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Tuba Çevik Ergin Asst. Prof. Dr. SAKARYA ÜNİVERSİTESİ
Publication 7 Review 12 CrossRef Cited 14 TR Dizin Cited 2
7 Publication
12 Review
14 CrossRef Cited
2 TR Dizin Cited
0000-0002-4632-7987

Research Fields

Communication and Media Studies Advertising Campaigns New Media Marketing Communications

Institution

SAKARYA ÜNİVERSİTESİ

Popular Publications

A Research on Social Identity Building in the Context of Consumer Culture: Brand Communities
Authors: Cem Gülcan , Tuba Çevik Ergin
Published: 2020 , Maltepe Üniversitesi İletişim Fakültesi Dergisi
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1854

0

2

1854

Use of Advertising Music in Persuasive Communication: Analyzing of Banking Advertising Music in Terms of Persuasive Communication Strategies
Authors: Nuray Yılmaz Sert , Tuba Çevik Ergin , Ebru Yılmaz
Published: 2019 , Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.428681
CITED 7 FAVORITE 1 TOTAL DOWNLOAD COUNT 8654

7

1

8654

DEĞİŞEN DİJİTAL İÇERİK ÜRETİMİ BAĞLAMINDA GOOGLE WEB ARAMA MOTORU VE YOUTUBE VİDEO İZLEME PLATFORMUNDA EN ÇOK ARANAN DİJİTAL İÇERİK KONULARI
Authors: Gül Taştekin Üstünel , Tuba Çevik Ergin
Published: 2024 , e-Journal of New Media
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 813

0

1

813

Consumer Attitudes towards Femvertising in Russia and Türkiye: A Netnographic Study
Authors: Tuba Çevik Ergin , Iana Aleksandrova
Published: 2024 , Sakarya İletişim
DOI: 10.70684/silet.1577623
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1638

0

1

1638

Publications

Femvertising as a Brand Activism Tool: An Analysis of the Film Barbie
Authors: Nuray Yılmaz Sert , Tuba Çevik Ergin , Ebru Yılmaz , Semih Kopuz
Published: 2025 , Galatasaray University Journal of Communication
DOI: 10.16878/gsuilet.1669356
FAVORITE 0 TOTAL DOWNLOAD COUNT 590

0

590

PERCEPTION OF TURKEY AND TURKS AMONG KYRGYZ STUDENTS STUDYING AT KYRGYZSTAN-TÜRKİYE MANAS UNİVERSITY
Authors: Sümeyra Türk , Tuba Çevik Ergin
Published: 2025 , Türk Kültürü ve Hacı Bektaş Veli Araştırma Dergisi
DOI: 10.60163/tkhcbva.1809111
FAVORITE 0 TOTAL DOWNLOAD COUNT 359

0

359

Consumer Attitudes towards Femvertising in Russia and Türkiye: A Netnographic Study
Authors: Tuba Çevik Ergin , Iana Aleksandrova
Published: 2024 , Sakarya İletişim
DOI: 10.70684/silet.1577623
FAVORITE 1 TOTAL DOWNLOAD COUNT 1638

1

1638

DEĞİŞEN DİJİTAL İÇERİK ÜRETİMİ BAĞLAMINDA GOOGLE WEB ARAMA MOTORU VE YOUTUBE VİDEO İZLEME PLATFORMUNDA EN ÇOK ARANAN DİJİTAL İÇERİK KONULARI
Authors: Gül Taştekin Üstünel , Tuba Çevik Ergin
Published: 2024 , e-Journal of New Media
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 813

1

813

SOCIAL MEDIA POSTS OF COMPANIES IN THE CONTEXT OF CRISIS COMMUNICATION: A CONTENT ANALYSIS OF THE FEBRUARY 6TH EARTHQUAKE
Authors: Burak Atkan , Tuba Çevik Ergin
Published: 2024 , Uluslararası Halkla İlişkiler ve Reklam Çalışmaları Dergisi
DOI: 10.61766/hire.1392409
FAVORITE 0 TOTAL DOWNLOAD COUNT 1064

0

1064

A Research on Social Identity Building in the Context of Consumer Culture: Brand Communities
Authors: Cem Gülcan , Tuba Çevik Ergin
Published: 2020 , Maltepe Üniversitesi İletişim Fakültesi Dergisi
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 1854

2

1854

Use of Advertising Music in Persuasive Communication: Analyzing of Banking Advertising Music in Terms of Persuasive Communication Strategies
Authors: Nuray Yılmaz Sert , Tuba Çevik Ergin , Ebru Yılmaz
Published: 2019 , Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.428681
FAVORITE 1 TOTAL DOWNLOAD COUNT 8654

1

8654

Articles published in
e-Journal of New Media
e-Journal of New Media
Galatasaray University Journal of Communication
Galatasaray University Journal of Communication
Journal of Erciyes Communication
Journal of Erciyes Communication
Maltepe Üniversitesi İletişim Fakültesi Dergisi
Maltepe Üniversitesi İletişim Fakültesi Dergisi
Sakarya İletişim
Sakarya İletişim
Türk Kültürü ve Hacı Bektaş Veli Araştırma Dergisi
Türk Kültürü ve Hacı Bektaş Veli Araştırma Dergisi
Uluslararası Halkla İlişkiler ve Reklam Çalışmaları Dergisi
Uluslararası Halkla İlişkiler ve Reklam Çalışmaları Dergisi

Reviews

Afyon Kocatepe University Journal of Economics and Administrative Sciences
Afyon Kocatepe University Journal of Economics and Administrative Sciences
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
International Journal of Economics Business and Politics
International Journal of Economics Business and Politics
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
Namık Kemal Üniversitesi Sosyal Bilimler Meslek Yüksek Okulu Dergisi
Namık Kemal Üniversitesi Sosyal Bilimler Meslek Yüksek Okulu Dergisi
Sakarya İletişim
Sakarya İletişim
Stratejik ve Sosyal Araştırmalar Dergisi
Stratejik ve Sosyal Araştırmalar Dergisi
Uludağ University Faculty of Arts and Sciences Journal of Social Sciences
Uludağ University Faculty of Arts and Sciences Journal of Social Sciences
Yeni Medya
Yeni Medya

Publications

SOCIAL MEDIA POSTS OF COMPANIES IN THE CONTEXT OF CRISIS COMMUNICATION: A CONTENT ANALYSIS OF THE FEBRUARY 6TH EARTHQUAKE
Authors: Burak Atkan , Tuba Çevik Ergin
Published: 2024 , Uluslararası Halkla İlişkiler ve Reklam Çalışmaları Dergisi
DOI: 10.61766/hire.1392409
CITED 7 FAVORITE 0 TOTAL DOWNLOAD COUNT 1064

7

0

1064

Use of Advertising Music in Persuasive Communication: Analyzing of Banking Advertising Music in Terms of Persuasive Communication Strategies
Authors: Nuray Yılmaz Sert , Tuba Çevik Ergin , Ebru Yılmaz
Published: 2019 , Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.428681
CITED 7 FAVORITE 1 TOTAL DOWNLOAD COUNT 8654

7

1

8654

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.