Aykut Yılmaz profile image
Aykut Yılmaz Assoc. Prof. Dr. SAKARYA UYGULAMALI BİLİMLER ÜNİVERSİTESİ
Publication 4 Review 6 CrossRef Cited 5 TR Dizin Cited 3
4 Publication
6 Review
5 CrossRef Cited
3 TR Dizin Cited

Research Fields

Integrated Marketing Communication Marketing Marketing Research Methodology Advertisement Consumer Behaviour

Institution

SAKARYA UYGULAMALI BİLİMLER ÜNİVERSİTESİ

Popular Publications

SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors: Aykut Yılmaz , Tarık Yolcu, Kürşad Özkaynar , Ömer Sezai Aykaç
DOI: 10.37880/cumuiibf.740519
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 3533

2

2

3533

Artificial Intelligence vs Human in Advertisement Text Writing
DOI: 10.25204/iktisad.1345154
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1099

0

1

1099

Publications

MEASURING CONSUMERS' ATTITUDES TOWARDS SALES PROMOTION PRACTICES: A SCALE DEVELOPMENT STUDY
Published: 2023 , Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1334383
FAVORITE 0 TOTAL DOWNLOAD COUNT 203

0

203

Artificial Intelligence vs Human in Advertisement Text Writing
DOI: 10.25204/iktisad.1345154
FAVORITE 1 TOTAL DOWNLOAD COUNT 1099

1

1099

0

1691

SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors: Aykut Yılmaz , Tarık Yolcu, Kürşad Özkaynar , Ömer Sezai Aykaç
DOI: 10.37880/cumuiibf.740519
FAVORITE 2 TOTAL DOWNLOAD COUNT 3533

2

3533

Publications

3

0

1691

SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors: Aykut Yılmaz , Tarık Yolcu, Kürşad Özkaynar , Ömer Sezai Aykaç
DOI: 10.37880/cumuiibf.740519
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 3533

2

2

3533

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