Mustafa Zihni Tunca

Prof. Dr. SÜLEYMAN DEMİREL ÜNİVERSİTESİ

Publication 21 Review 85 CrossRef Cited 45 TR Dizin Cited 16

21 Publication

85 Review

45 CrossRef Cited

16 TR Dizin Cited

0000-0003-2315-905X

55360053100

Follow Following Edit My Profile

Followers

Following

Summary
Publications
Peer Review
Cited

Research Fields

Management Information Systems Social Media Applications and Analysis

Institution

SÜLEYMAN DEMİREL ÜNİVERSİTESİ

Popular Publications

PAZARLAMA İLETİŞİMİNDE İNOVATİF BİR KANAL OLARAK SOSYAL MEDYANIN KULLANIMI: OTOMOTİV SEKTÖRÜ ÜZERİNE BİR ARAŞTIRMA

Authors: Ahmet Sarıtaş , İlknur Korkmaz , Mustafa Zihni Tunca

Published: 2017 , International Journal of Economics and Administrative Studies

DOI: 10.18092/ulikidince.351610

CITED 4 FAVORITE 2 TOTAL DOWNLOAD COUNT 3185

4

CITED

2

FAVORITE

3185

TOTAL DOWNLOAD COUNT

A CONCEPTUAL REVIEW ON HEDONIC CONSUMPTION

Authors: İlhan Kayacan , Mustafa Zihni Tunca

Published: 2023 , Süleyman Demirel Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

DOI: -

CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 752

0

CITED

2

FAVORITE

752

TOTAL DOWNLOAD COUNT

A RESEARCH ON THE ROLE OF ELECTRONIC WORD OF MOUTH MARKETING IN THE EFFECT OF LUXURY CONSUMPTION MOTIVATION ON PURCHASING INTENTION CONSUMPTION MARKETING

Authors: Büşra Meydan , Mustafa Zihni Tunca

Published: 2024 , Oğuzhan Sosyal Bilimler Dergisi

DOI: 10.55580/oguzhan.1372900

CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 437

1

CITED

2

FAVORITE

437

TOTAL DOWNLOAD COUNT

OKUL ÖNCESİ EĞİTİM KURUMU SEÇİMİNDE AĞIZDAN AĞIZA PAZARLAMANIN ROLÜNÜ BELİRLEMEYE YÖNELİK BİR ARAŞTIRMA

Authors: Nesrin Özcan , Mustafa Zihni Tunca

Published: 2020 , Süleyman Demirel Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

DOI: -

CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 587

0

CITED

1

FAVORITE

587

TOTAL DOWNLOAD COUNT

A LITERATURE REVIEW ON SUSTAINABLE FASHION MARKETING

Authors: Mustafa Zihni Tunca , Muazzez Çetiner

Published: 2022 , Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3777

0

CITED

1

FAVORITE

3777

TOTAL DOWNLOAD COUNT

Publications

A Research on The Motivation of e-Sports Gamers

Authors: Sunay Güngör Gülsoy , Mustafa Zihni Tunca

Published: 2024 , Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 277

1

FAVORITE

277

TOTAL DOWNLOAD COUNT

A RESEARCH ON THE ROLE OF ELECTRONIC WORD OF MOUTH MARKETING IN THE EFFECT OF LUXURY CONSUMPTION MOTIVATION ON PURCHASING INTENTION CONSUMPTION MARKETING

Authors: Büşra Meydan , Mustafa Zihni Tunca

Published: 2024 , Oğuzhan Sosyal Bilimler Dergisi

DOI: 10.55580/oguzhan.1372900

FAVORITE 2 TOTAL DOWNLOAD COUNT 437

2

FAVORITE

437

TOTAL DOWNLOAD COUNT

CORPORATE IDENTITY

Authors: Mehmet Cengiz , Mustafa Zihni Tunca

Published: 2023 , Bilge Uluslararası Sosyal Araştırmalar Dergisi

DOI: 10.47257/busad.1394177

FAVORITE 1 TOTAL DOWNLOAD COUNT 418

1

FAVORITE

418

TOTAL DOWNLOAD COUNT

A CONCEPTUAL REVIEW ON HEDONIC CONSUMPTION

Authors: İlhan Kayacan , Mustafa Zihni Tunca

Published: 2023 , Süleyman Demirel Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

