖRLERİN BELİRLENMESİNE YÖNELİK BİR UYGULAMA ÇALIŞMASI: SİİRT İLİ ÖRNEĞİ
Authors: Musa Çakır
Published: 2019 , Kafkas University Journal of Economics and Administrative Sciences Faculty
DOI: 10.36543/kauiibfd.2019.041
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 922

1

1

922

Publications

THE DIGITAL AGE AND ITS TRANSFORMATIONS IN MARKETING: A CASE ON E-COMMERCE WEBSITES
Authors: Musa Çakır
Published: 2026 , Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.1812245
FAVORITE 0 TOTAL DOWNLOAD COUNT 287

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287

KADIN TÜKETİCİLERİN ÇEVREYE DUYARLI TEMİZLİK ÜRÜNLERİ SATIN ALMA EĞİLİMLERİ ÜZERİNE BİR ARAŞTIRMA
Authors: Musa Çakır
Published: 2025 , Uluslararası İktisadi ve İdari Bilimler Dergisi
DOI: 10.29131/uiibd.1655549
FAVORITE 1 TOTAL DOWNLOAD COUNT 188

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188

The Role of Marketing Communication Tools in Consumers' Brand Preferences: An Application Example
Authors: Musa Çakır
Published: 2025 , International Journal of Economics Business and Politics
DOI: 10.29216/ueip.1638707
FAVORITE 0 TOTAL DOWNLOAD COUNT 495

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495

A RESEARCH TO DETERMINE THE RELATIONSHIP BETWEEN THE PURCHASE BEHAVIORS OF CONSUMERS AND THE ADVERTISING AND PROMOTION EXPENDITURES
Authors: Musa Çakır
Published: 2024 , Scientific Journal of Finance and Financial Law Studies
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1057

1

1057

Value perception of e-commerce experience: A case of university students
Authors: Musa Çakır
Published: 2024 , Academic Review of Economics and Administrative Sciences
DOI: 10.25287/ohuiibf.1322575
FAVORITE 0 TOTAL DOWNLOAD COUNT 1218

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1218

Marka Boyutuyla Taklit ve Sahtecilik Faaliyetlerine Karşı Alınması Gereken Önlemler: Pazarlama ve Finans Perspektifinde Marka Değerinin Küresel Ekonomi Üzerindeki Etkileri
Authors: Musa Çakır
Published: 2022 , Journal of Academic Projection
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 3722

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3722

LOCOMOTIVE OF TRANSFORMATION IN MARKETING “DIGITALIZATION” A RESEARCH ON CHANGING CUSTOMER DEMANDS
Authors: Musa Çakır
Published: 2022 , Journal of Management and Economics Research
DOI: 10.11611/yead.995185
FAVORITE 1 TOTAL DOWNLOAD COUNT 1191

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1191

PAZARLAMADA SATIŞ GELİŞTİRMENİN BİR UNSURU OLARAK HEDİYE ÇEKLERİ VE MUHASEBE UYGULAMALARI
Authors: Musa Çakır , Tunay Aslan
Published: 2020 , Beykent Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18221/bujss.631959
FAVORITE 1 TOTAL DOWNLOAD COUNT 4165

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4165

Accounting of Advertising Component and Advertising Costs in the Context of Marketing Communication
Authors: Musa Çakır , Tunay Aslan
Published: 2020 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.591766
FAVORITE 1 TOTAL DOWNLOAD COUNT 4389

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4389

YÖRESEL ÜRÜNLERDE SATIN ALMAYI ETKİLEYEN FAKTÖRLERİN BELİRLENMESİNE YÖNELİK BİR UYGULAMA ÇALIŞMASI: SİİRT İLİ ÖRNEĞİ
Authors: Musa Çakır
Published: 2019 , Kafkas University Journal of Economics and Administrative Sciences Faculty
DOI: 10.36543/kauiibfd.2019.041
FAVORITE 1 TOTAL DOWNLOAD COUNT 922

1

922

HİZMET SEKTÖRÜNDE MARKA FARKINDALIĞININ AVRASYALI TURİSTİK TÜKETİCİLER ÜZERİNDEKİ ÖNEMİ: MARKA KENTLER
Authors: Musa Çakır
Published: 2018 , Cappadocia Academic Review
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2275

1

2275

İNTERNET PERAKENDECİLİĞİNİN İNOVATİF ODAKLI GİRİŞİMCİLİĞE ETKİLERİ
Authors: Musa Çakır
Published: 2018 , Journal of Economics and Administrative Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2189

1

2189

YEŞİL ÜRÜN GRUPLARI ÇERÇEVESİNDE MARKA VE MARKALAMA KARARLARI
Authors: Musa Çakır
Published: 2017 , Journal of Social Sciences Institute
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 6173

1

6173

The Impact on Buying Behaviour of Branding Product Preferences of Consumers in Social Media
Authors: Musa Çakır
Published: 2017 , İktisadi Yenilik Dergisi
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 4060

2

4060

Articles published in
Academic Review of Economics and Administrative Sciences
Academic Review of Economics and Administrative Sciences
Beykent Üniversitesi Sosyal Bilimler Dergisi
Beykent Üniversitesi Sosyal Bilimler Dergisi
Cappadocia Academic Review
Cappadocia Academic Review
İktisadi Yenilik Dergisi
İktisadi Yenilik Dergisi
International Journal of Economics Business and Politics
International Journal of Economics Business and Politics
Journal of Academic Projection
Journal of Academic Projection
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Management and Economics Research
Journal of Management and Economics Research
Journal of Social Sciences Institute
Journal of Social Sciences Institute
Kafkas University Journal of Economics and Administrative Sciences Faculty
Kafkas University Journal of Economics and Administrative Sciences Faculty
MANAS Journal of Social Studies
MANAS Journal of Social Studies
Scientific Journal of Finance and Financial Law Studies
Scientific Journal of Finance and Financial Law Studies
Uluslararası İktisadi ve İdari Bilimler Dergisi
Uluslararası İktisadi ve İdari Bilimler Dergisi
Editorial Board Memberships
Scientific Journal of Finance and Financial Law Studies
Scientific Journal of Finance and Financial Law Studies

Reviews

İmgelem
İmgelem
Journal of Academic Projection
Journal of Academic Projection
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Social Sciences Institute
Journal of Social Sciences Institute
Rahva Journal of Technical and Social Studies
Rahva Journal of Technical and Social Studies
Scientific Journal of Finance and Financial Law Studies
Scientific Journal of Finance and Financial Law Studies
Türk Kültürü ve Hacı Bektaş Veli Araştırma Dergisi
Türk Kültürü ve Hacı Bektaş Veli Araştırma Dergisi

Publications

Value perception of e-commerce experience: A case of university students
Authors: Musa Çakır
Published: 2024 , Academic Review of Economics and Administrative Sciences
DOI: 10.25287/ohuiibf.1322575
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1218

1

0

1218

YÖRESEL ÜRÜNLERDE SATIN ALMAYI ETKİLEYEN FAKTÖRLERİN BELİRLENMESİNE YÖNELİK BİR UYGULAMA ÇALIŞMASI: SİİRT İLİ ÖRNEĞİ
Authors: Musa Çakır
Published: 2019 , Kafkas University Journal of Economics and Administrative Sciences Faculty
DOI: 10.36543/kauiibfd.2019.041
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 922

1

1

922

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