Muhammet Mutlu profile image
Muhammet Mutlu Res. Assist. ERZURUM TEKNİK ÜNİVERSİTESİ
Publication 10 Review 0 CrossRef Cited 24
10 Publication
0 Review
24 CrossRef Cited

Research Fields

Digital Marketing Marketing Research Methodology Marketing Consumer Behaviour Customer Relationship Management Consumer-Oriented Product or Service Development

Institution

ERZURUM TEKNİK ÜNİVERSİTESİ

Popular Publications

SOCIAL MEDIA EFFECTS ON IMPULSE BUYING BEHAVİOR
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2020 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.685921
CITED 6 FAVORITE 2 TOTAL DOWNLOAD COUNT 1956

6

2

1956

Fear of Missing Out on Social Media and Social Intelligence Effect On Rational Consumption Behavior
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2023 , Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.1259581
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 1211

1

2

1211

A STUDY ON FOMO AND IMPULSIVE PURCHASING BEHAVIORS OF STUDENTS
Authors: Aysel Erciş , Kadir Deligoz , Muhammet Mutlu
Published: 2021 , Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
DOI: 10.16951/atauniiibd.772544
CITED 13 FAVORITE 1 TOTAL DOWNLOAD COUNT 4146

13

1

4146

THE MEDIATOR ROLE OF COMPLAINT MANAGEMENT AND CUSTOMER RELATIONSHIP MANAGEMENT IN THE IMPACT OF CUSTOMER COMPLAINTS ON CUSTOMER LOYALTY
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2022 , Abant Sosyal Bilimler Dergisi
DOI: 10.11616/asbi.1092983
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1132

2

1

1132

The Mediator Role of Brand Image in the Effect of After-Sales Services on Repurchase Intention: An Application for The White Goods and Furniture Industries
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2024 , Erzurum Teknik Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.29157/etusbed.1309116
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1584

0

1

1584

Publications

Social Media Marketing Effect on Green Product Purchase Intention: The Mediating Role of the Bandwagon Effect
Authors: Muhammet Mutlu , Ömer Faruk Aslan , Ahmet İlker Akbaba
Published: 2026 , Sosyoekonomi
DOI: 10.17233/sosyoekonomi.2026.01.18
FAVORITE 1 TOTAL DOWNLOAD COUNT 613

1

613

The Mediating Role of Complaint Management in The Impact Of Electronic Negative Word-Of-Mouth Communication On Customer Loyalty
Authors: Muhammet Mutlu
Published: 2025 ,
DOI: 10.5281/zenodo.15773844
FAVORITE 0 TOTAL DOWNLOAD COUNT 393

0

393

The Effect of Social Media Addiction, Nomophobia, and Netlessphobia on Students' Online Shopping Addictions During the Covid-19 Pandemic
Authors: Dilşad Güzel , Muhammet Mutlu
Published: 2024 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
DOI: 10.30798/makuiibf.1282142
FAVORITE 0 TOTAL DOWNLOAD COUNT 2099

0

2099

The Mediator Role of Brand Image in the Effect of After-Sales Services on Repurchase Intention: An Application for The White Goods and Furniture Industries
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2024 , Erzurum Teknik Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.29157/etusbed.1309116
FAVORITE 1 TOTAL DOWNLOAD COUNT 1584

1

1584

Fear of Missing Out on Social Media and Social Intelligence Effect On Rational Consumption Behavior
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2023 , Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.1259581
FAVORITE 2 TOTAL DOWNLOAD COUNT 1211

2

1211

THE MEDIATOR ROLE OF COMPLAINT MANAGEMENT AND CUSTOMER RELATIONSHIP MANAGEMENT IN THE IMPACT OF CUSTOMER COMPLAINTS ON CUSTOMER LOYALTY
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2022 , Abant Sosyal Bilimler Dergisi
DOI: 10.11616/asbi.1092983
FAVORITE 1 TOTAL DOWNLOAD COUNT 1132

1

1132

Review of the User's Acceptance of RFID Technology with the Carfid Model: A Research for University Students
Authors: Ahmet İlker Akbaba , Muhammet Mutlu
Published: 2021 , OPUS International Journal of Society Researches
DOI: 10.26466/opus.927695
FAVORITE 0 TOTAL DOWNLOAD COUNT 957

0

957

EKOLOJİK OKURYAZARLIĞIN, ÇEVREYE YÖNELİK TUTUMUN ve SÜBJEKTİF NORMLARIN ÇEVRE DOSTU TÜKETİM DAVRANIŞINA ETKİSİ
Authors: Tevfik Şükrü Yapraklı, Muhammet Mutlu
Published: 2021 , Journal of Productivity
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2927

0

2927

A STUDY ON FOMO AND IMPULSIVE PURCHASING BEHAVIORS OF STUDENTS
Authors: Aysel Erciş , Kadir Deligoz , Muhammet Mutlu
Published: 2021 , Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
DOI: 10.16951/atauniiibd.772544
FAVORITE 1 TOTAL DOWNLOAD COUNT 4146

1

4146

SOCIAL MEDIA EFFECTS ON IMPULSE BUYING BEHAVİOR
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2020 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.685921
FAVORITE 2 TOTAL DOWNLOAD COUNT 1956

2

1956

Articles published in
Sosyoekonomi
Sosyoekonomi
Abant Sosyal Bilimler Dergisi
Abant Sosyal Bilimler Dergisi
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Erzurum Teknik Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Erzurum Teknik Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Productivity
Journal of Productivity
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
OPUS International Journal of Society Researches
OPUS International Journal of Society Researches
Pamukkale University Journal of Social Sciences Institute
Pamukkale University Journal of Social Sciences Institute
Editorship
Co-Editor
Editorial Board Memberships

Publications

The Effect of Social Media Addiction, Nomophobia, and Netlessphobia on Students' Online Shopping Addictions During the Covid-19 Pandemic
Authors: Dilşad Güzel , Muhammet Mutlu
Published: 2024 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
DOI: 10.30798/makuiibf.1282142
CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 2099

2

0

2099

Fear of Missing Out on Social Media and Social Intelligence Effect On Rational Consumption Behavior
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2023 , Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.1259581
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 1211

1

2

1211

THE MEDIATOR ROLE OF COMPLAINT MANAGEMENT AND CUSTOMER RELATIONSHIP MANAGEMENT IN THE IMPACT OF CUSTOMER COMPLAINTS ON CUSTOMER LOYALTY
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2022 , Abant Sosyal Bilimler Dergisi
DOI: 10.11616/asbi.1092983
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1132

2

1

1132

A STUDY ON FOMO AND IMPULSIVE PURCHASING BEHAVIORS OF STUDENTS
Authors: Aysel Erciş , Kadir Deligoz , Muhammet Mutlu
Published: 2021 , Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
DOI: 10.16951/atauniiibd.772544
CITED 13 FAVORITE 1 TOTAL DOWNLOAD COUNT 4146

13

1

4146

SOCIAL MEDIA EFFECTS ON IMPULSE BUYING BEHAVİOR
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2020 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.685921
CITED 6 FAVORITE 2 TOTAL DOWNLOAD COUNT 1956

6

2

1956

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.