DOI: -

FAVORITE 2 TOTAL DOWNLOAD COUNT 752

2

FAVORITE

752

TOTAL DOWNLOAD COUNT

A RESEARCH ON CONSUMERS' USE OF COMMUNICATION CHANNELS WITHIN THE SCOPE OF ELECTRONIC COMMERCE

Authors: Fahrettin Kayan , Mustafa Zihni Tunca

Published: 2023 , Oğuzhan Sosyal Bilimler Dergisi

DOI: 10.55580/oguzhan.1230176

FAVORITE 1 TOTAL DOWNLOAD COUNT 290

1

FAVORITE

290

TOTAL DOWNLOAD COUNT

A QUALITATIVE RESEARCH ON THE ROLE OF THE TURKISH PRESS ADVERTISEMENT AGENCY IN TERMS OF DIGITAL TRANSFORMATION PROCESS OF THE MEDIA

Authors: Nedim Engin, Mustafa Zihni Tunca

Published: 2023 , Oğuzhan Sosyal Bilimler Dergisi

DOI: 10.55580/oguzhan.1302759

FAVORITE 0 TOTAL DOWNLOAD COUNT 723

0

FAVORITE

723

TOTAL DOWNLOAD COUNT

Spor Motivasyonu Üzerine Bir Literatür Taraması: Spor ve E-spor Karşılaştırması

Authors: Mustafa Zihni Tunca , Sunay Güngör Gülsoy

Published: 2023 , Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 2493

0

FAVORITE

2493

TOTAL DOWNLOAD COUNT

STRATEJİK HALKLA İLİŞKİLER YÖNETİMİNDE BİRLİKTELİK KURALLARI ANALİZİ ÖRNEĞİNDE VERİ MADENCİLİĞİNİN KULLANIMI

Authors: Zafer Haklı , Mustafa Zihni Tunca

Published: 2022 , SDÜ İFADE

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 1041

1

FAVORITE

1041

TOTAL DOWNLOAD COUNT

FUZZY LOGIC BASED CAPACITY OPTIMIZATION IN HEURISTIC VEHICLE ROUTING PROBLEMS: A CASE STUDY IN A FLOUR MILL

Authors: Aysun Altınkaya , Mustafa Zihni Tunca

Published: 2022 , Oğuzhan Sosyal Bilimler Dergisi

DOI: 10.55580/oguzhan.1107296

FAVORITE 0 TOTAL DOWNLOAD COUNT 733

0

FAVORITE

733

TOTAL DOWNLOAD COUNT

A LITERATURE REVIEW ON SUSTAINABLE FASHION MARKETING

Authors: Mustafa Zihni Tunca , Muazzez Çetiner

Published: 2022 , Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 3777

1

FAVORITE

3777

TOTAL DOWNLOAD COUNT

A CONCEPTUAL STUDY ON CLASSIFICATION, MEASUREMENT AND DIMENSIONS OF INTELLECTUAL CAPITAL

Authors: Ömer Faruk Acar , Mustafa Zihni Tunca , İsa İpçioğlu

Published: 2022 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty

DOI: 10.30798/makuiibf.911134

FAVORITE 0 TOTAL DOWNLOAD COUNT 1075

0

FAVORITE

1075

TOTAL DOWNLOAD COUNT

Ranking Military Power of Nato Countries Using Entropy Based Saw and Aras Methods

