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Cigdem Basfirinci
Prof. Dr.
Trabzon üniversitesi iletişim fakültesi
Publication
11
Review
8
CrossRef Cited
27
TR Dizin Cited
21
11
Publication
8
Review
27
CrossRef Cited
21
TR Dizin Cited
0000-0003-1194-9804
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Summary
Publications
Peer Review
Cited
Research Fields
Integrated Marketing Communication
Marketing
Consumer Behaviour
Institution
Trabzon üniversitesi iletişim fakültesi
Popular Publications
Analysing Brand Image Through Social Network Analysis: A Research on Turkcell and Vodafone Brands
Authors:
Çiğdem Başfırıncı
Published: 2016 ,
Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.30297
CITED
4
FAVORITE
1
TOTAL DOWNLOAD COUNT
3913
4
CITED
1
FAVORITE
3913
TOTAL DOWNLOAD COUNT
GENDER CHALLENGING ADS IN THE EYES OF THE AUDIENCE
Authors:
Çiğdem Başfırıncı
, Büşra Ergül, Behiye Özgüden
Published: 2018 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.356369
CITED
8
FAVORITE
1
TOTAL DOWNLOAD COUNT
5971
8
CITED
1
FAVORITE
5971
TOTAL DOWNLOAD COUNT
İLETİŞİM ALANINDAKİ MESLEKLERDE YAPAY ZEKÂ UYGULAMALARI: MEVCUT DURUM ANALİZİ VE ALAN YAZIN TARAMASI
Authors:
Nazlı Koç
,
Cigdem Basfirinci
Published: 2023 ,
Karadeniz Teknik Üniversitesi İletişim Araştırmaları Dergisi
DOI: 10.53495/e-kiad.1265999
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
1680
2
CITED
1
FAVORITE
1680
TOTAL DOWNLOAD COUNT
Publications
THE ROLE OF VISUAL COMMUNICATION ELEMENTS OF PRODUCT IN THE CONSTRUCTION OF GENDER: AN INVESTIGATION ON CONSUMER BEHAVIOR
Authors:
Nazlı Koç
,
Cigdem Basfirinci
Published: 2024 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.1437572
FAVORITE
0
TOTAL DOWNLOAD COUNT
325
0
FAVORITE
325
TOTAL DOWNLOAD COUNT
İLETİŞİM ALANINDAKİ MESLEKLERDE YAPAY ZEKÂ UYGULAMALARI: MEVCUT DURUM ANALİZİ VE ALAN YAZIN TARAMASI
Authors:
Nazlı Koç
,
Cigdem Basfirinci
Published: 2023 ,
Karadeniz Teknik Üniversitesi İletişim Araştırmaları Dergisi
DOI: 10.53495/e-kiad.1265999
FAVORITE
1
TOTAL DOWNLOAD COUNT
1680
1
FAVORITE
1680
TOTAL DOWNLOAD COUNT
THE EFFECT OF USING HEROES IN PACKAGING ON THE PURCHASING BEHAVIOR OF PRESCHOOL CHILDREN
Authors:
Beyza Beşikci
,
Cigdem Basfirinci
Published: 2021 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.952914
FAVORITE
0
TOTAL DOWNLOAD COUNT
979
0
FAVORITE
979
TOTAL DOWNLOAD COUNT
Occupational Gender Stereotypes for Different Sectors: A Research about Explicit and Implicit Measurement Methods
Authors:
Tayfun Bulut
,
Cigdem Basfirinci
Published: 2021 ,
International Journal of Economics and Innovation
DOI: 10.20979/ueyd.946862
FAVORITE
0
TOTAL DOWNLOAD COUNT
1899
0
FAVORITE
1899
TOTAL DOWNLOAD COUNT
YAPAY ZEKÂ KONUSUNUN TOPLUMSAL CİNSİYET KAPSAMINDA İNCELENMESİ: MESLEKLERE YÖNELİK BİR ARAŞTIRMA
Authors:
Büşra Sedef Çifci
,
Cigdem Basfirinci
Published: 2020 ,
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.35379/cusosbil.819510
