Nilay Utlu profile image
Nilay Utlu Asst. Prof. Dr. İSTANBUL GEDİK ÜNİVERSİTESİ
Publication 7 Review 7 CrossRef Cited 6
7 Publication
7 Review
6 CrossRef Cited

Research Fields

International Corporation Strategy, Management and Organisational Behaviour International Foundation Strategy

Institution

İSTANBUL GEDİK ÜNİVERSİTESİ

Popular Publications

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
CITED 6 FAVORITE 2 TOTAL DOWNLOAD COUNT 1368

6

2

1368

0

1

454

Publications

1

454

Evaluating Entrepreneurship through a Resource-Based Multi-Criteria Decision-Making Model
Published: 2024 , Istanbul Management Journal
DOI: 10.26650/imj.2024.97.1397675
FAVORITE 0 TOTAL DOWNLOAD COUNT 596

0

596

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
FAVORITE 2 TOTAL DOWNLOAD COUNT 1368

2

1368

0

647

Publications

DIGITAL MARKETING STRATEGY SELECTION WITH SWARA METHOD
Authors: Nilay Utlu
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1356008
CITED 6 FAVORITE 2 TOTAL DOWNLOAD COUNT 1368

6

2

1368