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Aykut Yılmaz
Assoc. Prof. Dr.
SAKARYA UYGULAMALI BİLİMLER ÜNİVERSİTESİ
Publication
4
Review
6
CrossRef Cited
5
TR Dizin Cited
3
4
Publication
6
Review
5
CrossRef Cited
3
TR Dizin Cited
0000-0001-8076-0349
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Summary
Publications
Peer Review
Cited
Research Fields
Integrated Marketing Communication
Marketing
Marketing Research Methodology
Advertisement
Consumer Behaviour
Institution
SAKARYA UYGULAMALI BİLİMLER ÜNİVERSİTESİ
Popular Publications
SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors:
Aykut Yılmaz
, Tarık Yolcu,
Kürşad Özkaynar
, Ömer Sezai Aykaç
Published: 2020 ,
Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.740519
CITED
2
FAVORITE
2
TOTAL DOWNLOAD COUNT
3533
2
CITED
2
FAVORITE
3533
TOTAL DOWNLOAD COUNT
Artificial Intelligence vs Human in Advertisement Text Writing
Authors:
Aykut Yılmaz
Published: 2023 ,
Journal of Economics Business and Political Researches
DOI: 10.25204/iktisad.1345154
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
1099
0
CITED
1
FAVORITE
1099
TOTAL DOWNLOAD COUNT
Publications
MEASURING CONSUMERS' ATTITUDES TOWARDS SALES PROMOTION PRACTICES: A SCALE DEVELOPMENT STUDY
Authors:
Aykut Yılmaz
,
Hayrettin Zengin
Published: 2023 ,
Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1334383
FAVORITE
0
TOTAL DOWNLOAD COUNT
203
0
FAVORITE
203
TOTAL DOWNLOAD COUNT
Artificial Intelligence vs Human in Advertisement Text Writing
Authors:
Aykut Yılmaz
Published: 2023 ,
Journal of Economics Business and Political Researches
DOI: 10.25204/iktisad.1345154
FAVORITE
1
TOTAL DOWNLOAD COUNT
1099
1
FAVORITE
1099
TOTAL DOWNLOAD COUNT
İNDİRİM MARKETLERİNİ KİMLER, NEDEN TERCİH EDER?
Authors:
Aykut Yılmaz
,
Ömer Aykaç
,
Tarık Yolcu
,
Kürşad Özkaynar
Published: 2021 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.751538
FAVORITE
0
TOTAL DOWNLOAD COUNT
1691
0
FAVORITE
1691
TOTAL DOWNLOAD COUNT
SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors:
Aykut Yılmaz
, Tarık Yolcu,
Kürşad Özkaynar
, Ömer Sezai Aykaç
Published: 2020 ,
Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.740519
FAVORITE
2
TOTAL DOWNLOAD COUNT
3533
2
FAVORITE
3533
TOTAL DOWNLOAD COUNT
Articles published in
Akademik Hassasiyetler
International Journal of Economics and Administrative Studies
Journal of Economics and Administrative Sciences
Journal of Economics Business and Political Researches
Reviews
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Erciyes University Journal of Faculty of Economics and Administrative Sciences
International Journal of Economics and Administrative Studies
International Journal of Islamic Economics and Finance Studies
Journal of Economy Business and Management
The Journal of Business Science
Publications
İNDİRİM MARKETLERİNİ KİMLER, NEDEN TERCİH EDER?
Authors:
Aykut Yılmaz
,
Ömer Aykaç
,
Tarık Yolcu
,
Kürşad Özkaynar
Published: 2021 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.751538
CITED
3
FAVORITE
0
TOTAL DOWNLOAD COUNT
1691
3
CITED
0
FAVORITE
1691
TOTAL DOWNLOAD COUNT
SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors:
Aykut Yılmaz
, Tarık Yolcu,
Kürşad Özkaynar
, Ömer Sezai Aykaç
Published: 2020 ,
Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.740519
CITED
2
FAVORITE
2
TOTAL DOWNLOAD COUNT
3533
2
CITED
2
FAVORITE
3533
TOTAL DOWNLOAD COUNT
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