FAVORITE
0
TOTAL DOWNLOAD COUNT
2447
0
FAVORITE
2447
TOTAL DOWNLOAD COUNT
TÜKETİCİ ARAŞTIRMALARINDA HASSAS KONULARIN ÖLÇÜMÜ: TÜKETİCİ ETİĞİNİN DOĞRUDAN VE DOLAYLI ÖLÇÜMÜNE YÖNELİK BİR ARAŞTIRMA
Authors:
Cigdem Basfirinci
Published: 2020 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.715456
FAVORITE
0
TOTAL DOWNLOAD COUNT
1371
0
FAVORITE
1371
TOTAL DOWNLOAD COUNT
Türkiye'deki İndirim Marketlerinin Marka İmajlarının Sosyal Ağ Analizi Yöntemiyle İncelenmesi: A101, BİM ve ŞOK Örneği
Authors:
Cigdem Basfirinci
,
Zuhal Çilingir Ük
,
Yaşar Gültekin
Published: 2019 ,
International Journal of Economics and Innovation
DOI: 10.20979/ueyd.601243
FAVORITE
0
TOTAL DOWNLOAD COUNT
7443
0
FAVORITE
7443
TOTAL DOWNLOAD COUNT
The Construction of Gender through Children’s Advertisements: A Content Analysis of Children’s Advertisements on Turkish TV Channels
Authors:
Çiğdem Başfırıncı
,
Mustafa Altıntaş
Published: 2019 ,
Istanbul Business Research
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
1548
0
FAVORITE
1548
TOTAL DOWNLOAD COUNT
Effects of Advertisement on Purchasing Behavior in Pre-School Children
Authors: Sernur Karaoğlu,
Cigdem Basfirinci
Published: 2018 ,
International Journal of Economics and Innovation
DOI: 10.20979/ueyd.430849
FAVORITE
0
TOTAL DOWNLOAD COUNT
2314
0
FAVORITE
2314
TOTAL DOWNLOAD COUNT
GENDER CHALLENGING ADS IN THE EYES OF THE AUDIENCE
Authors:
Çiğdem Başfırıncı
, Büşra Ergül, Behiye Özgüden
Published: 2018 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.356369
FAVORITE
1
TOTAL DOWNLOAD COUNT
5971
1
FAVORITE
5971
TOTAL DOWNLOAD COUNT
Analysing Brand Image Through Social Network Analysis: A Research on Turkcell and Vodafone Brands
Authors:
Çiğdem Başfırıncı
Published: 2016 ,
Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.30297
FAVORITE
1
TOTAL DOWNLOAD COUNT
3913
1
FAVORITE
3913
TOTAL DOWNLOAD COUNT
Articles published in
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
International Journal of Economics and Administrative Studies
International Journal of Economics and Innovation
Istanbul Business Research
Istanbul Gelisim University Journal of Social Sciences
Karadeniz Teknik Üniversitesi İletişim Araştırmaları Dergisi
Editorship
International Journal of Economics and Administrative Studies
Section Editor
Editorial Board Memberships
International Journal of Economics and Administrative Studies
Reviews
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Istanbul Business Research
Journal of Business Innovation and Governance
Journal of Economics and Administrative Sciences
Journal of Erciyes Communication
Kafkas University Journal of Economics and Administrative Sciences Faculty
Karadeniz Teknik Üniversitesi İletişim Araştırmaları Dergisi
Mersin Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Publications
İLETİŞİM ALANINDAKİ MESLEKLERDE YAPAY ZEKÂ UYGULAMALARI: MEVCUT DURUM ANALİZİ VE ALAN YAZIN TARAMASI
