Şükrü Yapraklı profile image
Şükrü Yapraklı Prof. Dr. Department of Production Management and Marketing, Atatürk University, Faculty of Economics and Administrative Sciences, Erzurum, Turkey
Publication 32 Review 13 CrossRef Cited 25 TR Dizin Cited 50
32 Publication
13 Review
25 CrossRef Cited
50 TR Dizin Cited
0000-0002-1756-1491

Research Fields

Marketing Digital Marketing Service Marketing Marketing Research Methodology Marketing Management

Institution

Department of Production Management and Marketing, Atatürk University, Faculty of Economics and Administrative Sciences, Erzurum, Turkey

Popular Publications

Fear of Missing Out on Social Media and Social Intelligence Effect On Rational Consumption Behavior
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2023 , Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.1259581
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 538

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2

538

MARKA GÜVENİ VE MARKA ÖZDEŞLEŞMESİNİN MARKA EVANGELİZMİ ÜZERİNDEKİ ETKİSİ
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı , Ercan Keser
Published: 2020 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.565037
CITED 8 FAVORITE 2 TOTAL DOWNLOAD COUNT 3066

8

2

3066

SOCIAL MEDIA EFFECTS ON IMPULSE BUYING BEHAVİOR
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2020 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.685921
CITED 5 FAVORITE 2 TOTAL DOWNLOAD COUNT 1281

5

2

1281

MOBİL ALIŞVERİŞ UYGULAMALARININ KULLANIMINI ETKİLEYEN FAKTÖRLER VE BU FAKTÖRLERİN MEMNUNİYET VE KULLANMA NİYETİ ÜZERİNDEKİ ETKİSİ
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı , Zeynep Kaçer
Published: 2019 , Akademi Sosyal Bilimler Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1737

0

1

1737

Determining of Social-Cultural, Environmental and Economic Impacts of Winter European Youth Olympic Festival
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı
Published: 2020 , Sosyoekonomi
DOI: 10.17233/sosyoekonomi.2020.01.10
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 833

2

1

833

Publications

The effect of organizational factors and information management on e-CRM success and sales performance: an application in the airline industry
Authors: Tevfik Şükrü Yapraklı , Emine Noksan
Published: 2024 , Gazi İktisat ve İşletme Dergisi
DOI: 10.30855/gjeb.2024.10.1.002
FAVORITE 1 TOTAL DOWNLOAD COUNT 537

1

537

The Mediator Role of Brand Image in the Effect of After-Sales Services on Repurchase Intention: An Application for The White Goods and Furniture Industries
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2024 , Erzurum Teknik Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.29157/etusbed.1309116
FAVORITE 1 TOTAL DOWNLOAD COUNT 512

1

512

INVESTIGATION OF THE INTERMEDIATE ROLE OF ETHNOCENTRISM IN THE EFFECT OF RELIGIOUS ORİENTATİON ON BRAND PREFERENCE: AN EXAMINATION IN THE FOOD AND INSURANCE SECTORS
Authors: Şükrü Yapraklı , Kübra Kavalcı
Published: 2023 , Akademik Yaklaşımlar Dergisi
DOI: 10.54688/ayd.1259161
FAVORITE 1 TOTAL DOWNLOAD COUNT 339

1

339

The Effect of Firm’s Green Marketing Mix on Corporate Reputation and Brand Evangelism: A Comparative Field Study in Mobile Phone Industry and GSM Operators
Authors: Şükrü Yapraklı , Emine Noksan
Published: 2023 , Journal of Aksaray University Faculty of Economics and Administrative Sciences
DOI: 10.52791/aksarayiibd.1251908
FAVORITE 0 TOTAL DOWNLOAD COUNT 616

0

616

Factors Affecting the Preference of Market Branded Local Products: An Application on Food Products
Authors: Şükrü Yapraklı , Ayça Nur Kıcı
Published: 2023 , Trends in Business and Economics
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 512

1

512

Fear of Missing Out on Social Media and Social Intelligence Effect On Rational Consumption Behavior
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2023 , Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.1259581
FAVORITE 2 TOTAL DOWNLOAD COUNT 538

2

538

The Effect of Internal Customer Relations Management on Corporate Loyalty
Authors: Şükrü Yapraklı , Kübra Kavalcı
Published: 2023 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.1134039
FAVORITE 1 TOTAL DOWNLOAD COUNT 1017

1

1017

THE MEDIATOR ROLE OF COMPLAINT MANAGEMENT AND CUSTOMER RELATIONSHIP MANAGEMENT IN THE IMPACT OF CUSTOMER COMPLAINTS ON CUSTOMER LOYALTY
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2022 , Abant Sosyal Bilimler Dergisi
DOI: 10.11616/asbi.1092983
FAVORITE 1 TOTAL DOWNLOAD COUNT 752