Authors: Fatma Gul Altin , Mustafa Zihni Tunca , Nuri Ömürbek

Published: 2020 , Alanya Academic Review

DOI: 10.29023/alanyaakademik.646385

FAVORITE 1 TOTAL DOWNLOAD COUNT 1053

1

FAVORITE

1053

TOTAL DOWNLOAD COUNT

OKUL ÖNCESİ EĞİTİM KURUMU SEÇİMİNDE AĞIZDAN AĞIZA PAZARLAMANIN ROLÜNÜ BELİRLEMEYE YÖNELİK BİR ARAŞTIRMA

Authors: Nesrin Özcan , Mustafa Zihni Tunca

Published: 2020 , Süleyman Demirel Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 587

1

FAVORITE

587

TOTAL DOWNLOAD COUNT

A Research on the Effects of the Internet and Social Media Addiction on Students

Authors: Eda Büyükgebiz Koca , Mustafa Zihni Tunca

Published: 2020 , Alanya Academic Review

DOI: 10.29023/alanyaakademik.597820

FAVORITE 0 TOTAL DOWNLOAD COUNT 27756

0

FAVORITE

27756

TOTAL DOWNLOAD COUNT

ASSESSING THE ECONOMIC PERFORMANCE OF THE G20 MEMBERS BY USING GREY RELATIONAL ANALYSIS - G20 ÜLKELERİNİN EKONOMİK PERFORMANSLARININ GRİ İLİŞKİSEL ANALİZ YÖNTEMİ İLE DEĞERLENDİRİLMESİ

Authors: Eda Büyükgebiz Koca , Mustafa Zihni Tunca

Published: 2019 , Mehmet Akif Ersoy University Journal of Social Sciences Institute

DOI: 10.20875/makusobed.541005

FAVORITE 0 TOTAL DOWNLOAD COUNT 1313

0

FAVORITE

1313

TOTAL DOWNLOAD COUNT

A STUDY ON THE EFFECTS OF SOCIAL MEDIA OVER HEDONIC SHOPPING BEHAVIORS - SOSYAL MEDYANIN HEDONİK SATIN ALMA DAVRANIŞLARINA ETKİLERİ ÜZERİNE BİR ARAŞTIRMA

Authors: Büşra Meydan , Mustafa Zihni Tunca

Published: 2018 , Mehmet Akif Ersoy University Journal of Social Sciences Institute

DOI: 10.20875/makusobed.466233

FAVORITE 1 TOTAL DOWNLOAD COUNT 2305

1

FAVORITE

2305

TOTAL DOWNLOAD COUNT

A STUDY ON THE ECONOMICAL, ENVIRONMENTAL AND SOCIAL DIM ENSIONS OS SUSTAINABLE ELECTRONIC COMMERCE

Authors: Ömer Acar , Mustafa Tunca

Published: 2018 , Mehmet Akif Ersoy University Journal of Social Sciences Institute

DOI: 10.20875/makusobed.451736

FAVORITE 0 TOTAL DOWNLOAD COUNT 2483

0

FAVORITE

2483

TOTAL DOWNLOAD COUNT

PAZARLAMA İLETİŞİMİNDE İNOVATİF BİR KANAL OLARAK SOSYAL MEDYANIN KULLANIMI: OTOMOTİV SEKTÖRÜ ÜZERİNE BİR ARAŞTIRMA

Authors: Ahmet Sarıtaş , İlknur Korkmaz , Mustafa Zihni Tunca

Published: 2017 , International Journal of Economics and Administrative Studies

DOI: 10.18092/ulikidince.351610

FAVORITE 2 TOTAL DOWNLOAD COUNT 3185

2

FAVORITE

3185

TOTAL DOWNLOAD COUNT

A STUDY ON DEVELOPING WORKFORCE BASED INDEPENDENT AUDITING STRATEGIES

Authors: Hayrettin Usul , Mustafa Zihni Tunca

Published: 2017 , Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 760

0

FAVORITE

760

TOTAL DOWNLOAD COUNT

GRAY RELATIONAL ANALYSIS BASED FINANCIAL PERFORMANCE ASSESSMENT OF THE COMPANIES IN THE LOGISTICS INDUSTRY

Authors: Agah Başdeğirmen , Mustafa Zihni Tunca

Published: 2017 , Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 1522

0

FAVORITE

1522

TOTAL DOWNLOAD COUNT

AHP Temelli TOPSIS ve ELECTRE Yöntemiyle Muhasebe Paket Programı Seçimi

Authors: Mustafa Tunca , Esra Aksoy , Hasan Bülbül, Nuri Ömürbek

Published: 2015 , Niğde Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 5858