Authors:
Nazlı Koç
,
Cigdem Basfirinci
Published: 2023 ,
Karadeniz Teknik Üniversitesi İletişim Araştırmaları Dergisi
DOI: 10.53495/e-kiad.1265999
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
1680
2
CITED
1
FAVORITE
1680
TOTAL DOWNLOAD COUNT
THE EFFECT OF USING HEROES IN PACKAGING ON THE PURCHASING BEHAVIOR OF PRESCHOOL CHILDREN
Authors:
Beyza Beşikci
,
Cigdem Basfirinci
Published: 2021 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.952914
CITED
1
FAVORITE
0
TOTAL DOWNLOAD COUNT
979
1
CITED
0
FAVORITE
979
TOTAL DOWNLOAD COUNT
Occupational Gender Stereotypes for Different Sectors: A Research about Explicit and Implicit Measurement Methods
Authors:
Tayfun Bulut
,
Cigdem Basfirinci
Published: 2021 ,
International Journal of Economics and Innovation
DOI: 10.20979/ueyd.946862
CITED
2
FAVORITE
0
TOTAL DOWNLOAD COUNT
1899
2
CITED
0
FAVORITE
1899
TOTAL DOWNLOAD COUNT
YAPAY ZEKÂ KONUSUNUN TOPLUMSAL CİNSİYET KAPSAMINDA İNCELENMESİ: MESLEKLERE YÖNELİK BİR ARAŞTIRMA
Authors:
Büşra Sedef Çifci
,
Cigdem Basfirinci
Published: 2020 ,
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.35379/cusosbil.819510
CITED
1
FAVORITE
0
TOTAL DOWNLOAD COUNT
2447
1
CITED
0
FAVORITE
2447
TOTAL DOWNLOAD COUNT
TÜKETİCİ ARAŞTIRMALARINDA HASSAS KONULARIN ÖLÇÜMÜ: TÜKETİCİ ETİĞİNİN DOĞRUDAN VE DOLAYLI ÖLÇÜMÜNE YÖNELİK BİR ARAŞTIRMA
Authors:
Cigdem Basfirinci
Published: 2020 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.715456
CITED
1
FAVORITE
0
TOTAL DOWNLOAD COUNT
1371
1
CITED
0
FAVORITE
1371
TOTAL DOWNLOAD COUNT
Türkiye'deki İndirim Marketlerinin Marka İmajlarının Sosyal Ağ Analizi Yöntemiyle İncelenmesi: A101, BİM ve ŞOK Örneği
Authors:
Cigdem Basfirinci
,
Zuhal Çilingir Ük
,
Yaşar Gültekin
Published: 2019 ,
International Journal of Economics and Innovation
DOI: 10.20979/ueyd.601243
CITED
5
FAVORITE
0
TOTAL DOWNLOAD COUNT
7443
5
CITED
0
FAVORITE
7443
TOTAL DOWNLOAD COUNT
Effects of Advertisement on Purchasing Behavior in Pre-School Children
Authors: Sernur Karaoğlu,
Cigdem Basfirinci
Published: 2018 ,
International Journal of Economics and Innovation
DOI: 10.20979/ueyd.430849
CITED
3
FAVORITE
0
TOTAL DOWNLOAD COUNT
2314
3
CITED
0
FAVORITE
2314
TOTAL DOWNLOAD COUNT
GENDER CHALLENGING ADS IN THE EYES OF THE AUDIENCE
Authors:
Çiğdem Başfırıncı
, Büşra Ergül, Behiye Özgüden
Published: 2018 ,
International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.356369
CITED
8
FAVORITE
1
TOTAL DOWNLOAD COUNT
5971
8
CITED
1
FAVORITE
5971
TOTAL DOWNLOAD COUNT
Analysing Brand Image Through Social Network Analysis: A Research on Turkcell and Vodafone Brands
Authors:
Çiğdem Başfırıncı
Published: 2016 ,
Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.30297
CITED
4
FAVORITE
1
TOTAL DOWNLOAD COUNT
3913
4
CITED
1
FAVORITE
3913
TOTAL DOWNLOAD COUNT
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