1

752

EFFECT OF ELECTRONIC CUSTOMER RELATIONS MANAGEMENT ON COMPETITIVENESS AND LOGISTICS PERFORMANCE; A STUDY ON AUTOMOTIVE AND FURNITURE INDUSTRY
Authors: Şükrü Yapraklı , Sefa Çelik
Published: 2022 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
DOI: 10.30798/makuiibf.912445
FAVORITE 1 TOTAL DOWNLOAD COUNT 813

1

813

THE EFFECTS OF CUSTOMER RELATIONSHIP MANAGEMENT DIMENSIONS ON BUSINESS PERFORMANCE: A FIELD SURVEY ON HOTELS IN TURKEY
Authors: Şükrü Yapraklı , Oğuz Han Aykut
Published: 2021 , Global Journal of Economics and Business Studies
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2397

1

2397

KENDİNİ KURGULAMA, BENLİK ALGISI ve DİNİ GÖRÜŞLERİN STATÜ TÜKETİMİ ÜZERİNDEKİ ETKİSİ
Authors: Şükrü Yapraklı , Büşra Selin Özkan
Published: 2021 , Journal of Graduate School of Social Sciences
DOI: 10.53487/ataunisosbil.737943
FAVORITE 1 TOTAL DOWNLOAD COUNT 995

1

995

The Effect of Consumer Innovation, Perceived Rısk and Product Involvement on Online Purchase Behavior
Authors: Şükrü Yapraklı , Başak Gül
Published: 2021 , Journal of Social Sciences of Mus Alparslan University
DOI: 10.18506/anemon.668865
FAVORITE 1 TOTAL DOWNLOAD COUNT 862

1

862

Kentsel Dönüşüm Hizmetlerinin Kentsel Yaşam Kalitesi Algısı Üzerindeki Etkisinin İncelenmesi: Erzurum Kent Merkezinde Yaşayanlar Üzerinde Bir Uygulama
Authors: Şükrü Yapraklı , Emine Noksan
Published: 2021 , Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: 10.18074/ckuiibfd.751364
FAVORITE 1 TOTAL DOWNLOAD COUNT 1337

1

1337

The Effects of Green Product Purchasing Behaviors and Attitude Towards Packaging on Environmental Attitude
Authors: Şükrü Yapraklı , Uğur Küçükoğlu
Published: 2021 , Journal of Graduate School of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1103

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1103

The Investigation of Potential of Kahramanmaraş as a Logistic Center by Using SWOT Analysis
Authors: Şükrü Yapraklı , Elif Kara
Published: 2020 , JOEEP: Journal of Emerging Economies and Policy
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1480

0

1480

SOCIAL MEDIA EFFECTS ON IMPULSE BUYING BEHAVİOR
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2020 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.685921
FAVORITE 2 TOTAL DOWNLOAD COUNT 1281

2

1281

MARKA GÜVENİ VE MARKA ÖZDEŞLEŞMESİNİN MARKA EVANGELİZMİ ÜZERİNDEKİ ETKİSİ
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı , Ercan Keser
Published: 2020 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.565037
FAVORITE 2 TOTAL DOWNLOAD COUNT 3066

2

3066

The Relationship Between Country Branding Components and Competitive Advantage
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı , Ali Absalan
Published: 2020 , Journal of Management and Economics
DOI: 10.18657/yonveek.541332
FAVORITE 1 TOTAL DOWNLOAD COUNT 935

1

935

Determining of Social-Cultural, Environmental and Economic Impacts of Winter European Youth Olympic Festival
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı
Published: 2020 , Sosyoekonomi
DOI: 10.17233/sosyoekonomi.2020.01.10
FAVORITE 1 TOTAL DOWNLOAD COUNT 833

1

833

Image Transfer from Shopping Mall to Stores: A Comparative Study In Turkey and Iran
Authors: Tevfik Şükrü Yapraklı , Ali Absalan
Published: 2019 , Journal of Graduate School of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 610

0

610

Gsm Operatörleri Çağrı Merkezlerinin Hizmet Kalitesinin Marka Sadakatine Etkisi: Erzurum İli Örneği
Authors: Başak Gül , T. Şükrü Yapraklı
Published: 2019 , Al Farabi Uluslararası Sosyal Bilimler Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 812

1

812

MOBİL ALIŞVERİŞ UYGULAMALARININ KULLANIMINI ETKİLEYEN FAKTÖRLER VE BU FAKTÖRLERİN MEMNUNİYET VE KULLANMA NİYETİ ÜZERİNDEKİ ETKİSİ
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı , Zeynep Kaçer
Published: 2019 , Akademi Sosyal Bilimler Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1737