0

FAVORITE

5858

TOTAL DOWNLOAD COUNT

Articles published in

Alanya Academic Review

Bilge Uluslararası Sosyal Araştırmalar Dergisi

International Journal of Economics and Administrative Studies

Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty

Mehmet Akif Ersoy University Journal of Social Sciences Institute

Niğde Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Oğuzhan Sosyal Bilimler Dergisi

SDÜ İFADE

Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Süleyman Demirel Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

Editorship

Süleyman Demirel Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

Section Editor

Editorial Board Memberships

Journal of Productivity

Süleyman Demirel Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

The Journal of Social Economic Research

Uygulamalı Bilimler Fakültesi Dergisi

Reviews

Akademik Araştırmalar ve Çalışmalar Dergisi (AKAD)

Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi

Bilecik Şeyh Edebali University Journal of Social Science

Bingol University Journal of Economics and Administrative Sciences

Bucak İşletme Fakültesi Dergisi

Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

Ergonomi

Eskişehir Osmangazi University Journal of Economics and Administrative Sciences

Firat University Journal of Social Sciences

Hak İş Uluslararası Emek ve Toplum Dergisi

İnönü Üniversitesi Uluslararası Sosyal Bilimler Dergisi

İzmir Katip Çelebi Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

International Journal of Management Academy

International Journal of Management Economics and Business

JOEEP: Journal of Emerging Economies and Policy

Journal of Information Technologies

Journal of Internet Applications and Management

Journal of Management and Economics

Journal of Management and Economics Research

Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty

Journal of Productivity

Journal of Selçuk University Social Sciences Vocational School

Kafkas University Journal of Economics and Administrative Sciences Faculty

Karamanoğlu Mehmetbey Üniversitesi Sosyal Ve Ekonomik Araştırmalar Dergisi

Medeniyet Araştırmaları Dergisi

Mehmet Akif Ersoy University Journal of Social Sciences Institute

Oğuzhan Sosyal Bilimler Dergisi

Optimum Journal of Economics and Management Sciences

OPUS International Journal of Society Researches

Pamukkale University Journal of Social Sciences Institute

Stratejik Yönetim Araştırmaları Dergisi

Süleyman Demirel University Visionary Journal

Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Süleyman Demirel Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

The Journal of International Civilization Studies

The Journal of Selcuk University Social Sciences Institute

The Journal of Social Economic Research

Turkish Academic Research Review

Turkish Journal of Agricultural Economics

Türkiye Sosyal Araştırmalar Dergisi

Publications

A RESEARCH ON THE ROLE OF ELECTRONIC WORD OF MOUTH MARKETING IN THE EFFECT OF LUXURY CONSUMPTION MOTIVATION ON PURCHASING INTENTION CONSUMPTION MARKETING

Authors: Büşra Meydan , Mustafa Zihni Tunca

Published: 2024 , Oğuzhan Sosyal Bilimler Dergisi

DOI: 10.55580/oguzhan.1372900

CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 437

1

CITED

2

FAVORITE

437

TOTAL DOWNLOAD COUNT

A QUALITATIVE RESEARCH ON THE ROLE OF THE TURKISH PRESS ADVERTISEMENT AGENCY IN TERMS OF DIGITAL TRANSFORMATION PROCESS OF THE MEDIA

