Yağmur Kerse profile image
Yağmur Kerse Assoc. Prof. Dr. Kafkas Üniversitesi, İİBF, Uluslararası Ticaret ve Lojistik Bölümü
Publication 11 Review 11 CrossRef Cited 14 TR Dizin Cited 25
11 Publication
11 Review
14 CrossRef Cited
25 TR Dizin Cited
0000-0002-6773-1153

Research Fields

Marketing Service Marketing Consumer Behaviour

Institution

Kafkas Üniversitesi, İİBF, Uluslararası Ticaret ve Lojistik Bölümü

Popular Publications

THE EFFECT OF PROMOTION MIX OF POLITICAL MARKETING ON VOTER TRUST AND VOTING INTENTION: A STUDY ON SOCIAL MEDIA USERS
Authors: Fulya Çeker , Yağmur Kerse
Published: 2023 , Equinox Journal of Economics Business and Political Studies
DOI: 10.48064/equinox.1343436
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 534

0

2

534

THE ROLE OF LOGISTICS SERVICE QUALITY, CUSTOMER SATISFACTION AND CUSTOMER TRUST IN THE EMERGENCE OF CUSTOMER CITIZENSHIP BEHAVIOR: A MEDIATION MODEL
Authors: Yağmur Kerse , Levent Gelibolu
Published: 2020 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
DOI: 10.30798/makuiibf.790739
CITED 8 FAVORITE 1 TOTAL DOWNLOAD COUNT 1271

8

1

1271

A Meta-Analysis Study on the Relationship between Customer Satisfaction and Customer Loyalty
Authors: Yağmur Kerse
Published: 2021 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.810834
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1925

2

1

1925

PSYCHOLOGICAL CONTRACT BREACH FROM CUSTOMER'S PERSPECTIVE IN ONLINE SHOPPING: A SCALE ADAPTATION STUDY
Authors: Yağmur Kerse , Kamile Meriç
Published: 2022 , Kafkas University Journal of Economics and Administrative Sciences Faculty
DOI: 10.36543/kauiibfd.2022.006
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 780

0

1

780

FOMO and Online Compulsive Buying: Do Social Media Influencers Trigger Consumers' Anxiety and Obsession?
Authors: Yağmur Kerse , Alpaslan Yüce
Published: 2022 , Karamanoglu Mehmetbey University Journal of Social and Economic Research
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1628

0

1

1628

Publications

The Effect of Customer Empowerment on Corporate Reputation Perception
Authors: Yağmur Kerse
Published: 2023 , Journal of the Human and Social Science Researches
DOI: 10.15869/itobiad.1322091
FAVORITE 1 TOTAL DOWNLOAD COUNT 916

1

916

Investigation of Touristic Places in Kars Province in the Context of Online Tourist Comments
Authors: Yağmur Kerse
Published: 2023 , İşletme
DOI: 10.57116/isletme.1347699
FAVORITE 1 TOTAL DOWNLOAD COUNT 1039

1

1039

THE EFFECT OF PROMOTION MIX OF POLITICAL MARKETING ON VOTER TRUST AND VOTING INTENTION: A STUDY ON SOCIAL MEDIA USERS
Authors: Fulya Çeker , Yağmur Kerse
Published: 2023 , Equinox Journal of Economics Business and Political Studies
DOI: 10.48064/equinox.1343436
FAVORITE 2 TOTAL DOWNLOAD COUNT 534

2

534

Do Identified Customers Exhibit Voice Behavior?
Authors: Yağmur Kerse
Published: 2023 , Journal of Management and Economics
DOI: 10.18657/yonveek.1200502
FAVORITE 0 TOTAL DOWNLOAD COUNT 446

0

446

FOMO and Online Compulsive Buying: Do Social Media Influencers Trigger Consumers' Anxiety and Obsession?
Authors: Yağmur Kerse , Alpaslan Yüce
Published: 2022 , Karamanoglu Mehmetbey University Journal of Social and Economic Research
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1628

1

1628

PSYCHOLOGICAL CONTRACT BREACH FROM CUSTOMER'S PERSPECTIVE IN ONLINE SHOPPING: A SCALE ADAPTATION STUDY
Authors: Yağmur Kerse , Kamile Meriç
Published: 2022 , Kafkas University Journal of Economics and Administrative Sciences Faculty
DOI: 10.36543/kauiibfd.2022.006
FAVORITE 1 TOTAL DOWNLOAD COUNT 780