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1737

Marka İlişki Kalitesi ve İlişkisel Normların Davranışsal Niyet Üzerindeki Etkisi
Authors: Tevfik Şükrü Yapraklı , Zeynep Kaçer , Musa Ünalan
Published: 2018 , Journal of Graduate School of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2107

0

2107

YEŞİL AKLAMANIN ALGILANAN RİSK, KALİTE VE MEMNUNİYET ÜZERİNDEKİ ETKİSİ
Authors: Tevfik Şükrü Yapraklı , Tuğba Yıldız
Published: 2018 , Kafkas University Journal of Economics and Administrative Sciences Faculty
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1302

1

1302

DAĞITIM KANALLARINDA İLİŞKİ KALİTESİ VE İLİŞKİ SÜREKLİLİĞİ
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı , Gülşah Korkmaz
Published: 2018 , Yalova Sosyal Bilimler Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 991

0

991

THE RELATIONSHIP BETWEEN TIME ORIENTATION AND CONSUMER INNOVATIVENESS: THE CASE OF TURKEY AND IRAN
Authors: Tevfik Şükrü Yapraklı , Ali Absalan , Musa Ünalan
Published: 2017 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.348341
FAVORITE 1 TOTAL DOWNLOAD COUNT 2311

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2311

TÜKETİCİLERİN SOSYAL SORUMLULUK PROJELERİNE YÖNELİK GENEL TUTUMLARININ MARKA SADAKATİ VE SATIN ALMA NİYETİ ÜZERİNDEKİ ETKİSİ
Authors: Şükrü Yapraklı , Emine Noksan, Musa Ünalan
Published: 2017 , Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1580

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1580

CONSUMER PRIVACY IN THE ERA OF BIG DATA: A SURVEY OF SMARTPHONE USERS’ CONCERNS
Authors: Tevfik Sukru Yaprakli , Musa Unalan
Published: 2017 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2017.509
FAVORITE 1 TOTAL DOWNLOAD COUNT 580

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580

İNSANİ YARDIM KURULUŞLARININ MARKA İMAJI İLE BU KURUMLARA OLAN BAĞLILIK VE DİNİ İLGİLENİMİN BAĞIŞTA BULUNMA NİYETİNE ETKİSİ
Authors: Şükrü Yapraklı , Musa Ünalan
Published: 2016 , Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.280555
FAVORITE 0 TOTAL DOWNLOAD COUNT 1334

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1334

THE MEASUREMENT OF SERVICE QUALITY AND SERVICE QUALITY’S INFLUENCE ON CUSTOMER LOYALTY ON LONG DISTANCE BUS ESTABLISHMENTS: AN IMPLICATION
Authors: Şükrü Yapraklı , Musa Ünalan
Published: 2016 , Erzincan University Journal of Graduate School of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2076

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2076

A RESEARCH ON MARKETING PROBLEMS OF ERZINCAN TULUM CHEESE MANUFACTURERS and THE SUGGESSTİONS
Authors: Şükrü Yapraklı , Ömer Faruk Uçan, Fuat Çamurcu
Published: 2016 , Erzincan University Journal of Graduate School of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2629

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2629

Firma Başarısızlığı Tahminlemesi: Makine Öğrenmesine Dayalı Bir Uygulama
Authors: Hamit Erdal , Tevfik Şükrü Yapraklı
Published: 2016 , Journal of Information Technologies
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2533

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2533

Articles published in
Abant Sosyal Bilimler Dergisi
Abant Sosyal Bilimler Dergisi
Akademi Sosyal Bilimler Dergisi
Akademi Sosyal Bilimler Dergisi
Akademik Yaklaşımlar Dergisi
Akademik Yaklaşımlar Dergisi
Al Farabi Uluslararası Sosyal Bilimler Dergisi
Al Farabi Uluslararası Sosyal Bilimler Dergisi
Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Erzincan University Journal of Graduate School of Social Sciences
Erzincan University Journal of Graduate School of Social Sciences
Erzurum Teknik Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Erzurum Teknik Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Gazi İktisat ve İşletme Dergisi
Gazi İktisat ve İşletme Dergisi
Global Journal of Economics and Business Studies
Global Journal of Economics and Business Studies
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
JOEEP: Journal of Emerging Economies and Policy
JOEEP: Journal of Emerging Economies and Policy
Journal of Aksaray University Faculty of Economics and Administrative Sciences
Journal of Aksaray University Faculty of Economics and Administrative Sciences
Journal of Graduate School of Social Sciences
Journal of Graduate School of Social Sciences
Journal of Information Technologies
Journal of Information Technologies
Journal of Management and Economics
Journal of Management and Economics
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Social Sciences of Mus Alparslan University
Journal of Social Sciences of Mus Alparslan University
Kafkas University Journal of Economics and Administrative Sciences Faculty
Kafkas University Journal of Economics and Administrative Sciences Faculty
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
Pamukkale University Journal of Social Sciences Institute
Pamukkale University Journal of Social Sciences Institute
PressAcademia Procedia
PressAcademia Procedia
Sosyoekonomi
Sosyoekonomi
Süleyman Demirel University Visionary Journal
Süleyman Demirel University Visionary Journal
Trends in Business and Economics
Trends in Business and Economics
Yalova Sosyal Bilimler Dergisi
Yalova Sosyal Bilimler Dergisi
Editorship
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Section Editor
Editorial Board Memberships
Duzce University Journal of Social Sciences
Duzce University Journal of Social Sciences

