Nilay Utlu profile image
Nilay Utlu Asst. Prof. Dr. İSTANBUL GEDİK ÜNİVERSİTESİ
Publication 8 Review 8 CrossRef Cited 7
8 Publication
8 Review
7 CrossRef Cited

Research Fields

International Corporation Strategy, Management and Organisational Behaviour International Foundation Strategy

Institution

İSTANBUL GEDİK ÜNİVERSİTESİ

Popular Publications

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
CITED 6 FAVORITE 2 TOTAL DOWNLOAD COUNT 1560

6

2

1560

Examining The Service Quality Perceptions Of Fitness Center Users
Authors: Meryem Uzundal , Nilay Utlu
Published: 2026 , GSI Journals Serie A: Advancements in Tourism Recreation and Sports Sciences
DOI: 10.53353/atrss.1806346
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 70

0

2

70

SPOR KULÜPLERİ ANA SPONSORLARININ MARKA BİLİNİRLİĞİNİN İNCELENMESİ
Authors: Emre Yasin Şirin , Nilay Utlu
Published: 2024 , Journal of Health and Sport Sciences
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 731

0

1

731

Publications

Examining The Service Quality Perceptions Of Fitness Center Users
Authors: Meryem Uzundal , Nilay Utlu
Published: 2026 , GSI Journals Serie A: Advancements in Tourism Recreation and Sports Sciences
DOI: 10.53353/atrss.1806346
FAVORITE 2 TOTAL DOWNLOAD COUNT 70

2

70

SPOR KULÜPLERİ ANA SPONSORLARININ MARKA BİLİNİRLİĞİNİN İNCELENMESİ
Authors: Emre Yasin Şirin , Nilay Utlu
Published: 2024 , Journal of Health and Sport Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 731

1

731

Evaluating Entrepreneurship through a Resource-Based Multi-Criteria Decision-Making Model
Authors: Nilay Utlu , Damla Ayduğ
Published: 2024 , Istanbul Management Journal
DOI: 10.26650/imj.2024.97.1397675
FAVORITE 0 TOTAL DOWNLOAD COUNT 724

0

724

Examination of Football Infrastructure Organizations Management Problems with Multi-Criteria Decision-Making Method
Authors: Ayberk Ege , Nilay Utlu
Published: 2024 , Ondokuz Mayıs University Journal of Sports and Performance Researches
DOI: 10.17155/omuspd.1476276
FAVORITE 0 TOTAL DOWNLOAD COUNT 1448

0

1448

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
FAVORITE 2 TOTAL DOWNLOAD COUNT 1560

2

1560

The Effect of Innovation and Corporate Social Responsibility on Corporate Image: An Application in Banking Sector
Authors: Yakup Bala , Nilay Utlu
Published: 2020 , Yıldız Social Sciences Institute Journal
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 978

0

978

Gelişmekte Olan Ülke Çokuluslu İşletmelerin Uluslararasılaşma Teorileri: Bir Literatür Taraması
Authors: Esin Can , Nilay Utlu
Published: 2018 , Yıldız Social Sciences Institute Journal
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2135

0

2135

THE INTERNATIONALIZATION PROCESS OF EMERGING MARKETS MULTINATIONAL COMPANIES (EMNC): A THEORETICAL AND CONCEPTUAL EXAMINATION ON TURKEY
Authors: Esin Can , Nilay Utlu
Published: 2017 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2017.391
FAVORITE 0 TOTAL DOWNLOAD COUNT 729

0

729

Articles published in
Dogus University Journal
Dogus University Journal
GSI Journals Serie A: Advancements in Tourism Recreation and Sports Sciences
GSI Journals Serie A: Advancements in Tourism Recreation and Sports Sciences
Istanbul Management Journal
Istanbul Management Journal
Journal of Health and Sport Sciences
Journal of Health and Sport Sciences
Ondokuz Mayıs University Journal of Sports and Performance Researches
Ondokuz Mayıs University Journal of Sports and Performance Researches
PressAcademia Procedia
PressAcademia Procedia
Yıldız Social Sciences Institute Journal
Yıldız Social Sciences Institute Journal
Editorship
Journal of Health and Sport Sciences
Journal of Health and Sport Sciences
Co-Editor

Reviews

Beykoz Akademi Dergisi
Beykoz Akademi Dergisi
Ege Academic Review
Ege Academic Review
Gazi Üniversitesi Mühendislik Mimarlık Fakültesi Dergisi
Gazi Üniversitesi Mühendislik Mimarlık Fakültesi Dergisi
İşletme
İşletme
International Journal of Management Economics and Business
International Journal of Management Economics and Business
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Economics Business and Finance Research
Journal of Economics Business and Finance Research
Pamukkale University Journal of Social Sciences Institute
Pamukkale University Journal of Social Sciences Institute

Publications

Examination of Football Infrastructure Organizations Management Problems with Multi-Criteria Decision-Making Method
Authors: Ayberk Ege , Nilay Utlu
Published: 2024 , Ondokuz Mayıs University Journal of Sports and Performance Researches
DOI: 10.17155/omuspd.1476276
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1448

1

0

1448

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
CITED 6 FAVORITE 2 TOTAL DOWNLOAD COUNT 1560

6

2

1560

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.