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İzzet Gümüş Prof. Dr. İSTANBUL GELİŞİM ÜNİVERSİTESİ
Publication 6 Review 16 CrossRef Cited 4
6 Publication
16 Review
4 CrossRef Cited

Research Fields

Non-Profit Marketing Social Marketing Service Marketing Agricultural Marketing Marketing Theory Product and Brand Management Industrial Marketing Marketing (Other) Marketing Management Entrepreneurship

Institution

İSTANBUL GELİŞİM ÜNİVERSİTESİ

Popular Publications

EXAMINING THE MEDIATING ROLE OF PSYCHOLOGICAL SYMPTOMS IN THE RELATIONSHIP BETWEEN WORK STRESS AND LIFE SATISFACTION OF EMPLOYEES WORKING IN BUSINESSES
Authors: Fatih Bal , İzzet Gümüş
Published: 2024 , Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1470018
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 1377

3

1

1377

Publications

THE MEDIATING ROLE OF PSYCHOLOGICAL EMPOWERMENT IN THE EFFECT OF PSYCHOLOGICAL CAPITAL ON WORKPLACE HAPPINESS: A STUDY ON WHITE-COLLAR PRIVATE SECTOR EMPLOYEES IN ISTANBUL
Authors: Eray Akdemir , İzzet Gümüş
Published: 2026 , Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1715042
FAVORITE 0 TOTAL DOWNLOAD COUNT 313

0

313

A STUDY ON THE EFFECT OF MARKETING SERVICE QUALITY OFFERED BY AIRLINES TO “X, Y, Z” GENERATIONS ON THEIR PERCEPTION AND SATISFACTION
Authors: Dr. Zülal Günal , İzzet Gümüş
Published: 2025 , Anadolu Üniversitesi Mesleki Eğitim ve Uygulama Dergisi
DOI: 10.70756/anameud.1642510
FAVORITE 0 TOTAL DOWNLOAD COUNT 594

0

594

The Effects of Social Media Marketing on Brand Likeability and Purchase Decisions of Consumers
Authors: Barış Gelal , İzzet Gümüş
Published: 2025 , Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.1627924
FAVORITE 0 TOTAL DOWNLOAD COUNT 1764

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1764

EXAMINING THE MEDIATING ROLE OF PSYCHOLOGICAL SYMPTOMS IN THE RELATIONSHIP BETWEEN WORK STRESS AND LIFE SATISFACTION OF EMPLOYEES WORKING IN BUSINESSES
Authors: Fatih Bal , İzzet Gümüş
Published: 2024 , Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1470018
FAVORITE 1 TOTAL DOWNLOAD COUNT 1377

1

1377

İşletmelerde Kriz Yönetimi ve COVID-19 Pandemi Sürecine İlişkin Bir Değerlendirme: Eti Maden İşletmeleri Genel Müdürlüğü Örneği
Authors: Menderes Kandemir , İzzet Gümüş
Published: 2021 , Journal of Organizational Behavior Review
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 3613

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3613

Brand gender, brand personality and brand loyalty relationship
Authors: İzzet Gumus
Published: 2016 , Communication in Mathematical Modeling and Applications
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1716

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1716

Articles published in
Akademik Hassasiyetler
Akademik Hassasiyetler
Anadolu Üniversitesi Mesleki Eğitim ve Uygulama Dergisi
Anadolu Üniversitesi Mesleki Eğitim ve Uygulama Dergisi
Communication in Mathematical Modeling and Applications
Communication in Mathematical Modeling and Applications
Istanbul Gelisim University Journal of Social Sciences
Istanbul Gelisim University Journal of Social Sciences
Journal of Organizational Behavior Review
Journal of Organizational Behavior Review
Editorship
Stratejik ve Sosyal Araştırmalar Dergisi
Stratejik ve Sosyal Araştırmalar Dergisi
Section Editor
Editorial Board Memberships
İzlek Akademik Dergi
İzlek Akademik Dergi
Journal of Humanities and Tourism Research
Journal of Humanities and Tourism Research
Kastamonu İletişim Araştırmaları Dergisi
Kastamonu İletişim Araştırmaları Dergisi

Reviews

Afyon Kocatepe University Journal of Economics and Administrative Sciences
Afyon Kocatepe University Journal of Economics and Administrative Sciences
Akademik Hassasiyetler
Akademik Hassasiyetler
Anasay
Anasay
19 Mayıs Sosyal Bilimler Dergisi
19 Mayıs Sosyal Bilimler Dergisi
Firat University Journal of Social Sciences
Firat University Journal of Social Sciences
Gençlik Araştırmaları Dergisi
Gençlik Araştırmaları Dergisi
International Journal of Business and Economic Studies
International Journal of Business and Economic Studies
Istanbul Gelisim University Journal of Social Sciences
Istanbul Gelisim University Journal of Social Sciences
Current Perspectives in Social Sciences
Current Perspectives in Social Sciences
Istanbul Gelisim University Journal of Health Sciences
Istanbul Gelisim University Journal of Health Sciences
SDE Academy
SDE Academy

Publications

A STUDY ON THE EFFECT OF MARKETING SERVICE QUALITY OFFERED BY AIRLINES TO “X, Y, Z” GENERATIONS ON THEIR PERCEPTION AND SATISFACTION
Authors: Dr. Zülal Günal , İzzet Gümüş
Published: 2025 , Anadolu Üniversitesi Mesleki Eğitim ve Uygulama Dergisi
DOI: 10.70756/anameud.1642510
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 594

1

0

594

EXAMINING THE MEDIATING ROLE OF PSYCHOLOGICAL SYMPTOMS IN THE RELATIONSHIP BETWEEN WORK STRESS AND LIFE SATISFACTION OF EMPLOYEES WORKING IN BUSINESSES
Authors: Fatih Bal , İzzet Gümüş
Published: 2024 , Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1470018
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 1377

3

1

1377

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