Reviews

Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Doğuş Üniversitesi Dergisi
Doğuş Üniversitesi Dergisi
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Gümüşhane Üniversitesi Sosyal Bilimler Dergisi
Gümüşhane Üniversitesi Sosyal Bilimler Dergisi
İzmir İktisat Dergisi
İzmir İktisat Dergisi
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Graduate School of Social Sciences
Journal of Graduate School of Social Sciences
Journal of Research in Economics Politics and Finance
Journal of Research in Economics Politics and Finance
Kastamonu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Kastamonu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Trends in Business and Economics
Trends in Business and Economics

Publications

THE MEDIATOR ROLE OF COMPLAINT MANAGEMENT AND CUSTOMER RELATIONSHIP MANAGEMENT IN THE IMPACT OF CUSTOMER COMPLAINTS ON CUSTOMER LOYALTY
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2022 , Abant Sosyal Bilimler Dergisi
DOI: 10.11616/asbi.1092983
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 752

1

1

752

KENDİNİ KURGULAMA, BENLİK ALGISI ve DİNİ GÖRÜŞLERİN STATÜ TÜKETİMİ ÜZERİNDEKİ ETKİSİ
Authors: Şükrü Yapraklı , Büşra Selin Özkan
Published: 2021 , Journal of Graduate School of Social Sciences
DOI: 10.53487/ataunisosbil.737943
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 995

2

1

995

The Effect of Consumer Innovation, Perceived Rısk and Product Involvement on Online Purchase Behavior
Authors: Şükrü Yapraklı , Başak Gül
Published: 2021 , Journal of Social Sciences of Mus Alparslan University
DOI: 10.18506/anemon.668865
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 862

1

1

862

Kentsel Dönüşüm Hizmetlerinin Kentsel Yaşam Kalitesi Algısı Üzerindeki Etkisinin İncelenmesi: Erzurum Kent Merkezinde Yaşayanlar Üzerinde Bir Uygulama
Authors: Şükrü Yapraklı , Emine Noksan
Published: 2021 , Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: 10.18074/ckuiibfd.751364
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1337

2

1

1337

SOCIAL MEDIA EFFECTS ON IMPULSE BUYING BEHAVİOR
Authors: Şükrü Yapraklı , Muhammet Mutlu
Published: 2020 , Pamukkale University Journal of Social Sciences Institute
DOI: 10.30794/pausbed.685921
CITED 5 FAVORITE 2 TOTAL DOWNLOAD COUNT 1281

5

2

1281

MARKA GÜVENİ VE MARKA ÖZDEŞLEŞMESİNİN MARKA EVANGELİZMİ ÜZERİNDEKİ ETKİSİ
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı , Ercan Keser
Published: 2020 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.565037
CITED 8 FAVORITE 2 TOTAL DOWNLOAD COUNT 3066

8

2

3066

The Relationship Between Country Branding Components and Competitive Advantage
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı , Ali Absalan
Published: 2020 , Journal of Management and Economics
DOI: 10.18657/yonveek.541332
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 935

3

1

935

Determining of Social-Cultural, Environmental and Economic Impacts of Winter European Youth Olympic Festival
Authors: Musa Ünalan , Tevfik Şükrü Yapraklı
Published: 2020 , Sosyoekonomi
DOI: 10.17233/sosyoekonomi.2020.01.10
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 833

2

1

833

İNSANİ YARDIM KURULUŞLARININ MARKA İMAJI İLE BU KURUMLARA OLAN BAĞLILIK VE DİNİ İLGİLENİMİN BAĞIŞTA BULUNMA NİYETİNE ETKİSİ
Authors: Şükrü Yapraklı , Musa Ünalan
Published: 2016 , Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18026/cbayarsos.280555
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1334

1

0

1334

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.
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