1

780

A Meta-Analysis Study on the Relationship between Customer Satisfaction and Customer Loyalty
Authors: Yağmur Kerse
Published: 2021 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.810834
FAVORITE 1 TOTAL DOWNLOAD COUNT 1925

1

1925

THE ROLE OF LOGISTICS SERVICE QUALITY, CUSTOMER SATISFACTION AND CUSTOMER TRUST IN THE EMERGENCE OF CUSTOMER CITIZENSHIP BEHAVIOR: A MEDIATION MODEL
Authors: Yağmur Kerse , Levent Gelibolu
Published: 2020 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
DOI: 10.30798/makuiibf.790739
FAVORITE 1 TOTAL DOWNLOAD COUNT 1271

1

1271

YÜKSEKÖĞRETİMDE HİZMET KALİTESİNİN MÜŞTERİ VATANDAŞLIK DAVRANIŞINA ETKİSİ
Authors: Levent Gelibolu , Yağmur Kerse
Published: 2018 , Journal of Economics and Administrative Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2469

0

2469

KİŞİLİĞİN KOMPULSİF SATIN ALMA DAVRANIŞI ÜZERİNDEKİ ETKİSİ: AMPİRİK BİR ÇALIŞMA
Authors: Alpaslan Yüce , Yağmur Kerse
Published: 2018 , Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1870

1

1870

GİRİŞİMCİLİK EĞİTİMİNİN GİRİŞİMCİLİK NİYETİNE ETKİSİ: GİRİŞİMSEL ÖZ-YETKİNLİĞİN ARACI ROLÜ
Authors: Gökhan Kerse , Mustafa Babadağ , Yağmur Kerse
Published: 2017 , Journal of Suleyman Demirel University Institute of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 420

0

420

Articles published in
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Equinox Journal of Economics Business and Political Studies
Equinox Journal of Economics Business and Political Studies
İşletme
İşletme
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Management and Economics
Journal of Management and Economics
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Suleyman Demirel University Institute of Social Sciences
Journal of Suleyman Demirel University Institute of Social Sciences
Journal of the Human and Social Science Researches
Journal of the Human and Social Science Researches
Kafkas University Journal of Economics and Administrative Sciences Faculty
Kafkas University Journal of Economics and Administrative Sciences Faculty
Karamanoglu Mehmetbey University Journal of Social and Economic Research
Karamanoglu Mehmetbey University Journal of Social and Economic Research
MANAS Journal of Social Studies
MANAS Journal of Social Studies

Reviews

Akademik Araştırmalar ve Çalışmalar Dergisi (AKAD)
Akademik Araştırmalar ve Çalışmalar Dergisi (AKAD)
Aksaray Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Aksaray Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Equinox Journal of Economics Business and Political Studies
Equinox Journal of Economics Business and Political Studies
İşletme
İşletme
IBAD Journal of Social Sciences
IBAD Journal of Social Sciences
Journal of Internet Applications and Management
Journal of Internet Applications and Management
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Kafkas University Journal of Economics and Administrative Sciences Faculty
Kafkas University Journal of Economics and Administrative Sciences Faculty
Karamanoglu Mehmetbey University Journal of Social and Economic Research
Karamanoglu Mehmetbey University Journal of Social and Economic Research
The Journal of International Scientific Researches
The Journal of International Scientific Researches

Publications

Investigation of Touristic Places in Kars Province in the Context of Online Tourist Comments
Authors: Yağmur Kerse
Published: 2023 , İşletme
DOI: 10.57116/isletme.1347699
CITED 4 FAVORITE 1 TOTAL DOWNLOAD COUNT 1039

4

1

1039

A Meta-Analysis Study on the Relationship between Customer Satisfaction and Customer Loyalty
Authors: Yağmur Kerse
Published: 2021 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.810834
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1925

2

1

1925

THE ROLE OF LOGISTICS SERVICE QUALITY, CUSTOMER SATISFACTION AND CUSTOMER TRUST IN THE EMERGENCE OF CUSTOMER CITIZENSHIP BEHAVIOR: A MEDIATION MODEL
Authors: Yağmur Kerse , Levent Gelibolu
Published: 2020 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
DOI: 10.30798/makuiibf.790739
CITED 8 FAVORITE 1 TOTAL DOWNLOAD COUNT 1271

8

1

1271

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.