Nilay Utlu profile image
Nilay Utlu Asst. Prof. Dr. İSTANBUL GEDİK ÜNİVERSİTESİ
Publication 8 Review 9 CrossRef Cited 12
8 Publication
9 Review
12 CrossRef Cited

Research Fields

International Corporation Strategy, Management and Organisational Behaviour International Foundation Strategy

Institution

İSTANBUL GEDİK ÜNİVERSİTESİ

Popular Publications

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
CITED 11 FAVORITE 2 TOTAL DOWNLOAD COUNT 1762

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2

1762

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2

326

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1

843

Publications

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Evaluating Entrepreneurship through a Resource-Based Multi-Criteria Decision-Making Model
Published: 2024 , Istanbul Management Journal
DOI: 10.26650/imj.2024.97.1397675
FAVORITE 0 TOTAL DOWNLOAD COUNT 881

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881

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
FAVORITE 2 TOTAL DOWNLOAD COUNT 1762

2

1762

0

822

Publications

1

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1607

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
CITED 11 FAVORITE 2 TOTAL DOWNLOAD COUNT 1762

11

2

1762