Nilay Utlu profile image
Nilay Utlu Asst. Prof. Dr. İSTANBUL GEDİK ÜNİVERSİTESİ
Publication 7 Review 7 CrossRef Cited 5
7 Publication
7 Review
5 CrossRef Cited

Research Fields

International Corporation Strategy, Management and Organisational Behaviour International Foundation Strategy

Institution

İSTANBUL GEDİK ÜNİVERSİTESİ

Popular Publications

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
DOI: 10.31671/doujournal.1356008
CITED 5 FAVORITE 2 TOTAL DOWNLOAD COUNT 1334

5

2

1334

0

1

387

Publications

1

387

Evaluating Entrepreneurship through a Resource-Based Multi-Criteria Decision-Making Model
Published: 2024 , Istanbul Management Journal
DOI: 10.26650/imj.2024.97.1397675
FAVORITE 0 TOTAL DOWNLOAD COUNT 504

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504

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
DOI: 10.31671/doujournal.1356008
FAVORITE 2 TOTAL DOWNLOAD COUNT 1334

2

1334

0

625

Publications

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
DOI: 10.31671/doujournal.1356008
CITED 5 FAVORITE 2 TOTAL DOWNLOAD COUNT 1334

5

2

1334