Authors: Nedim Engin, Mustafa Zihni Tunca

Published: 2023 , Oğuzhan Sosyal Bilimler Dergisi

DOI: 10.55580/oguzhan.1302759

CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 723

1

CITED

0

FAVORITE

723

TOTAL DOWNLOAD COUNT

A CONCEPTUAL STUDY ON CLASSIFICATION, MEASUREMENT AND DIMENSIONS OF INTELLECTUAL CAPITAL

Authors: Ömer Faruk Acar , Mustafa Zihni Tunca , İsa İpçioğlu

Published: 2022 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty

DOI: 10.30798/makuiibf.911134

CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 1075

2

CITED

0

FAVORITE

1075

TOTAL DOWNLOAD COUNT

Ranking Military Power of Nato Countries Using Entropy Based Saw and Aras Methods

Authors: Fatma Gul Altin , Mustafa Zihni Tunca , Nuri Ömürbek

Published: 2020 , Alanya Academic Review

DOI: 10.29023/alanyaakademik.646385

CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1053

2

CITED

1

FAVORITE

1053

TOTAL DOWNLOAD COUNT

A Research on the Effects of the Internet and Social Media Addiction on Students

Authors: Eda Büyükgebiz Koca , Mustafa Zihni Tunca

Published: 2020 , Alanya Academic Review

DOI: 10.29023/alanyaakademik.597820

CITED 23 FAVORITE 0 TOTAL DOWNLOAD COUNT 27756

23

CITED

0

FAVORITE

27756

TOTAL DOWNLOAD COUNT

Authors: Eda Büyükgebiz Koca , Mustafa Zihni Tunca

Published: 2019 , Mehmet Akif Ersoy University Journal of Social Sciences Institute

DOI: 10.20875/makusobed.541005

CITED 10 FAVORITE 0 TOTAL DOWNLOAD COUNT 1313

10

CITED

0

FAVORITE

1313

TOTAL DOWNLOAD COUNT

A STUDY ON THE EFFECTS OF SOCIAL MEDIA OVER HEDONIC SHOPPING BEHAVIORS - SOSYAL MEDYANIN HEDONİK SATIN ALMA DAVRANIŞLARINA ETKİLERİ ÜZERİNE BİR ARAŞTIRMA

Authors: Büşra Meydan , Mustafa Zihni Tunca

Published: 2018 , Mehmet Akif Ersoy University Journal of Social Sciences Institute

DOI: 10.20875/makusobed.466233

CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 2305

1

CITED

1

FAVORITE

2305

TOTAL DOWNLOAD COUNT

A STUDY ON THE ECONOMICAL, ENVIRONMENTAL AND SOCIAL DIM ENSIONS OS SUSTAINABLE ELECTRONIC COMMERCE

Authors: Ömer Acar , Mustafa Tunca

Published: 2018 , Mehmet Akif Ersoy University Journal of Social Sciences Institute

DOI: 10.20875/makusobed.451736

CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 2483

1

CITED

0

FAVORITE

2483

TOTAL DOWNLOAD COUNT

PAZARLAMA İLETİŞİMİNDE İNOVATİF BİR KANAL OLARAK SOSYAL MEDYANIN KULLANIMI: OTOMOTİV SEKTÖRÜ ÜZERİNE BİR ARAŞTIRMA

Authors: Ahmet Sarıtaş , İlknur Korkmaz , Mustafa Zihni Tunca

Published: 2017 , International Journal of Economics and Administrative Studies

DOI: 10.18092/ulikidince.351610

CITED 4 FAVORITE 2 TOTAL DOWNLOAD COUNT 3185

4

CITED

2

FAVORITE

3185

TOTAL DOWNLOAD COUNT

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.

: Click to get information about the DergiPark User Badge.

Interactive Guide Tool

If you want to see the panel introduction, you can click Start Tour.

DergiPark is ranked number 1 by academic community in reaching knowledge in Türkiye.

Quick Links

Journals
Subjects
Training and How-to Videos
FAQ
Contact
KVKK
Our Mobile Applications

Our Mobile Applications

Türkçe // English //