avatar
Fatma Zeynep Özata Prof. Dr. ANADOLU ÜNİVERSİTESİ
Publication 7 Review 20 CrossRef Cited 16 TR Dizin Cited 16
7 Publication
20 Review
16 CrossRef Cited
16 TR Dizin Cited
0000-0002-3338-0308

Research Fields

Marketing Digital Marketing Consumer Behaviour

Institution

ANADOLU ÜNİVERSİTESİ

Popular Publications

The Effect of Femvertising on Consumer Attitudes and Behavioral Intentions: Moderating Role of Feminist Identity
Authors: Fatma Zeynep Özata , Fuat Erol , Sinan Tanyolu
Published: 2023 , Turkish Review of Communication Studies
DOI: 10.17829/turcom.1195321
CITED 4 FAVORITE 2 TOTAL DOWNLOAD COUNT 2129

4

2

2129

Social Identity Formation Process in the Context of Proxy Decision-Making within Perspective on Consumer Behavior: A Case Study on Mothers
Authors: Sevdenur Kapusuz , Fatma Zeynep Özata
Published: 2023 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.1302284
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 569

1

2

569

Cial Networking Site User Young Adults from Addicts to Distants: User Profiles in Terms of Gratifications Obtained and Activities
Authors: Fatma Zeynep Özata , Tuğba Kılıçer, Feyza Ağlargöz
Published: 2014 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.85187
CITED 7 FAVORITE 1 TOTAL DOWNLOAD COUNT 1506

7

1

1506

A Research on the Effect of Consumer Animosity on the Country Image, Product Evaluation and Willingness to Buy Foreign Products
Authors: Sevgi Ayşe Öztürk , Fatma Zeynep Özata , Fuat Erol
Published: 2019 , Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.417316
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 2556

3

1

2556

Turkish versus English? İngilizce Marka Adlarının Tüketici Tutumları ve Satın Alma Niyeti Üzerine Etkisi
Authors: Prof. Dr. Sevgi Ayşe Öztürk , Yrd. Doç. Dr. F. Zeynep Özata , Yrd. Doç. Dr. Feyza Ağlargöz
Published: 2017 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.417394
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 3011

1

1

3011

Publications

The Effect of Femvertising on Consumer Attitudes and Behavioral Intentions: Moderating Role of Feminist Identity
Authors: Fatma Zeynep Özata , Fuat Erol , Sinan Tanyolu
Published: 2023 , Turkish Review of Communication Studies
DOI: 10.17829/turcom.1195321
FAVORITE 2 TOTAL DOWNLOAD COUNT 2129

2

2129

Social Identity Formation Process in the Context of Proxy Decision-Making within Perspective on Consumer Behavior: A Case Study on Mothers
Authors: Sevdenur Kapusuz , Fatma Zeynep Özata
Published: 2023 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.1302284
FAVORITE 2 TOTAL DOWNLOAD COUNT 569

2

569

AŞI KARARSIZLIĞI VE AŞI REDDİ KONUSUNA SOSYAL PAZARLAMA BAKIŞ AÇISINDAN ÇÖZÜM ÖNERİLERİ
Authors: F. Zeynep Özata , Sevdenur Kapusuz
Published: 2019 , Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 6953

0

6953

A Research on the Effect of Consumer Animosity on the Country Image, Product Evaluation and Willingness to Buy Foreign Products
Authors: Sevgi Ayşe Öztürk , Fatma Zeynep Özata , Fuat Erol
Published: 2019 , Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.417316
FAVORITE 1 TOTAL DOWNLOAD COUNT 2556

1

2556

Turkish versus English? İngilizce Marka Adlarının Tüketici Tutumları ve Satın Alma Niyeti Üzerine Etkisi
Authors: Prof. Dr. Sevgi Ayşe Öztürk , Yrd. Doç. Dr. F. Zeynep Özata , Yrd. Doç. Dr. Feyza Ağlargöz
Published: 2017 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.417394
FAVORITE 1 TOTAL DOWNLOAD COUNT 3011

1

3011

Cial Networking Site User Young Adults from Addicts to Distants: User Profiles in Terms of Gratifications Obtained and Activities
Authors: Fatma Zeynep Özata , Tuğba Kılıçer, Feyza Ağlargöz
Published: 2014 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.85187
FAVORITE 1 TOTAL DOWNLOAD COUNT 1506

1

1506

Determinants ofUserAcceptance of Digital Libraries
Authors: F. Zeynep Özata , Mesut Kurulgan
Published: 2013 , Turkish Librarianship
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 648

0

648

Articles published in
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Istanbul Gelisim University Journal of Social Sciences
Istanbul Gelisim University Journal of Social Sciences
Turkish Librarianship
Turkish Librarianship
Turkish Review of Communication Studies
Turkish Review of Communication Studies
Editorship
Co-Editor

Reviews

Afyon Kocatepe University Journal of Social Sciences
Afyon Kocatepe University Journal of Social Sciences
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Ankara University SBF Journal
Ankara University SBF Journal
Bitlis Eren Üniversitesi Sosyal Bilimler Dergisi
Bitlis Eren Üniversitesi Sosyal Bilimler Dergisi
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Journal of Erciyes Communication
Journal of Erciyes Communication
Anadolu Üniversitesi İşletme Fakültesi Dergisi
Anadolu Üniversitesi İşletme Fakültesi Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Demiryolu Mühendisliği
Demiryolu Mühendisliği
Journal of Economy Culture and Society
Journal of Economy Culture and Society
Optimum Journal of Economics and Management Sciences
Optimum Journal of Economics and Management Sciences

Publications

The Effect of Femvertising on Consumer Attitudes and Behavioral Intentions: Moderating Role of Feminist Identity
Authors: Fatma Zeynep Özata , Fuat Erol , Sinan Tanyolu
Published: 2023 , Turkish Review of Communication Studies
DOI: 10.17829/turcom.1195321
CITED 4 FAVORITE 2 TOTAL DOWNLOAD COUNT 2129

4

2

2129

Social Identity Formation Process in the Context of Proxy Decision-Making within Perspective on Consumer Behavior: A Case Study on Mothers
Authors: Sevdenur Kapusuz , Fatma Zeynep Özata
Published: 2023 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.1302284
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 569

1

2

569

A Research on the Effect of Consumer Animosity on the Country Image, Product Evaluation and Willingness to Buy Foreign Products
Authors: Sevgi Ayşe Öztürk , Fatma Zeynep Özata , Fuat Erol
Published: 2019 , Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.417316
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 2556

3

1

2556

Turkish versus English? İngilizce Marka Adlarının Tüketici Tutumları ve Satın Alma Niyeti Üzerine Etkisi
Authors: Prof. Dr. Sevgi Ayşe Öztürk , Yrd. Doç. Dr. F. Zeynep Özata , Yrd. Doç. Dr. Feyza Ağlargöz
Published: 2017 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.417394
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 3011

1

1

3011

Cial Networking Site User Young Adults from Addicts to Distants: User Profiles in Terms of Gratifications Obtained and Activities
Authors: Fatma Zeynep Özata , Tuğba Kılıçer, Feyza Ağlargöz
Published: 2014 , Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.85187
CITED 7 FAVORITE 1 TOTAL DOWNLOAD COUNT 1506

7

1

1506

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.