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Mehmet Safa Çam Assoc. Prof. Dr. AKSARAY ÜNİVERSİTESİ, İLETİŞİM FAKÜLTESİ
Publication 7 Review 13 CrossRef Cited 5 TR Dizin Cited 4
7 Publication
13 Review
5 CrossRef Cited
4 TR Dizin Cited

Research Fields

Advertising

Institution

AKSARAY ÜNİVERSİTESİ, İLETİŞİM FAKÜLTESİ

Popular Publications

Hooking Consumers with Stories: Sequential Mediation Analyses On Ad Credibility and Purchase Intentions
DOI: 10.17680/erciyesiletisim.797809
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 679

1

2

679

0

1

5434

2

1

2694

2

1

793

0

1

299

Publications

0

592

2

679

1

793

1

5434

1

2694

Publications

Hooking Consumers with Stories: Sequential Mediation Analyses On Ad Credibility and Purchase Intentions
DOI: 10.17680/erciyesiletisim.797809
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 679

1

2

679

2

1

793

2

1

2694

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