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Fahrettin Kayan Dr. Instructor Akdeniz Üniversitesi
Publication 9 Review 1
9 Publication
1 Review
0000-0002-8099-7271

Research Fields

Consumer Behaviour Communication and Media Studies (Other) Marketing Digital Marketing Marketing Communications

Institution

Akdeniz Üniversitesi

Popular Publications

A RESEARCH ON CONSUMERS' USE OF COMMUNICATION CHANNELS WITHIN THE SCOPE OF ELECTRONIC COMMERCE
Authors: Fahrettin Kayan , Mustafa Zihni Tunca
Published: 2023 , Oğuzhan Sosyal Bilimler Dergisi
DOI: 10.55580/oguzhan.1230176
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 719

0

2

719

Ideological Activities, Organization, and Resistance on Social Media: An Analysis of Demographic Variables
Authors: Fahrettin Kayan
Published: 2025 , Alanya Academic Review
DOI: 10.29023/alanyaakademik.1598770
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 615

0

1

615

A Study on the Digital Health Information Acquisition and Digital Verification Processes of Generation Z through Web 1.0 and Web 2.0 on Social Media
Authors: Fahrettin Kayan
Published: 2025 , Electronic Journal of Social Sciences
DOI: 10.17755/esosder.1599387
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1324

0

1

1324

Digital Behaviors of Generation X Consumers: Examining the Impact of Demographic Factors on Digital Well-being, Digital Satisfaction, Safe Behavior, and Digital Welfare
Authors: Fahrettin Kayan
Published: 2025 ,
DOI: 10.53568/yyusbed.1609853
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 909

0

1

909

Social Media Appearance Perception: Development of A Social Media Awareness Scale on Appearance
Authors: Fahrettin Kayan
Published: 2025 , Akdeniz Üniversitesi İletişim Fakültesi Dergisi
DOI: 10.31123/akil.1625535
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2305

0

1

2305

Publications

Digital Influence on Purchase Intention: An Empirical Study
Authors: Fahrettin Kayan
Published: 2026 , Gümüşhane University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 20

1

20

The Relationship Between Consumers’ Shyness Levels and Demographic Characteristics
Authors: Fahrettin Kayan
Published: 2026 , Abant Sosyal Bilimler Dergisi
DOI: 10.11616/asbi.1824151
FAVORITE 1 TOTAL DOWNLOAD COUNT 237

1

237

ASSESSING THE PURCHASING TENDENCIES OF YOUNG CONSUMERS USING THE CONSUMER CYNICISM SCALE
Authors: Fahrettin Kayan
Published: 2026 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.1723188
FAVORITE 1 TOTAL DOWNLOAD COUNT 461

1

461

Digital Influence on Purchase Intention: An Empirical Study
Authors: Fahrettin Kayan
Published: 2026 , Gümüşhane University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 451

1

451

Digital Behaviors of Generation X Consumers: Examining the Impact of Demographic Factors on Digital Well-being, Digital Satisfaction, Safe Behavior, and Digital Welfare
Authors: Fahrettin Kayan
Published: 2025 ,
DOI: 10.53568/yyusbed.1609853
FAVORITE 1 TOTAL DOWNLOAD COUNT 909

1

909

Ideological Activities, Organization, and Resistance on Social Media: An Analysis of Demographic Variables
Authors: Fahrettin Kayan
Published: 2025 , Alanya Academic Review
DOI: 10.29023/alanyaakademik.1598770
FAVORITE 1 TOTAL DOWNLOAD COUNT 615

1

615

A Study on the Digital Health Information Acquisition and Digital Verification Processes of Generation Z through Web 1.0 and Web 2.0 on Social Media
Authors: Fahrettin Kayan
Published: 2025 , Electronic Journal of Social Sciences
DOI: 10.17755/esosder.1599387
FAVORITE 1 TOTAL DOWNLOAD COUNT 1324

1

1324

Social Media Appearance Perception: Development of A Social Media Awareness Scale on Appearance
Authors: Fahrettin Kayan
Published: 2025 , Akdeniz Üniversitesi İletişim Fakültesi Dergisi
DOI: 10.31123/akil.1625535
FAVORITE 1 TOTAL DOWNLOAD COUNT 2305

1

2305

A RESEARCH ON CONSUMERS' USE OF COMMUNICATION CHANNELS WITHIN THE SCOPE OF ELECTRONIC COMMERCE
Authors: Fahrettin Kayan , Mustafa Zihni Tunca
Published: 2023 , Oğuzhan Sosyal Bilimler Dergisi
DOI: 10.55580/oguzhan.1230176
FAVORITE 2 TOTAL DOWNLOAD COUNT 719

2

719

Articles published in
Abant Sosyal Bilimler Dergisi
Abant Sosyal Bilimler Dergisi
Gümüşhane University Journal of Social Sciences
Gümüşhane University Journal of Social Sciences
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
Alanya Academic Review
Alanya Academic Review
Electronic Journal of Social Sciences
Electronic Journal of Social Sciences
Oğuzhan Sosyal Bilimler Dergisi
Oğuzhan Sosyal Bilimler Dergisi

Reviews

İzmir Journal of Management
İzmir Journal of Management
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